Built to Last is a book written by James Collins and Jerry Porras. The book is about how to create a viable and successful company organization that will grow and prosper with time. Being successful and prosperous is the most impressive achievement in the business world. The best and most successful companies in history are those that have vision, or as the authors call them, “visionary companies.” Visionary companies are the best companies in every field of business. These companies have an excellent reputation of being highly successful, with the best products and services available. Moreover, visionary companies will prosper over time. This will be seen through their products and their leaders. This book is about how to create a highly successful company, a company that is built to last. Using many real life examples of some of the most successful companies in the world (such as 3M, Ford, IBM, HP, and Wal-Mart), the authors describe what it truly takes to make a company “built to last.” Moreover, the authors also describe what it takes for a leader to have vision that will lead both him and his company forward.
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