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Man Up: How to Cut the Bullshit and Kick Ass in Business and in Life
"But I can't . . ."
"There's no way . . ."
"It's impossible . . ."
Enough. Get off your ass and make your "someday" goals a priority— today .
After years of coaching and consulting hundreds of startup rookies as well as seasoned entrepreneurs, executives, and CEOs, Bedros Keuilian realized that most people who want to start a business, grow an existing business, author a book, make more money, or make a bigger impact usually take the long, slow, painful way to get there . . . and more than 80 percent of entrepreneurs never get to their desired destination or achieve their full potential in business. They treat their dream as if it were merely a hobby and dip their toes in the water, but they never commit to diving in—you get the idea.
It's time to cut the bullshit excuses. Everyone has a gift, a purpose. It's your duty to figure out what your gift is and how you're going to share it with the world.
Man How to Cut the Bullshit and Kick Ass in Business (and in Life) is your guide to doing exactly that. Keuilian, founder and CEO of Fit Body Boot Camp and known as the "hidden genius" behind many of the most successful brands and businesses throughout multiple industries, will show you how to break out of the sea of mediocrity, get singularly focused on your purpose, and do what it takes—not only to achieve but dominate your goals.
With Keuilian's no-nonsense approach in both business and personal spheres, you'll be able to define your purpose and have clarity of vision—and a plan—to make the quantum leap. Whether it's creating and growing a company, leaving a legacy, making a difference, or launching a new brand, you will discover how to use your passion, purpose, and sheer grit to overcome any adversity that attempts to derail your progress.
If there's an area of your life in which you need to man up, this book will get you there.
"There's no way . . ."
"It's impossible . . ."
Enough. Get off your ass and make your "someday" goals a priority— today .
After years of coaching and consulting hundreds of startup rookies as well as seasoned entrepreneurs, executives, and CEOs, Bedros Keuilian realized that most people who want to start a business, grow an existing business, author a book, make more money, or make a bigger impact usually take the long, slow, painful way to get there . . . and more than 80 percent of entrepreneurs never get to their desired destination or achieve their full potential in business. They treat their dream as if it were merely a hobby and dip their toes in the water, but they never commit to diving in—you get the idea.
It's time to cut the bullshit excuses. Everyone has a gift, a purpose. It's your duty to figure out what your gift is and how you're going to share it with the world.
Man How to Cut the Bullshit and Kick Ass in Business (and in Life) is your guide to doing exactly that. Keuilian, founder and CEO of Fit Body Boot Camp and known as the "hidden genius" behind many of the most successful brands and businesses throughout multiple industries, will show you how to break out of the sea of mediocrity, get singularly focused on your purpose, and do what it takes—not only to achieve but dominate your goals.
With Keuilian's no-nonsense approach in both business and personal spheres, you'll be able to define your purpose and have clarity of vision—and a plan—to make the quantum leap. Whether it's creating and growing a company, leaving a legacy, making a difference, or launching a new brand, you will discover how to use your passion, purpose, and sheer grit to overcome any adversity that attempts to derail your progress.
If there's an area of your life in which you need to man up, this book will get you there.
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Published November 13, 2018
249 people are currently reading
1322 people want to read
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Displaying 1 - 30 of 64 reviews
November 29, 2018
Yet another book about a man who succeeded in business and writes how he did it.
The author can be trustful as he actually succeeded before writing his book.
As many before him, he reached a "point of no return", read hundreds of books, and committed himself to change.
Therefore we can expect common ideas about his ingredients of success, such as taking responsibility, having the right mindset, and so on.
Still, the author has his own style, and his own experience, which makes this book unique and interesting for the psychology of success.
In the beginning, he explains how he struggled in life, at school, in business, as an employee.
It was really though, and he went through a lot.
It's actually interesting and inspiring, as he makes some reflection along the way, like being in the flow without knowing it, spotting the bad manager traits as opposed to the good manager ones.
And just like any "self-made man fairy tale", he met his mentor the moment he needed him the most. He learned from him and made billions of dollars ever after.
It may seem "cliché", but this book is not, it has his own uniqueness and gives unique insights.
Sometimes, all we need is just to hear the same message but from a different person, to finally "click".
The author can be trustful as he actually succeeded before writing his book.
As many before him, he reached a "point of no return", read hundreds of books, and committed himself to change.
Therefore we can expect common ideas about his ingredients of success, such as taking responsibility, having the right mindset, and so on.
Still, the author has his own style, and his own experience, which makes this book unique and interesting for the psychology of success.
In the beginning, he explains how he struggled in life, at school, in business, as an employee.
It was really though, and he went through a lot.
It's actually interesting and inspiring, as he makes some reflection along the way, like being in the flow without knowing it, spotting the bad manager traits as opposed to the good manager ones.
And just like any "self-made man fairy tale", he met his mentor the moment he needed him the most. He learned from him and made billions of dollars ever after.
It may seem "cliché", but this book is not, it has his own uniqueness and gives unique insights.
Sometimes, all we need is just to hear the same message but from a different person, to finally "click".
June 23, 2024
Although the book describes the changes the boy has to go through to become a man, it is apparent to anyone at every step how to travel to get where one wants. It would be a pity if we thought this book would show the path and we needed to follow it bluntly. There are various flavors of struggle, and understanding, processing, and pushing through those most challenging times all make this life.
June 10, 2023
If you don't watch Bedros Keuilian on YouTube, you absolutely need to.
I've listened to many business people, motivational speakers, entrepreneurs and thought leaders...but I relate to Bedros the most. By far.
Bedros isn't the product of an American family who was living the American dream, where he was allowed to experiment with his family's money to become who he is.
This was a rough, rugged, dirty journey. Bedros seems to be more relatable to those who experienced much more rough, difficult childhoods. And that's why I loved this book and appreciated.
