RESTART Sustainable Business Model Innovation

by Sveinung Jørgensen, Lars Jacob Tynes Pedersen

Taking the business model as point of departure, this open access book explores how companies and organizations can contribute to a more sustainable future by designing innovative models that are both sustainable and profitable. Based upon years of research, it draws together theoretical foundations and existing literature on the topic of sustainable business alongside case studies and practical solutions. After examining the theoretical foundations of sustainable business model innovation, the authors present their own framework – RESTART. Consisting of seven factors, this framework can be the basis for restarting any business model. The final section outlines a research agenda for sustainable business informed by the perspectives and frameworks put forward in this book.

Genres: Sustainability

347 pages, Kindle Edition

Published July 31, 2018

Reviews

[Angela · Rating 4 out of 5]

Overall, I think it was a really good read. Each theoretical notion had an example of a company already implementing it, which not only makes the book so much more interesting but so much easier to comprehend. The ideas are not revolutionary, but I find that with this switch to sustainability sometimes the simplest ideas are the hardest to reach. Plus, I appreciate the section about the future research, already highlighting what else can and should be researched and developed.