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Jeffrey Gitomer's Sales Manifesto: Imperative Actions You Need to Take and Master to Dominate Your Competition and Win for Yourself...For the Next Decade
Jeffrey Gitomer's
SALES MANIFESTO
Imperative Actions You Need to Take and Master to Dominate Your Competition and Win for Yourself...For the Next Decade
After 50 years of successfully making sales all over the world.
After delivering more than 2,500 customized speeches to the world's biggest companies.
After establishing an unrivaled social platform with millions of views and followers.
After leading the marketplace with Sell or Die podcast.
After delivering more than 350 sold-out public seminars to audiences all over the globe.
After writing 13 best-selling books including The Sales Bible and The Little Red Book of Selling...
Jeffrey Gitomer has finally written the SALES MANIFESTO. A book that sets the standard, and lays bare what it will take for salespeople to succeed now, and for the next decade.
The book, and it's resource links, will take you, the reader to explanations that will disrupt old world sales tactics that no longer resonate with buyers, and sets easy to understand and implement elements of what it will take to win more profitable sales.
Here's a brief explanation of what's in store as you read, watch, learn, and
The MANIFESTO identifies in simple language the 5.5 parts of the new sale, and builds easy-to-learn and easy-to-implement models for each
1. Value Attraction (creating social messages that make the reader want more)
2. THEM Preparation (planning strategy, getting ready, and executing)
3. Value Engagement (attraction PLUS value)
4. Connection and Completion (perceived value beyond price in both 'how to connect' and 'connect to make a sale')
5. Building profitable long-term relationships (loyal, value driven customers)
5.5 Building a permanent referable first-class reputation (both online and community based)
This book is not just the answer - it's a no bull book of ANSWERS and ACTIONS that will put you on top of your sales world and keep you there.
MANIFESTO is not just MORE.
MANIFESTO is... Think. Read. Experience.
Observe. Collect - ideas and friends. Expose your thoughts. Attract.
Prepare and Be Prepared. Internet. Intend. Engage. Relate.
Differentiate. Prove value. Serve with pride.
Reward - yourself and others. Love it or leave it.
Do the right thing all the time.
SALES MANIFESTO
Imperative Actions You Need to Take and Master to Dominate Your Competition and Win for Yourself...For the Next Decade
After 50 years of successfully making sales all over the world.
After delivering more than 2,500 customized speeches to the world's biggest companies.
After establishing an unrivaled social platform with millions of views and followers.
After leading the marketplace with Sell or Die podcast.
After delivering more than 350 sold-out public seminars to audiences all over the globe.
After writing 13 best-selling books including The Sales Bible and The Little Red Book of Selling...
Jeffrey Gitomer has finally written the SALES MANIFESTO. A book that sets the standard, and lays bare what it will take for salespeople to succeed now, and for the next decade.
The book, and it's resource links, will take you, the reader to explanations that will disrupt old world sales tactics that no longer resonate with buyers, and sets easy to understand and implement elements of what it will take to win more profitable sales.
Here's a brief explanation of what's in store as you read, watch, learn, and
The MANIFESTO identifies in simple language the 5.5 parts of the new sale, and builds easy-to-learn and easy-to-implement models for each
1. Value Attraction (creating social messages that make the reader want more)
2. THEM Preparation (planning strategy, getting ready, and executing)
3. Value Engagement (attraction PLUS value)
4. Connection and Completion (perceived value beyond price in both 'how to connect' and 'connect to make a sale')
5. Building profitable long-term relationships (loyal, value driven customers)
5.5 Building a permanent referable first-class reputation (both online and community based)
This book is not just the answer - it's a no bull book of ANSWERS and ACTIONS that will put you on top of your sales world and keep you there.
MANIFESTO is not just MORE.
MANIFESTO is... Think. Read. Experience.
Observe. Collect - ideas and friends. Expose your thoughts. Attract.
Prepare and Be Prepared. Internet. Intend. Engage. Relate.
Differentiate. Prove value. Serve with pride.
Reward - yourself and others. Love it or leave it.
Do the right thing all the time.
- GenresBusiness
192 pages, Hardcover
Published January 1, 2020
58 people are currently reading
303 people want to read
About the author
Jeffrey Gitomer
157 books327 followersAUTHOR.
Jeffrey Gitomer is the author of The New York Times best sellers The Sales Bible, The Little Red Book of Selling, The Little Black Book of Connections, and The Little Gold Book of YES! Attitude. All of his books have been number one best sellers on Amazon.com, including Customer Satisfaction is Worthless, Customer Loyalty is Priceless, The Patterson Principles of Selling, The Little Red Book of Sales Answers, The Little Green Book of Getting Your Way, The Little Platinum Book of Cha-Ching!, and The Little Teal Book of Trust. Jeffrey’s books have sold millions of copies worldwide.
