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The AND Asset: The secret way to save and use your money at the same time
Whatever your current financial plan is, you are likely losing money unknowingly or unnecessarily. Employing the strategies within this book will provide you with total control of your money today while letting it continue to grow tax-exempt for the future. You owe it to yourself to learn the best financial concepts and strategies available today. The AND Asset enables you to earn uninterrupted compound interest for the rest of your life and utilize your capital for other things. You can earn compound interest and buy your vehicles, and buy real estate, and trade stocks, and invest in private placements, and start a business, and engage in any profitable activity that you can dream of! You are your number one asset. Use your money in a way that backs up that statement.
132 pages, Kindle Edition
Published September 7, 2018
55 people are currently reading
137 people want to read
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Displaying 1 - 24 of 24 reviews
May 26, 2020
I normally don't write out my reviews, but I feel like I need to because the information in this book is misleading.
The asset the author is recommending is whole life insurance. There are cases where this product may make sense for some people, but he does not once mention that this is what he's endorsing in plain language. He does not discuss the fees and high premiums associated with these plans, nor does he list any specific details about the terms of the contracts themselves. Additionally, the book seems severely lacking on any credible sources for the information it provides.
The author goes through great lengths to make returns from the S&P 500 seem far inferior to the guaranteed 4% return of a whole life insurance plan. On pages 38-39 he specifically picked a timeframe (1998-2016) that included two major recessions in '00 and '07-'08, compared returns using TWRR instead of MWRR (ignoring an investor making constant contributions), factors in 15% taxes (which do not affect returns in a retirement account), and adds a 2% fee to track the index (current fees are around 0.03%). This results in him giving the S&P 500 a "real annualized return" of 2.94% when in reality it was around 7.68% in that timeframe (you can backtest this on portfoliovisualizer.com). He does all this without addressing the effects of fees on the returns from the life insurance policy, or the dividends that can be reinvested that the S&P 500 distributes.
The main advantage of mutually owned life insurance policies (as the author points out) is the ability to take a collateralized loan out of the plan while continuing to earn a 4% return on the full principle amount (you borrow money from the company, not your own balance). This allows you to obtain leverage with a low effective interest rate which is a really useful tool. However, he then implies that this should be done to invest in a higher return investment such as starting a business or investing in real estate. While this can absolutely generate attractive returns, it can also backfire. Since your investments are no longer diversified it is much worse if they don't work out. You are also adding to your loses through leverage with an interest rate on your loan that is also compounding. It is by no means a guaranteed win or risk-free to do something like this.
My concern was increased when following up on the author's business: Better Wealth Solutions. From what I can tell, no financial instruments are being sold by the company; only books, classes, etc to teach his strategy to others. My first thought in these situations is to wonder why someone who has figured out a way the crush the market is spending time selling books and classes rather than relaxing retired on a beach somewhere. I am not necessarily implying his motives are insincere, but it seems suspicious.
There are undoubtedly advantages for some people to use a plan like this as part of their overall investment strategy, but I can not endorse a book that does not explain the facts in a clear light. A vast majority of people would be better served by investing in a low cost broad based index fund in a tax advantaged retirement account, and to use other instruments for liquidity when needed.
The asset the author is recommending is whole life insurance. There are cases where this product may make sense for some people, but he does not once mention that this is what he's endorsing in plain language. He does not discuss the fees and high premiums associated with these plans, nor does he list any specific details about the terms of the contracts themselves. Additionally, the book seems severely lacking on any credible sources for the information it provides.
The author goes through great lengths to make returns from the S&P 500 seem far inferior to the guaranteed 4% return of a whole life insurance plan. On pages 38-39 he specifically picked a timeframe (1998-2016) that included two major recessions in '00 and '07-'08, compared returns using TWRR instead of MWRR (ignoring an investor making constant contributions), factors in 15% taxes (which do not affect returns in a retirement account), and adds a 2% fee to track the index (current fees are around 0.03%). This results in him giving the S&P 500 a "real annualized return" of 2.94% when in reality it was around 7.68% in that timeframe (you can backtest this on portfoliovisualizer.com). He does all this without addressing the effects of fees on the returns from the life insurance policy, or the dividends that can be reinvested that the S&P 500 distributes.
