I just finished reading a book that I picked up a couple weeks ago called "Bumping Into Geniuses"; a memoir written by Danny Goldberg that chronicles his "life inside the rock and roll business" and former manager/PR for a score of the biggest names: Zeppelin, Bonnie Raitt, Stevie Nicks, Nirvana, and so on.
"If a stud like Mick Jagger could complain that he could get "no satisfaction," it meant that it was okay if I didn't. If John Lennon could sing "In My Life," it was safe to express emotion. If a genius like Bob Dylan could feel betrayed by a friend as expressed in "Positively 4th Street," it meant that I was not a loser. If Greenwich Village hipsters like the Lovin' Spoonful could believe that rock and roll had "the magic that can set you free," I was not naive. If rock and roll could somehow express the complex mix of deeply personal, sexual, political, and spiritual feelings banging around my teenage head and simultaneously have a similar resonance with millions of others, I was not alone [emphasis mine]. To listen to these records was like coming indoors out of the freezing cold and holding my numb fingers near the radiator, feeling at the same time both pain and relief."
Goldberg describes himself as a "fan" first and foremost, and it was this love for and connection to rock music that lead him to write his first music review for Billboard at 18 years old and then go on to do PR for Led Zeppelin and KISS, launch Stevie Nicks' solo career, manage Bonnie Raitt (when she won four Grammys for Nick of Time) and Nirvana, sign Warren Zevon for the last album he would ever record, and throughout, run not only Atlantic Records, but also Mercury and Warner Bros.
By the time Goldberg first met with Zeppelin in 1973, despite Zeppelin's proclivity toward avoiding the press like the plague, and never having won the favor of Rolling Stone, the band's "previous album, the band's fourth, had sold eight million copies worldwide, even though it lacked a title and didn't even have the name of the band on the cover, merely four ruinc symbols representing the band's members, lead singer Robert Plant, guitarist Jimmy Page, bassist and keyboardist John Paul Jones, and drummer John Bonham...Sales of the first four Zeppelin albums were so consistent and massive that they represented more than one-fourth of the annual sales of the entire quarter-century-old Atlantic Records catalog."
"My mantra was that whether critics liked them or not, Led Zeppelin was the people's band, the favorite of real rock fans, and, I would note pointedly, young rock fans. It was no coincidence that the most favorable major newspaper piece about the 1973 Led Zeppelin tour was written for the L.A. Times, whose music editor, Robert Hillburn, bout into the idea that there was a generational shift occurring in rock and roll. Hillburn assigned Cameron Crowe, then a fifteen-year-old Orange County high school student who had published a few pieces for rock magazines. 'I was more into singer-writers, than into heavy rock bands, but I had a sociological interest in the band's popularity and I thought that Cameron could explain it to our readers a lot better than I could,' recalled Hillburn."
Packed full of fascinating insider information about the business side of what makes famous artists larger than life. This book is a unique look at the men (and women) behind the curtain.