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Rethinking Real Estate: A Roadmap to Technology’s Impact on the World’s Largest Asset Class

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Why are our offices, homes, stores, and warehouses the way they are?

How were they shaped by previous waves of innovation -- from the train and telegraph to the TV and automobile? 

How will the innovations of our own era reshape the cities and buildings we live in? 

Technology is redefining the value of physical the meaning of location and accessibility, the power of zoning and regulation, the flow of capital and information, and even the notion of scarcity itself. 

How to make the most of it?

Rethinking Real Estate provides technology entrepreneurs and real estate professionals with key insights and practical strategies that will enable you to develop innovative solutions, identify risks, evaluate emerging competitors, and transform your investment thesis, project, venture, or career.

327 pages, Hardcover

Published November 13, 2019

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About the author

Dror Poleg

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Profile Image for Manuel Del Valle B.
8 reviews1 follower
March 23, 2022
One of the most insightful books I’ve ever read on Real Estate. Written in 2019, the author delivers an “ahead of time” message that in this post-pandemic world makes much more sense. This book takes the reader through the evolution Real Estate has gone through the years since its beginnings and helps understand the why’s and intentions of the original developers to what we have today with Proptech and increasing Technology.
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