The main advantage of mutually owned life insurance policies (as the author points out) is the ability to take a collateralized loan out of the plan while continuing to earn a 4% return on the full principle amount (you borrow money from the company, not your own balance). This allows you to obtain leverage with a low effective interest rate which is a really useful tool. However, he then implies that this should be done to invest in a higher return investment such as starting a business or investing in real estate. While this can absolutely generate attractive returns, it can also backfire. Since your investments are no longer diversified it is much worse if they don't work out. You are also adding to your loses through leverage with an interest rate on your loan that is also compounding. It is by no means a guaranteed win or risk-free to do something like this.
My concern was increased when following up on the author's business: Better Wealth Solutions. From what I can tell, no financial instruments are being sold by the company; only books, classes, etc to teach his strategy to others. My first thought in these situations is to wonder why someone who has figured out a way the crush the market is spending time selling books and classes rather than relaxing retired on a beach somewhere. I am not necessarily implying his motives are insincere, but it seems suspicious.
There are undoubtedly advantages for some people to use a plan like this as part of their overall investment strategy, but I can not endorse a book that does not explain the facts in a clear light. A vast majority of people would be better served by investing in a low cost broad based index fund in a tax advantaged retirement account, and to use other instruments for liquidity when needed.
November 7, 2023
This was a very easy, quick read! I found the whole idea compelling, although it is funny to look at reactions to this sort of financial advice from the modern gurus like Dave Ramsey. Ramsey is very much against whole life insurance, for many good reasons. I wish I could find a community of people who have tried this investment strategy to see how it has worked for them in real life. The author makes a lot of very good points, and is an excellent salesman of the idea of using a specially-constructed whole life insurance policy as a financial vehicle for raising capital to invest in passive income opportunities. If you are looking for an alternative investment method that bucks the common wisdom of investing in low-expense index funds that are still subject to market volatility, check out this book. I can't say I'm sold on trying it myself yet, but it was worth the read, enjoyable, and thought-provoking.
December 24, 2024
Helpful.
This quick read helps you understand what an AND asset is and how to use it to your benefit. Caleb Gulliams is knowledgeable and practices what he preaches. I enjoyed reading this book and went through it fast. I recommend it, chiefly after reading "Becoming Your Own Banker."
This quick read helps you understand what an AND asset is and how to use it to your benefit. Caleb Gulliams is knowledgeable and practices what he preaches. I enjoyed reading this book and went through it fast. I recommend it, chiefly after reading "Becoming Your Own Banker."
August 4, 2019
If your goal is to build wealth you’ll love this book
I have always considered myself somewhat of an expert on personal finance. I was able to retire early at the age of 42. But reading this book, I realized my financial knowledge was lacking in regard to this largely unknown financial instrument. Had I had this knowledge 20 years ago, maybe I could’ve retired at 30! The good news is, it’s not too late for me to implement this tool and continue to build wealth so I can make an even bigger impact in the world.
A question that came up for me while reading this book is why so many people see the stock market as king, and the only way to invest and grow your money for retirement? It’s risky! It’s a gamble. You have to be someone who has the stomach for its ups and downs. It’s a long term game. And you have very little control and very little access to your money until you reach the so called retirement age.
Get this book, because everyone should know about this alternative for saving, growing, and using your money. It’s also a quick and easy read. I read it in one sitting one afternoon. I did not want to put this book down until I learned everything I could about what Caleb Guilliams calls The And Asset!
I have always considered myself somewhat of an expert on personal finance. I was able to retire early at the age of 42. But reading this book, I realized my financial knowledge was lacking in regard to this largely unknown financial instrument. Had I had this knowledge 20 years ago, maybe I could’ve retired at 30! The good news is, it’s not too late for me to implement this tool and continue to build wealth so I can make an even bigger impact in the world.
