From the bestselling author of The Radical Leap and Greater Than Yourself comes the first book to directly address love as a hard-core business principle that generates measurable results
It’s time to toss aside the touchy-feely notions of love in business and acknowledge the real power that it holds. Love is not only appropriate in the context of business, it’s the foundation of great leadership. To put it love is just damn good business . That’s the simple but profound truth that leadership consultant Steve Farber has discovered in his extensive work with Fortune 100 companies and other successful businesses. His game-changing approach to love as a practical business strategy will help you
• Identify your passions―and share them with others • Create a culture of love at work―and spark innovation, productivity, and joy • Serve your customers, so they love how you treat them―and have them coming back for more • Invest time in making personal connections―that are mutually rewarding • Focus on serving the needs of others―they’re going to love it • Do what you love―and make it your business, so others love it, too
The proven principles you’ll find in this book will help you lay the groundwork for a thriving, competitive enterprise. When love is part of your organization’s framework and operationalized in its culture, employees and customers feel genuinely valued. Employees who are passionate about the work that they do are more loyal, innovative, creative, and inspired, and that translates to great customer experience. They don’t serve others out of obligation, but because of a genuine desire to improve people’s lives. And when customers reciprocate by loving your products, your services, and your people, that’s when something great happens. That’s when you get loyalty. That’s when you get raving fans. It’s a refreshingly human way of doing business.
In addition to Farber’s field-tested strategies, you’ll find inspiring case studies from a wide range of industries and leaders, revealing self-assessment quizzes, and practical pointers on how to build a corporate culture based on love, the ultimate competitive advantage. At the end of the day, it’s just damn good business.
Steve is so clear on how to use love as an integral part of your company. We all say "we love this or that" all of the time. But, do we mean we really love it or is it a throw away word. With Steve you learn how to make love something we really mean and what the business reason for this is.
If you want people to love what you do, you need to read this book to find out why love what you do in the service of others who love what you do means and how it's so important to having a good life.
I was provided an ARC of this book, and I hope to interview the author soon. Thinking about 'love' as a business principle stopped me cold and I read the book with a bit of skepticism. But, author Farber does a great job of bringing this subject to focus on how 'love' works across all aspects of business and is truly a significant business principle.
Steve nails it! This book is super inspirational and is a great reminder for me to Love what I do, the people I do it for, and the people I do it with.
Very soft, general management and personal leadership advice and lots of personal anecdotes. Not enough content to be a book in my opinion and the advice itself doesn't seem applicable for a business larger than a few dozen employees. Lots of positive stories, but wasn't for me.
If you thought that you like what you do, then have a read and get another perspective from this book on how Love is Just Damn Good Business. I would recommend this read to everyone.
A good book about finding the passion in the work you do. It’s put in a different word “love”. Author shares good examples on how real love for a job has driven success- but to be honest there are many other books who have covered this topic in a better way.