Willie: Chofer y profesor: 6 secretos para cortejar, entusiasmar y ganarse a los clientes y asegurarse su lealtad

by Phillip Van Hooser

Un libro como ninguno en el género del servicio al cliente, Chofer y profesor traduce la sabiduría del sentido común en aplicaciones prácticas. Cada capítulo analiza uno de los seis secretos sobre el servicio y explica por qué y cómo funciona. Desde escuchar a los clientes, ofrecerles favores especiales, hasta hacer que cada contacto con un cliente sea algo memorable, estas estrategias comprobadas impresionarán, atraerán y ganarán nuevos clientes mediante cada interacción.

208 pages, Paperback

First published May 15, 2007

About the author

Phillip Van Hooser, MBA, CSP, CPAE is committed to helping organizations transform their business outcomes by transforming the talent of their people.

He is an award-winning keynote speaker and author on leadership, service and communication. His titles include Leaders Ought To Know: 11 Ground Rules for Common Sense Leadership and We Need to Talk: Building Trust When Communicating Gets Critical.

His popular customer service book, Willie’s Way: 6 Secrets for Wooing, Wowing and Winning Customers and Their Loyalty, re-releasing Sep 3, 2019, offers business leaders and frontline staff a chance to reconnect with the fundamentals of good sales and customer service.

In 2014, Phil started a non-profit initiative for the development of rural-area millennial leaders, Vision 2050. Calling it one of the most rewarding efforts he's ever been part of, Phil serves as advisor, leadership instructor, mentor and coach for 25 to 35 year olds seeking leadership growth and training.

Phil enjoys pheasant hunting, teaching his 7 grandkids some new trick or joke, and exploring diners and dives with his wife, Susan!

Connect with Phil on LinkedIn and Facebook.

Reviews

[Juan Cordero]

Excellent narrative and reflection.