A question that came up for me while reading this book is why so many people see the stock market as king, and the only way to invest and grow your money for retirement? It’s risky! It’s a gamble. You have to be someone who has the stomach for its ups and downs. It’s a long term game. And you have very little control and very little access to your money until you reach the so called retirement age.
Get this book, because everyone should know about this alternative for saving, growing, and using your money. It’s also a quick and easy read. I read it in one sitting one afternoon. I did not want to put this book down until I learned everything I could about what Caleb Guilliams calls The And Asset!
November 23, 2020
I've read many personal finance and investing books, but this one was different.
Caleb didn't take his focus on his work, he brought it with the idea of YOU creating a better future for
yourself. I found value in idea of his master account, I have yet to read of this investment vehicle from any other book.
The book was short, and had some good points. It will not make you wealthy, but it could offer new perspectives.
I also think this advice is different from the average "DCA in S&P 500 or other indexes your whole life" and is a little more work to get going.
But I really value the points he makes on being able to leverage the account in case of looking to take on some debt.
He did not offer any figures on the returns you can expect though, it seemed like there were parts of the investment that should have been highlighted that he missed out on.
Makes me skeptical of actually moving forward and doing what he says in the book.
For these reasons 3/5.
Caleb didn't take his focus on his work, he brought it with the idea of YOU creating a better future for
yourself. I found value in idea of his master account, I have yet to read of this investment vehicle from any other book.
The book was short, and had some good points. It will not make you wealthy, but it could offer new perspectives.
I also think this advice is different from the average "DCA in S&P 500 or other indexes your whole life" and is a little more work to get going.
But I really value the points he makes on being able to leverage the account in case of looking to take on some debt.
He did not offer any figures on the returns you can expect though, it seemed like there were parts of the investment that should have been highlighted that he missed out on.
Makes me skeptical of actually moving forward and doing what he says in the book.
For these reasons 3/5.
This entire review has been hidden because of spoilers.
January 27, 2021
Good guidance & well written
A very clear, compelling and easy to follow personal finance book. While the author ultimately makes a strong case for high value life insurance as a vehicle for wealth accumulation and control, the first few chapters in the book are an excellent basic primer in compound interest, saving, lending and tax deferral that can benefit anyone. Definitely one of the better books I’ve read on this topic - while the author doesn’t go into a lot of examples with numbers, I find the way he explains the concepts (for example, comparing efficient uninterrupted compounding of interest to the improved fuel efficiency you gain after getting up to cruising speed on a highway since this takes less fuel than starting and stopping in the city) is refreshing and easy to follow. Definitely has me considering how to incorporate life insurance into my finances.
A very clear, compelling and easy to follow personal finance book. While the author ultimately makes a strong case for high value life insurance as a vehicle for wealth accumulation and control, the first few chapters in the book are an excellent basic primer in compound interest, saving, lending and tax deferral that can benefit anyone. Definitely one of the better books I’ve read on this topic - while the author doesn’t go into a lot of examples with numbers, I find the way he explains the concepts (for example, comparing efficient uninterrupted compounding of interest to the improved fuel efficiency you gain after getting up to cruising speed on a highway since this takes less fuel than starting and stopping in the city) is refreshing and easy to follow. Definitely has me considering how to incorporate life insurance into my finances.
February 25, 2020
A “Must Read” to anyone who is starting their financial journey!
The valuable life changing information I wish I was taught as a young man is revealed in this book. If you are the least bit serious in taking control of your money, making it grow and building a financial legacy for now and the future you need to read this book. Wow, thank you for this valuable contribution.
The valuable life changing information I wish I was taught as a young man is revealed in this book. If you are the least bit serious in taking control of your money, making it grow and building a financial legacy for now and the future you need to read this book. Wow, thank you for this valuable contribution.
May 13, 2022
Excellent Read!
I liked the "no fluff" factual descriptions and personal examples laid out in this book. A second read is definitely in order for me. I recommend this book to anyone looking to know more about using Whole Life Insurance as a vehicle to assist their wealth building endeavors.
