A Practical Guide to Entrepreneurship reveals the stories of the world's greatest entrepreneurs, distilling the key points into down-to-earth, realistic advice to help you turn any business opportunity into a successful venture - while avoiding the pitfalls of pursuing a pipe dream. Business experts Alison and David Price explain how to find a niche where you can beat the competition, create the right brand to stand out from the crowd, achieve the best work-life balance and grow your business to success. This Practical Guide offers expert insights, case studies, practical techniques and advice to help you begin your entrepreneurial journey.
“The good life needs to be balanced by achievements and meaning in order to actually feel good”. This book is great for people thinking on starting a business or for those that they already own one. It gives you great insights with examples from actual entrepreneurs. I recommend it to everyone thinking on starting a company