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Green Wisdom: A Guide for Anyone to Start, Engage and Energize a Sustainability Team
Throughout the business world, Sustainability Teams are helping their companies make more than soaps, servers, and non-stop flights. With every dumpster dive, lunch and learn, community-powered river restoration project, and donated book, they are changing the way business works.
If you are wondering what you can do to inspire and lead a team to design regenerative strategies and systemic solutions—while also having a lot of fun—Green Wisdom provides answers relevant to all industries.
This book explores how more than ten companies have leveraged the work of their Sustainability Team and integrated the group’s initiatives into their operations. They provide leadership to their company’s ISO 14001 strategy, B Corp application process, or Global Reporting Initiative programs, building valuable brand awareness and tapping new corners of the market.
Sustainability Team leaders share their Green Wisdom—how their teams originated, how they embed their work into the corporate business model, how they re-inspire members when momentum decreases, and the best practices they use to promote team unity.
The leaders who compose the teams aren’t external consultants or Silicon Valley fixers. They are comprised of warehouse workers and flight attendants, CEOs and salespeople. The diversity of their roles matches the diversity of the problems that face them and the solutions they create.
Companies featured include Alaska Airlines, Alter Eco, B Corp, Badger Balm, Better World Books, Dr. Bronner’s, Genentech, Interface, New Resource Bank, Nutiva, Mountain Rose Herbs, Salesforce, and Self-Help Credit Union.
Green Wisdom: A Guide for Anyone to Start, Engage and Energize a Sustainability Team inspires sustainability leaders to do good, to create valuable and engaging initiatives for employees, and to show the same level of commitment to their company’s social and environmental values as they dedicate to making a profit.
If you are wondering what you can do to inspire and lead a team to design regenerative strategies and systemic solutions—while also having a lot of fun—Green Wisdom provides answers relevant to all industries.
This book explores how more than ten companies have leveraged the work of their Sustainability Team and integrated the group’s initiatives into their operations. They provide leadership to their company’s ISO 14001 strategy, B Corp application process, or Global Reporting Initiative programs, building valuable brand awareness and tapping new corners of the market.
Sustainability Team leaders share their Green Wisdom—how their teams originated, how they embed their work into the corporate business model, how they re-inspire members when momentum decreases, and the best practices they use to promote team unity.
The leaders who compose the teams aren’t external consultants or Silicon Valley fixers. They are comprised of warehouse workers and flight attendants, CEOs and salespeople. The diversity of their roles matches the diversity of the problems that face them and the solutions they create.
Companies featured include Alaska Airlines, Alter Eco, B Corp, Badger Balm, Better World Books, Dr. Bronner’s, Genentech, Interface, New Resource Bank, Nutiva, Mountain Rose Herbs, Salesforce, and Self-Help Credit Union.
Green Wisdom: A Guide for Anyone to Start, Engage and Energize a Sustainability Team inspires sustainability leaders to do good, to create valuable and engaging initiatives for employees, and to show the same level of commitment to their company’s social and environmental values as they dedicate to making a profit.
- GenresSustainability
181 pages, Kindle Edition
Published November 27, 2018
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