Thoughtful, witty, and illuminating, in this book Michele White explores the ways normative masculinity is associated with computers and the Internet and is a commonly enacted online gender practice. Through close readings and a series of case studies that range from wedding forums to men’s makeup video tutorials, White considers the ways masculinities are structured through people’s collaborations and contestations over the establishment of empowered positions, including debates about such key terms and positions as “the nice guy,” “nerd,” “bro,” and “groom.” She asserts that cultural notions of masculinity are reliant on figurations of women and femininity, and explores cultural conceptions of masculinity and the association of normative white heterosexual masculinity with men and women. A counterpart to her earlier book, Producing Women , White has crafted an excellent primer for scholars of gender, media, and Internet studies.
Michele White is so smart. Her ability to apply learnings from communications, feminist, and critical traditions, onto niche Internet subcultures, is insane. She integrates these well into her larger point about the interplay of gender and sexuality as seen online. This book is well written, engaging, and most importantly very analytical. I highly recommend it!
Another book talking about the evils of Internet. Before the Internet the males of the specie were pretty much like the females, but now, now we need someone to regulate all this way too free speech and tell people what to think.