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320 pages, Hardcover
Published February 19, 2019
The first step of the design thinking process is for the designer to empathize with the end user through close observation of the problem. While this step involves asking questions of the individuals and communities affected, the designer’s eye frames any insights that emerge. This puts the designer’s honed sense of empathy at the center of both the problem and the solution.
In 2018, researcher Lilly Irani, an associate professor at the University of California, San Diego, wrote a piece titled “Design Thinking: Defending Silicon Valley at the Apex of Global Labor Hierarchies” for the peer-reviewed journal Catalyst. She criticized the new framing of the designer as an empathetic “divining rod leading to new markets or domains of life ripe for intervention,” maintaining that it reinforced traditional hierarchies of labor.
Irani argued that as an outgrowth of Silicon Valley business interests and culture, design thinking situated Western—and often white—designers at a higher level of labor, treating them as mystics who could translate the efforts and experiences of lower-level workers into capitalistic opportunity.