OVER 100 PRESENTATIONS A YEAR.
Jeffrey gives public and corporate seminars, runs annual sales meetings, and conducts live and Internet training programs on selling, customer loyalty, and personal development.
BIG CORPORATE CUSTOMERS.
Jeffrey's customers include Coca-Cola, D.R. Horton, Caterpillar, BMW, AT&T Wireless, MacGregor Golf, Ferguson Enterprises, Kimpton Hotels, Hilton, Enterprise Rent-A-Car, AmeriPride, NCR, Stewart Title, Comcast Cable, Time Warner Cable, Liberty Mutual Insurance, Principal Financial Group, Wells Fargo Bank, Baptist Health Care, BlueCross BlueShield, Carlsberg, Wausau Insurance, Northwestern Mutual, MetLife, Sports Authority, GlaxoSmithKline, AC Nielsen, IBM, The New York Post, and hundreds of others.
IN FRONT OF MILLIONS OF READERS EVERY WEEK.
Jeffrey's syndicated column, Sales Moves, appears in scores of business journals and newspapers in the United States and Europe, and is read by more than four million people every week.
ON THE INTERNET.
Jeffrey’s WOW! websites, www.gitomer.com and www.trainone.com, get more than 100,000 hits per week from readers and seminar attendees. His state-of-the-art presence on the web and e-commerce ability has set the standard among peers, and has won huge praise and acceptance from his customers.
TRAINONE ONLINE SALES TRAINING.
Online sales training lessons are available at www.trainone.com. The content is pure Jeffrey — fun, pragmatic, real world — and can be immediately implemented. TrainOne's innovation is leading the way in the field of customized e-learning.
SALES CAFFEINE.
Jeffrey's weekly e-zine, Sales Caffeine, is a sales wake-up call delivered every Tuesday morning to more than 500,000 subscribers, free of charge. Sales Caffeine allows Jeffrey to communicate valuable sales information, strategies, and answers to sales professionals on a timely basis. You can subscribe at www.salescaffeine.com.
SALES ASSESSMENT ONLINE.
The world's first customized sales assessment, renamed a "successment," will not only judge your selling skill level in 12 critical areas of sales knowledge, it will give you a diagnostic report that includes 50 mini sales lessons. This amazing sales tool will rate your sales abilities and explain your customized opportunities for sales knowledge growth. This program is aptly named Know Success because you can't know success until you know yourself.
AWARD FOR PRESENTATION EXCELLENCE.
In 1997, Jeffrey was awarded the designation of Certified Speaking Professional (CSP) by the National Speakers Association. The CSP award has been given fewer than 500 times in the past 25 years and is the association's highest earned award.
SPEAKER HALL OF FAME.
In August, 2008, Jeffrey was inducted into the National Speaker Association’s Speaker Hall of Fame. The designation, CPAE (Counsel of Peers Award for Excellence), honors professional speakers who have reached the top echelon of performance excellence. Each candidate must demonstrate mastery in seven categories: originality of material, uniqueness of style, experience, delivery, image, professionalism, and communication. To date, 191 of the world's greatest speakers have been inducted including Ronald Reagan, Art Linkletter, Colin Powell, Norman Vincent Peale, Earl Nightingale, Brian Tracy and Zig Ziglar.
"I give value first. I help other people.
Jeffrey Gitomer is the author of The New York Times best sellers The Sales Bible, The Little Red Book of Selling, The Little Black Book of Connections, and The Little Gold Book of YES! Attitude. All of his books have been number one best sellers on Amazon.com, including Customer Satisfaction is Worthless, Customer Loyalty is Priceless, The Patterson Principles of Selling, The Little Red Book of Sales Answers, The Little Green Book of Getting Your Way, The Little Platinum Book of Cha-Ching!, and The Little Teal Book of Trust. Jeffrey’s books have sold millions of copies worldwide.
OVER 100 PRESENTATIONS A YEAR.
Jeffrey gives public and corporate seminars, runs annual sales meetings, and conducts live and Internet training programs on selling, customer loyalty, and personal development.
BIG CORPORATE CUSTOMERS.