I liked the "no fluff" factual descriptions and personal examples laid out in this book. A second read is definitely in order for me. I recommend this book to anyone looking to know more about using Whole Life Insurance as a vehicle to assist their wealth building endeavors.
October 2, 2022
Very good explanations on this concept
Great book, throughout financial based opinion that consider and compare different scenarios and investment vehicles and explain why whole life insurance , when properly designed for your needs is one of the most efficient wealth building long term strategies available today.
Great book, throughout financial based opinion that consider and compare different scenarios and investment vehicles and explain why whole life insurance , when properly designed for your needs is one of the most efficient wealth building long term strategies available today.
September 14, 2019
Knowledge is power
A quick but through read on a process I am just learning about. The book gives you just enough to digest, educate yourself and help you make an informed decision on how to manage and get the most out of your money.
A quick but through read on a process I am just learning about. The book gives you just enough to digest, educate yourself and help you make an informed decision on how to manage and get the most out of your money.
December 3, 2019
Looking for the secret way to build wealth? This book goes beyond information to transformation! The process will show you how to both save and use your money at the same time. Karen Briscoe, author and podcast host 5 Minute Success
December 2, 2020
Caleb's book is a must read for anyone wanting to take back control of their money and reach prosperity. He is able to articulate a clear strategy that is attainable for everyone. I hope he writes more books to share his knowledge and expertise with the world!
February 17, 2021
Clear outline of the power of infinite banking
The book clearly illustrates the power of the & asset.
I would recommend this to anyone who is concerned about their future wealth as well as creating a family legacy.
The book clearly illustrates the power of the & asset.
I would recommend this to anyone who is concerned about their future wealth as well as creating a family legacy.
April 30, 2021
One of the best books written for the average person to understand how to use the "magic" of compounding interest while not giving up control and liquidity of their money. A must-read for any investor or entrepreneur.
August 22, 2021
Excellent Beginners Book on IBC
One of the best beginners books I've read on IBC and explaining the power of leveraging a dividend paying, whole life policy as the foundation to a life long financial strategy.
One of the best beginners books I've read on IBC and explaining the power of leveraging a dividend paying, whole life policy as the foundation to a life long financial strategy.
September 17, 2021
So informative!
I really enjoyed the presentation of the content. Super easy read and well put explanations. Every time I read more about the Infinite Banking Concept I get so excited! This book was food for my brain! Well done Caleb!
I really enjoyed the presentation of the content. Super easy read and well put explanations. Every time I read more about the Infinite Banking Concept I get so excited! This book was food for my brain! Well done Caleb!
November 22, 2022
Great read
As someone very interested in finances, this book shows you a powerful tool to utilize that is not talked about enough. Great content and very insightful. would recommend to anyone!
As someone very interested in finances, this book shows you a powerful tool to utilize that is not talked about enough. Great content and very insightful. would recommend to anyone!
February 17, 2024
Learning this strategy will change your life
Most of us know little about personal finance, or worse, a lot of wrong information about it. Prepare for shocking insights into how you can multiply your income.
Most of us know little about personal finance, or worse, a lot of wrong information about it. Prepare for shocking insights into how you can multiply your income.
April 7, 2020
Great presentation
I've read about this concept before and Caleb does a great job of bringing it all together in a way that makes sense
I've read about this concept before and Caleb does a great job of bringing it all together in a way that makes sense
January 14, 2021
An interesting concept about life insurance that could work with significant capital
May 24, 2021
Great book
Talks about all of the things you didn't know about Life Insurance. All the different benefits and how they can be used in real life
Talks about all of the things you didn't know about Life Insurance. All the different benefits and how they can be used in real life
January 15, 2023
This was a clear overview of how to take charge of your money and grow it safely and securely!
January 29, 2023
Easy to read. Great idea for financial independence. Probably going to pursue this..
February 7, 2025
Another one of the best finance books I've ever read. This book dives into the tools you can use to judge a financial vehicle and test if it has any value or is useless.
Displaying 1 - 24 of 24 reviews