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Bulletproof Persuasion: How to Influence People
Having the emotional intelligence to influence other people is an essential life skill. The level of your communication is in direct relation to your level of success, wealth and even happiness.
All of the greatest achievements of man started out as an idea in the mind of one man or woman. However, without leveraging the collective power of other people, most of them would never have seen the light of day.
Craig Beck has devoted the last two decades to studying the communication secrets of genuinely successful men and women. He has combined that extensive research with his experience as a former hypnotist and as a master practitioner of Neuro Linguistic Programming (N.L.P.).
The result is Bulletproof Persuasion, a degree course in advanced techniques to influence and persuade people in all walks of life. It doesn’t matter whether you work in the sales industry or not. We are all salesmen whether we like it or not. Whether you are pitching to a client or trying to get your kids to bed on time - we never stop selling.
This book will give you the ten most powerful compliance techniques ever discovered, to smash through your targets and rapidly manifest your goals, desires and dreams. All by harnessing the intelligence, skills and power of other people.
1.The Law of Reciprocity
2.The Law of Scarcity
3.The Law of Social Proof
4.The Decoy Effect
5.The Law of Unstoppable Power
6.Pacing, Mirroring and NLP
7.The Law of Curiosity
8.The Law of Personal Bias & more.
All of the greatest achievements of man started out as an idea in the mind of one man or woman. However, without leveraging the collective power of other people, most of them would never have seen the light of day.
Craig Beck has devoted the last two decades to studying the communication secrets of genuinely successful men and women. He has combined that extensive research with his experience as a former hypnotist and as a master practitioner of Neuro Linguistic Programming (N.L.P.).
The result is Bulletproof Persuasion, a degree course in advanced techniques to influence and persuade people in all walks of life. It doesn’t matter whether you work in the sales industry or not. We are all salesmen whether we like it or not. Whether you are pitching to a client or trying to get your kids to bed on time - we never stop selling.
This book will give you the ten most powerful compliance techniques ever discovered, to smash through your targets and rapidly manifest your goals, desires and dreams. All by harnessing the intelligence, skills and power of other people.
1.The Law of Reciprocity
2.The Law of Scarcity
3.The Law of Social Proof
4.The Decoy Effect
5.The Law of Unstoppable Power
6.Pacing, Mirroring and NLP
7.The Law of Curiosity
8.The Law of Personal Bias & more.
213 pages, Kindle Edition
Published January 23, 2018
About the author
Craig Beck
496 books34 followersCraig Beck ABNLP, ABHYP, DhP. is considered by many to be the world's foremost authority on persuasion and human behaviour. Former UK broadcaster, certified NLP Master Practitioner, and bestselling author of more than a hundred books, he has spent two decades reverse engineering why human beings think, decide, buy, follow, and change their minds. More than a million readers across the globe have used his work to understand the hidden mechanics of influence and motivation.
Twenty years on national radio taught him the difference between writing for an audience and talking to one. When he left broadcasting, he turned that instinct on the wiring underneath persuasion itself, training as a hypnotherapist and behavioural change specialist, then translating the science into language ordinary people could carry into a real conversation.
His work spans three connected pillars. Psychology and persuasion, where he decodes how influence operates in business, politics, and relationships. True crime, where he applies the same lens to predators and dangerously persuasive personalities. Personal change, including the internationally known Stop Drinking Expert programme, born directly out of his own quiet, expensive battle with alcohol.
He writes the way he speaks. Plainly. Directly. Sometimes cheekily. Always on the assumption that you would rather hear the truth than be flattered. He does not teach theory from a safe distance. He shows you where the levers are, who has been pulling them, and how to take your hand back.
Twenty years on national radio taught him the difference between writing for an audience and talking to one. When he left broadcasting, he turned that instinct on the wiring underneath persuasion itself, training as a hypnotherapist and behavioural change specialist, then translating the science into language ordinary people could carry into a real conversation.
His work spans three connected pillars. Psychology and persuasion, where he decodes how influence operates in business, politics, and relationships. True crime, where he applies the same lens to predators and dangerously persuasive personalities. Personal change, including the internationally known Stop Drinking Expert programme, born directly out of his own quiet, expensive battle with alcohol.
He writes the way he speaks. Plainly. Directly. Sometimes cheekily. Always on the assumption that you would rather hear the truth than be flattered. He does not teach theory from a safe distance. He shows you where the levers are, who has been pulling them, and how to take your hand back.
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