Jeffrey's customers include Coca-Cola, D.R. Horton, Caterpillar, BMW, AT&T Wireless, MacGregor Golf, Ferguson Enterprises, Kimpton Hotels, Hilton, Enterprise Rent-A-Car, AmeriPride, NCR, Stewart Title, Comcast Cable, Time Warner Cable, Liberty Mutual Insurance, Principal Financial Group, Wells Fargo Bank, Baptist Health Care, BlueCross BlueShield, Carlsberg, Wausau Insurance, Northwestern Mutual, MetLife, Sports Authority, GlaxoSmithKline, AC Nielsen, IBM, The New York Post, and hundreds of others.
IN FRONT OF MILLIONS OF READERS EVERY WEEK.
Jeffrey's syndicated column, Sales Moves, appears in scores of business journals and newspapers in the United States and Europe, and is read by more than four million people every week.
ON THE INTERNET.
Jeffrey’s WOW! websites, www.gitomer.com and www.trainone.com, get more than 100,000 hits per week from readers and seminar attendees. His state-of-the-art presence on the web and e-commerce ability has set the standard among peers, and has won huge praise and acceptance from his customers.
TRAINONE ONLINE SALES TRAINING.
Online sales training lessons are available at www.trainone.com. The content is pure Jeffrey — fun, pragmatic, real world — and can be immediately implemented. TrainOne's innovation is leading the way in the field of customized e-learning.
SALES CAFFEINE.
Jeffrey's weekly e-zine, Sales Caffeine, is a sales wake-up call delivered every Tuesday morning to more than 500,000 subscribers, free of charge. Sales Caffeine allows Jeffrey to communicate valuable sales information, strategies, and answers to sales professionals on a timely basis. You can subscribe at www.salescaffeine.com.
SALES ASSESSMENT ONLINE.
The world's first customized sales assessment, renamed a "successment," will not only judge your selling skill level in 12 critical areas of sales knowledge, it will give you a diagnostic report that includes 50 mini sales lessons. This amazing sales tool will rate your sales abilities and explain your customized opportunities for sales knowledge growth. This program is aptly named Know Success because you can't know success until you know yourself.
AWARD FOR PRESENTATION EXCELLENCE.
In 1997, Jeffrey was awarded the designation of Certified Speaking Professional (CSP) by the National Speakers Association. The CSP award has been given fewer than 500 times in the past 25 years and is the association's highest earned award.
SPEAKER HALL OF FAME.
In August, 2008, Jeffrey was inducted into the National Speaker Association’s Speaker Hall of Fame. The designation, CPAE (Counsel of Peers Award for Excellence), honors professional speakers who have reached the top echelon of performance excellence. Each candidate must demonstrate mastery in seven categories: originality of material, uniqueness of style, experience, delivery, image, professionalism, and communication. To date, 191 of the world's greatest speakers have been inducted including Ronald Reagan, Art Linkletter, Colin Powell, Norman Vincent Peale, Earl Nightingale, Brian Tracy and Zig Ziglar.
"I give value first. I help other people.
Ratings & Reviews
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Displaying 1 - 10 of 10 reviews
February 18, 2020
The Sales Manifesto contains lots of valuable insights about how sales have evolved and I’ve read it with great interest, as the other of Jeffrey Gitomer’s books, ‚the Sales Bible’ was recommended to me. I came across ‚The Sales Manifesto’ on Apple Bookstore while searching for the Sales Bable which wasn’t there. So... I would have rated it 4 stars if it weren’t full of self-promotional stuff and author’s very own quotes shouting at me from nearly every single page. The countless repetitions of the basic statements and laws of the manifesto started driving me nuts at around 3/4 of the book and I became slightly tired of Jeffrey’s greatness. At the end I simply skipped the remaining 10% of the book which was purely self-promotional and contradicting the core statement of the manifesto itself; to always provide value and let your customers speak on your behalf. 4 stars for insights minus 1 star for the general reading experience.
February 5, 2020
An #XtatioReviews series by CEO and Founder of Xtatio, Martin Peters
"Sales Manifesto" written by Sales King Jeffrey Gitomer, published earlier this year, marks one of the latest books to hit shelves in the sales category. It presents a crisp and concise overview of "directives and answers that lead to real world success" for the sales representative.
Its value lies in sharing a slew of insights specific to the digital age, with a reader walking away likely adding 3-5 manifesto directives to their sales approach. Caution to the reader as Gitomer rightfully says, these will only become effective through practice or as he says -
"You don’t get great at sales in a day -- you get great at sales day by day."
What does it take to be great? Research has shown that in an analog example, learning a new word can take up to 17 repetitions; in sales learning a new approach likely takes just as many rounds. It is this fact that makes sales easy to grasp, but hard to master. And greatness remains far and few, certainly for those not able to dedicate themselves fully to the profession.
