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Loos

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Adolf Loos (1870–1933) was a flamboyant character whose presence in the cultural hotbed of early 1900s Vienna galvanized the country’s architectural landscape. An early, impassioned advocate of modernism, he all-out rejected the grand Secessionist aesthetic prevalent at the time, as well as any hallmarks of the European fin de siècle. Instead, in lectures and essays, such as the milestone Ornament and Crime of 1908, Loos articulated his “passion for smooth and precious surfaces.” He advocated that architectural ornamentation was, by its nature, ephemeral―locked into current trends and styles, and therefore quickly dated. Loos, himself a Classicist at heart, argued instead for simple, timeless designs with time-honored aesthetic and structural qualities. In this essential introduction, we explore Loos’s writings, projects, and legacy, from his key concept of “spatial plan” architecture to his rejection of decorative fripperies in favor of opulent, fine-quality materials and crisp lines. Featured projects include Vienna’s Café Museum (1899), the fashion store Knize (1913), and the controversial Loos House (1912), which Emperor Franz Joseph I would refuse to travel past, bristling with rage at its insolently minimalist aesthetic. About the series Born back in 1985, the Basic Art Series has evolved into the best-selling art book collection ever published. Each book in TASCHEN’s Basic Architecture series an introduction to the life and work of the architect the major works in chronological order information about the clients, architectural preconditions as well as construction problems and resolutions a list of all the selected works and a map indicating the locations of the best and most famous buildings approximately 120 illustrations (photographs, sketches, drafts, and plans)

96 pages, Paperback

First published January 1, 2006

22 people want to read

About the author

August Sarnitz

38 books5 followers

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Displaying 1 - 3 of 3 reviews
Profile Image for Illiterate.
2,803 reviews56 followers
May 15, 2025
Ironically, although Loos promoted functionality with little ornament, his work often seems a bit fussy. Disappointing photos. Slight text.
Profile Image for Aňa.
137 reviews16 followers
February 29, 2024
Good introduction. Focuses on Loos's projects in Austria. Would benefit from a more comprehensive list of his work and updated pictures (as it is, one could find better photos online, which seems especially wrong in a Taschen book). The Czech translation was a bit clumsy at times.
Profile Image for Carolina Helena.
138 reviews25 followers
August 25, 2016
Ando a ler uma série de livros desta colecção, que tenho encontrado a preços muito convidativos. Neste caso em particular, gostei muito da informação e da forma como a os autores relacionam, sintetizam e relatam factos da vida dos arquitectos com uma demonstração detalhada das suas obras. Uma excelente colecção da Taschen.
Displaying 1 - 3 of 3 reviews

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