Millennials!: Your Secret Weapon to Kick Ass in the Marketplace

by Brett Dillon

Do you struggle to lead Millennials? Do you look at your Millennial workforce and wonder how on earth you can win in your marketplace? Do you feel stuck with a generation of workers who just can’t get it together? This insightful and entertaining book will teach you how to win in your marketplace with a secret your Millennials! I teach you how to turn your Millennials into a kick ass team through 3 workplace interventions. If you are like many business leaders and managers, you struggle with how to recruit employees who are engaged with their work, retain talented employees, increase productivity, help your people gain rare and valuable skills, establish a culture of accountability, and most of all— how to turn your Millennial workforce into your secret weapon to win! Let’s face the brutal your people are your only unique, sustainable, competitive advantage and differentiator in your operating space—learn how to develop them for maximum effect! Millennials! Your Secret Weapon to Kick Ass in the Marketplace will show you how with proven strategies and tactics. You will learn how It turns out about 25% of your workforce is actively engaged in what they do…and about 25% are actively disengaged . The actively disengaged employees are saboteurs you pay to screw up your business . The rest show up, do the least they can do to keep a job, and get a paycheck. To connect purposes and get alignment there, you first have to understand what the purpose of the business really is. I don’t mean the cool, aspirational mumbo-jumbo that marketing puts out. I mean the real purpose of the business—and here are some questions that can help you figure that out. Once you discover the answers to these questions, you can start to figure out what your organization’s real purpose is…and I bet it isn’t what the public relations folks say it is! You see, if you want to know the real purpose of something, you have to know what it does. Not what someone thinks it does, not what someone says it does, but what it really does. What are the consequences of the actions taken?  After the real corporate purpose is discovered, you need to discover the purpose of the employees. This is hard work because most people wander through life in Condition White, unaware of what’s going on, playing victim to circumstances and other people’s plans. Once you find employees whose purposes are at odds with your real corporate purpose, you should do them and yourself a big let them go pursue their purpose somewhere else!
Leaders are the ones who have the moral courage to make the tough decisions. I have successfully deployed these interventions in my own life, and in the businesses and volunteer organizations I’ve led over the past decades. What’s stopping you from turning your Millennials into a winning team?

105 pages, Kindle Edition

Published June 23, 2018