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EXPONENTIAL GROWTH: Do you know the exponential growth secrets?

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This book takes its inspiration from the potential that the Xponential 21st Century offers to any company or individual that wants to grow their business faster. Namely, it is applicable 1. Established companies that need to make a shift from past business practices and successfully embrace innovation, Xponential growth and in general, the potential of the 21st Century; 2. Start-ups that are struggling to scale their business and need inspiration and strategy to scale faster; 3. Anyone who is interested about how to grow a business faster or create Xponential growth in the 21st Century. Xponential Growth is full of inspiring, real world examples of what is changing in the 21st Century; how leaders have disrupted industries or created totally new markets and/or expanded boundaries of industries. Xponential Growth guides you step-by-step to create Xponential growth for your company. What you will • WHY we live in times of Xponential growth; • WHAT is the mindset of growth & abundance and WHY it is possible to achieve improvement and/or growth of 10X or more instead of just 10% or 30%; • HOW to leverage technologies that are already growing Xponentially to create Xponentially-growing businesses or become Xponentially more efficient; • HOW to design digital business models enabling Xponential growth; • HOW to find and implement new pathways of growth, resulting in Xponential growth. After a 30-year career in innovation and leadership roles with multinational corporations and start-ups in various stages (founding, incubating and scaling), the subject of growth has always been part of my life. The book explains why and what is happening in innovation in the 21st Century, how to analyse existing businesses, which innovation approaches to use, how to find pathways/options to grow and finally decide which pathways to use and how to execute them to create exponential growth. A lot of times, asking the right questions is essential for success, and this book has a wealth of questions to support your growth. It includes a lot of examples to understand the “how-to”, and it follows a step-by-step approach to apply it to your business! Wishing you a lot of success in your journey with innovation and Xponential growth.

133 pages, Kindle Edition

Published June 16, 2018

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Author 51 books1,839 followers
July 10, 2018
Megatrends: Acceleration of urbanization, An aging world, Greater global connections, Climate change, Accelerating technological change

Currently living in Hong Kong author/innovation management consultant Mike Mastroyiannis has earned three university degrees, lived n Europe and Asia and is a business & management coach specialising in transformational leadership, innovation, Xponential growth, team breakthroughs and transformations. He has extensive experience as CEO and founder of global business units and is reinventing, simplifying, automating, growing effectively and leveraging the community as well as external assets.

Mike’s book is a challenge to read – merely because he takes the time to explain the historical differences/changes in business from 1900 to the present. And while the topic may at first seem foreign (many new terms and concepts to absorb), the manner in which Mike leads us through this maze demonstrates why he is so successful as an innovator and global business advisor. For instance, he summarizes 120 years of innovation and the future – ‘We moved from the era of manufacturing, to the era of distribution, then to the information era; and with the transparency and connectivity that the internet brought us, we are now in the customer era. We are now moving to the era of IoT/AI, which will be followed by the era of the autonomous entities.’ And he makes this travelogue personal – ‘I started my career in the 80s, where globalisation was growing fast, the power had moved to distribution, the pace of doing business was relatively slow and the first personal computers started to appear. Then we moved to the information era, when computers as well as the Internet and mobile phones increased connectivity, resulting in faster changes and increasing the speed of doing business. The emergence of digitalisation brought a lot of changes resulting in bankruptcies, reengineering and/or reorganisations/transformations of many large corporations that could not compete successfully. This lasted for almost 2 decades and although digitalisation and disruption are common words in the current era, this has started in the 20th Century with industries like consumer electronics. During the 1st decade of the 21st Century, the transparency that the Internet brought increased the power of customers and consumers, enabling the dawn of the era of the customer. Over the last 30 years, through living in various countries as well as travelling around the world, I experienced these changes and I feel that in the 2nd decade of the 21st Century, that software content is increasing dramatically. The changes enabled by new technologies like AI, Cloud computing, IoT and Robotics is not only faster, it is Xponential. The coming generation will be the first generation of adults to have grown up with IoT and AI when the acceleration of innovation and change will continue to be Xponential.’

Mike explains Xponential vs. linear by sharing how ‘Xponential technologies are driving the growth of Robotics: Self driving cars and drones; Artificial Intelligence: Watson (IBM Computer) beats any human opponent; VR/AR: DIY skills clinics; Cloud Computing: Cost per hour is declining monthly; 3D Printing: Customised cars, human body parts, modular housing etc.; Biotechnology: Synthetic substances for fuel, food, vaccines, genes; Nanotechnology: Genetically modified silk is stronger than steel, graphene; Transformation from product economy to service and experience economy; IoT: Is driving efficiency in operations, preventive healthcare, maintenance and smart cities, to name a few.‘

And after leading us through the complexities of his ideas, Mike shows how to apply these to our businesses no matter the size – and actually, how to apply this information to our lives, and entry into the future. Companies that follow the Xponential growth strategy will accelerate their innovation and growth. Read, Work, and Understand.
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