What do you think?
Rate this book
A Marketing Student's Guide to Search Engine Optimization: Concepts and Case Studies for College Marketing Students
Written by marketing professional and adjunct university professor Nels Henderson, A Marketing Student's Guide to Search Engine Optimization is an easy-to-read primer on what is typically covered in marketing classes on the subject.
Directly from a one-day seminar he teaches on search engine optimization (SEO), this eBook focuses on what is important about search engine optimization for those of you that are wanting to learn a bit more. For many who are writing a paper for a marketing class, this eBook's focus on what is important will help you write a paper for the class in that the format is designed to cover the topics and subject areas most marketing classes would cover in a course on SEO.
You’ll learn about:
How People Search and How It Should Drive Business Strategy
On and Off Page Factors for SEO
How Web Sites Are Optimized for SEO
How To Choose Keywords
How to Optimize for Local and Hyperlocal Searches
How Image-Based Businesses Can Optimize for SEO
How to Measure Success
Get your copy now so you can learn about SEO and what the professor's who are are teaching you are looking for in your learning, your papers, and your presentations. Spend less time interpreting your notes with this clearly written, easy-to-understand guide to SEO which is written with the college classroom in mind.
Directly from a one-day seminar he teaches on search engine optimization (SEO), this eBook focuses on what is important about search engine optimization for those of you that are wanting to learn a bit more. For many who are writing a paper for a marketing class, this eBook's focus on what is important will help you write a paper for the class in that the format is designed to cover the topics and subject areas most marketing classes would cover in a course on SEO.
You’ll learn about:
How People Search and How It Should Drive Business Strategy
On and Off Page Factors for SEO
How Web Sites Are Optimized for SEO
How To Choose Keywords
How to Optimize for Local and Hyperlocal Searches
How Image-Based Businesses Can Optimize for SEO
How to Measure Success
Get your copy now so you can learn about SEO and what the professor's who are are teaching you are looking for in your learning, your papers, and your presentations. Spend less time interpreting your notes with this clearly written, easy-to-understand guide to SEO which is written with the college classroom in mind.
31 pages, Kindle Edition
Published October 22, 2017
Ratings & Reviews
Friends & Following
Create a free account to discover what your friends think of this book!
Community Reviews
No one has reviewed this book yet.