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Strategy formulation and implementation: Tasks of the general manager
An expansive survey of strategic management concepts and analytical approaches, plus a collection of readings which probe leading-edge techniques and applications.
493 pages, Paperback
First published January 1, 1980
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October 19, 2012
This book was assigned for classroom discussion by Prof. Jeffrey Williams of the Graduate School of Industrial Administration, Carnegie Mellon University, in the second-year MBA course in Strategic Management, Fall 1981.
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