This step-by-step DIY guide shows entrepreneurs how to create and launch new products, package and market to consumers, and build a thriving business.
Do you have an idea for a business but don’t know where to start? Thanks to high-speed Internet, game-changing technology, and innovative new platforms, you can go from idea to marketplace on a shoestring budget―and join the growing movement of successful Makers who’ve built their businesses from the ground up.
In How We Make Stuff Now , Jules Pieri―cofounder and CEO of The Grommet, a product launch platform that helps innovative products reach a community of millions―guides you through every step of the consumer product creation process. Learn how
• Develop an idea with vision and heart • Tap into established sources of expertise • Formulate and refine your business plan • Design a product from prototype to perfection • Find the funds you need to launch your business • Explore innovative packaging, manufacturing, and distribution options • Market your product via social media and online sites • Manage your finances and inventory to maximize profits • Expand your business and grow into the global marketplace
You’ll find fascinating case studies of successful startups―and discover how the smartest entrepreneurs overcome obstacles, solve challenges, and rise above the competition to deliver innovative products that consumers can’t resist. It’s all here in one easy-to-use action plan.
Whether you’re a self-starting newcomer to the world of e-commerce, a member of the Maker Movement, or an experienced entrepreneur, the first crucial step in your journey to turning little ideas into big businesses is learning How We Make Stuff Now .
I was a bit sceptical of the author when I started this book, that was short lived once I got into the book. Jules does a good job of breaking down the various stages of bring a idea/product to market. I have read a good deal on the subject but this book brings all the aspects necessary to have the best chance for a product to succeed in our current market.
Just finished reading and want to share my thoughts straight away. The book is very handy for entrepreneurs: you can be just starting or already several years in businesses. I believe AMEs can find some interesting facts too. What I liked most are real case examples. For every chapter three examples connected to the contents of the chapter minimum. This proves very good understand application of the information from the chapter. I liked the book structure and that is covers all the aspects of starting a business. The book is easy to ready and is supported by lots of facts and evidences, it tells a lot of stories from which reader learns. I recommend for anyone who is in business or planning to start his own company.