Congratulations, indie author! You’ve finished your book—now all that’s left is to get it out into the world. Unfortunately, for many authors, it’s that step of the process that’s the hardest. Marketing is seen as something to be feared, dreaded, and outsourced as much as possible—a daunting task that will leave you drained.
But fear not! The team at Wise Ink knows a thing or two about how to sell your book. And they’re here to tell you everything.
Buzz is the indie author’s ultimate guide to marketing effectively, inexpensively, and excitingly. Within its pages, you’ll find answers to the questions on every writer’s mind:
• What does it really mean to “market” my book?
• How do I best reach my specific audience?
• What are effective ways to promote my book via social media?
• Do I really need to be a public speaker?
In addition to this, the Wise Ink marketing team has provided sample content calendars, email promotions, a marketing starter kit, and more to ensure you’re prepared to get out there and sell your book.
Marketing doesn’t have to be a horror story! Let Buzz teach you how to take your book to its maximum potential.
Buzz: The Ultimate Guide To Book Marketing is a must-have resource for indie authors--and traditional authors can benefit from its content.
Packed with a wealth of brainstorming activities, and dos and don’ts resources, it helps target your thinking about the process, and then translate your self-reflection into action for the best marketing practices.
Loaded with insight, the information is detailed in a playful/humorous, humble and supportive yet also assertive/expert tone.
A great addition to my writer's toolbox. One I'll refer to time and again.
Buzz: The Ultimate Guide to Book Marketing by Roseanne Cheng and Dara Beevas is a nicely detailed description of important aspects to consider when trying to sell the book you have worked so long on. I like the tone, which is both informative and encouraging, as well as the pragmatic suggestions and evaluations of the pros and cons of various methods. Not only are there chapters that detail the journey an author should be undertaking at various stages while (and after) writing a book, but there are appendices with samples and suggestions, a detailed index, and references to the company’s website which also has helpful files.
I think this book would be an important resource for any author to consult and it will both guide them through the process of marketing and stimulate brainstorming. It is an overwhelming concept that not only does an author work hard to create a polished book, but THEN the hard work of marketing begins. This title gives concrete suggestions for dealing with that massive task and reminds us to approach it with enthusiasm rather than dread, and to PLAN one’s attack and constantly evaluate the success of various stratagems.
Good intro to a bunch of basic book marketing concepts, complete with worksheets for planning purposes. No book like this will be a "one size fits all" for all different types of book marketing, but if you're just starting out or you need a refresher on getting started, this is a very readable, easy to use guide. Recommended!