The book loses 1 star in its overall rating as it falls somewhat short through a certain repetitiveness of points, lack of focus (I would argue less directives is more directives; most points are valid, but Gitomer could have chosen to dive in and flush out a few), and finally the absence of substantiation of his claims through numbers and evidence that would demonstrate their empirical impact. In the beloved Wilt Chamberlain example in his book, it is exactly this (numbers and facts) he provides to underscore his belief in him being the greatest basketball player of all time.
The book nevertheless remains a useful resource and read I would recommend to the sales representative.
Psst: Benefit from our top 3 insights gained from this book and, visit www.bit.ly/xtatioreviews2
"Sales Manifesto" written by Sales King Jeffrey Gitomer, published earlier this year, marks one of the latest books to hit shelves in the sales category. It presents a crisp and concise overview of "directives and answers that lead to real world success" for the sales representative.
Its value lies in sharing a slew of insights specific to the digital age, with a reader walking away likely adding 3-5 manifesto directives to their sales approach. Caution to the reader as Gitomer rightfully says, these will only become effective through practice or as he says -
"You don’t get great at sales in a day -- you get great at sales day by day."
What does it take to be great? Research has shown that in an analog example, learning a new word can take up to 17 repetitions; in sales learning a new approach likely takes just as many rounds. It is this fact that makes sales easy to grasp, but hard to master. And greatness remains far and few, certainly for those not able to dedicate themselves fully to the profession.
The book loses 1 star in its overall rating as it falls somewhat short through a certain repetitiveness of points, lack of focus (I would argue less directives is more directives; most points are valid, but Gitomer could have chosen to dive in and flush out a few), and finally the absence of substantiation of his claims through numbers and evidence that would demonstrate their empirical impact. In the beloved Wilt Chamberlain example in his book, it is exactly this (numbers and facts) he provides to underscore his belief in him being the greatest basketball player of all time.
The book nevertheless remains a useful resource and read I would recommend to the sales representative.
Psst: Benefit from our top 3 insights gained from this book and, visit www.bit.ly/xtatioreviews2
January 9, 2019
Amazing book and my roadmap to success.
I loved this book. It is more than just a book on theory it takes you to the tactical level. As a retired Air Force guy I have had 3 decades of excellent training. This is some of the best that I have ever seen. This is a book that I will recommend to every military veteran I know because I believe it will help them to effectively transition to the civilian sector. As Jeffrey says “repetition is the Key to Mastery” I intend to read this book once per month for 2019. Not only will I read it but follow the path. Thanks Jeffrey Gitomer, this book has changed my flight path.
I loved this book. It is more than just a book on theory it takes you to the tactical level. As a retired Air Force guy I have had 3 decades of excellent training. This is some of the best that I have ever seen. This is a book that I will recommend to every military veteran I know because I believe it will help them to effectively transition to the civilian sector. As Jeffrey says “repetition is the Key to Mastery” I intend to read this book once per month for 2019. Not only will I read it but follow the path. Thanks Jeffrey Gitomer, this book has changed my flight path.
February 4, 2025
This book lays some very good insight on what it takes to be a successful sales person. However, it mainly consists of a list of bullet-points that grow in repetition as later chapters continue to reinforce points that have already been addressed. The later portion of the book feels more as self-promotional material for the author, as opposed to elaborating on why this criteria gives a sales person the best shot for success. It was worth checking out from the library, but I can't justify shelling out money for a book whose pages mostly contain a few sentences each.
August 20, 2019
Un buon libro di sicuro. Umma rivisitazione ed una specchiata a tutti gli effetti sui concetti della vendita tradizionale nell'epoca dei social e del digital. Consigliato per chi si avvicina al mondo della vendita
December 28, 2019
It was sitting there
I purchased this book 6 months ago, it’s been sitting on my kindle and today I opened it, boy I wish I had known about this years ago, the agh ha moments hit home before the end of chapter one.
I purchased this book 6 months ago, it’s been sitting on my kindle and today I opened it, boy I wish I had known about this years ago, the agh ha moments hit home before the end of chapter one.
January 15, 2019
Very invigorating
I really enjoyed this book by Jeffrey and admit I am a fan. This is well worth buying for the number of tremendous ideas it provides.
I really enjoyed this book by Jeffrey and admit I am a fan. This is well worth buying for the number of tremendous ideas it provides.
December 6, 2019
Quick, concise and worth a read.
April 18, 2022
Repeats the same basic info in large font over and over. The Book is not deep or useful
November 7, 2025
Just a bunch of short thoughts from a very confident guy with little substance
Displaying 1 - 10 of 10 reviews