Bedros does not shy away from the hardships...extreme hardships. It's rare to see a man so vulnerable in his telling of his story.
Many people will be pissed about the title of the book: MAN up. It's just the society we live in now. Whatever lol. Grow up and move on.
But this is an amazing book that every man and woman should read.
I've listened to many business people, motivational speakers, entrepreneurs and thought leaders...but I relate to Bedros the most. By far.
Bedros isn't the product of an American family who was living the American dream, where he was allowed to experiment with his family's money to become who he is.
This was a rough, rugged, dirty journey. Bedros seems to be more relatable to those who experienced much more rough, difficult childhoods. And that's why I loved this book and appreciated.
Bedros does not shy away from the hardships...extreme hardships. It's rare to see a man so vulnerable in his telling of his story.
Many people will be pissed about the title of the book: MAN up. It's just the society we live in now. Whatever lol. Grow up and move on.
But this is an amazing book that every man and woman should read.
February 21, 2024
Good read. I appreciate the way he shared his story. Understanding how he used things from his past to push him into a better future hits throughout the book.
October 9, 2018
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This is a great book for someone who is just started to get into business be it a fitness business or another type of business. As a person in the fitness industry, I found Bedros' story to be very interesting. The way he took risks, had to hide the fact that he was in major arrears from his wife, and the way he changed his outlook on life was really a great story. Although I enjoyed the information Bedros had to share, I felt like after a while the book was a bit redundant. And enough with successful people telling people that they HAVE to wake up early in the morning to get things done more efficiently. I'm pretty sure there are successful people who do not get up at the buttcrack of dawn but at a normal time to start their day. This book was a good read but dragged on a bit.
Thank you to Netgalley, Bedros Keuilian, and Ben Bella Books for my ARC in exchange for an honest review.
This is a great book for someone who is just started to get into business be it a fitness business or another type of business. As a person in the fitness industry, I found Bedros' story to be very interesting. The way he took risks, had to hide the fact that he was in major arrears from his wife, and the way he changed his outlook on life was really a great story. Although I enjoyed the information Bedros had to share, I felt like after a while the book was a bit redundant. And enough with successful people telling people that they HAVE to wake up early in the morning to get things done more efficiently. I'm pretty sure there are successful people who do not get up at the buttcrack of dawn but at a normal time to start their day. This book was a good read but dragged on a bit.
Thank you to Netgalley, Bedros Keuilian, and Ben Bella Books for my ARC in exchange for an honest review.
August 14, 2019
Honestly, with books like these, the star ratings are really about whether the methods and teachings within are meaningful and that the author has done a good job motivating you to try soemthing new. With this in mind, I think Bedros is successful. Time will tell how effective his teachings will be, but I've taken the time to work on some of the suggestions and they seem doable, reasonable and you can see how they would work.
The books itself is not always the most entertaining or gripping read, but that's not necessarily the point. At first I was offended by his constant recounting of his "near death" panic attack, because I have have had several over the years and he was never near death, but I focused on the good bits and the pieces that I desperately needed to help turn myself around as a leader and move to the next level with my business.
The books itself is not always the most entertaining or gripping read, but that's not necessarily the point. At first I was offended by his constant recounting of his "near death" panic attack, because I have have had several over the years and he was never near death, but I focused on the good bits and the pieces that I desperately needed to help turn myself around as a leader and move to the next level with my business.
April 5, 2021
To the point. Very blunt about getting your life together. All in all a good read for lessons on dicipline and life goals in more ways than you'd think.
Read
February 10, 2024In "Man Up," Bedros Keuilian delivers a no-nonsense guide to success in business and life, challenging readers to break free from self-imposed limitations and embrace their full potential. Drawing from his own journey as an immigrant entrepreneur who overcame adversity to build a multimillion-dollar empire, Keuilian offers candid insights, actionable advice, and a healthy dose of tough love to help readers cut through the noise and achieve their goals.
At the heart of the book lies Keuilian's belief in the power of personal responsibility and accountability. He challenges readers to take ownership of their actions, their decisions, and their outcomes, rejecting victimhood and excuses in favor of empowerment and action. Through a series of blunt truths and hard-hitting anecdotes, Keuilian inspires readers to confront their fears, confront their weaknesses, and confront the obstacles standing in their way.
One of the book's standout features is its emphasis on mindset mastery as the foundation of success. Keuilian explores the importance of cultivating a mindset of resilience, determination, and relentless pursuit of excellence, even in the face of adversity. By reframing challenges as opportunities for growth and learning, readers can overcome self-doubt and fear of failure, unleashing their inner power to achieve greatness.
At the heart of the book lies Keuilian's belief in the power of personal responsibility and accountability. He challenges readers to take ownership of their actions, their decisions, and their outcomes, rejecting victimhood and excuses in favor of empowerment and action. Through a series of blunt truths and hard-hitting anecdotes, Keuilian inspires readers to confront their fears, confront their weaknesses, and confront the obstacles standing in their way.
One of the book's standout features is its emphasis on mindset mastery as the foundation of success. Keuilian explores the importance of cultivating a mindset of resilience, determination, and relentless pursuit of excellence, even in the face of adversity. By reframing challenges as opportunities for growth and learning, readers can overcome self-doubt and fear of failure, unleashing their inner power to achieve greatness.
January 16, 2025
Read again. Simply written, to the point with very little fat. Principles and actions are defined clearly, drawing on anecdotes without spending too much time/depth on them.
Key Principles and Takeaways
• Take responsibility for actions and outcomes. Stop blaming external factors.
• Consistency in daily habits builds momentum and long-term success.
• Clearly define your goals to avoid distractions and indecision.
• Lead by example with decisiveness.
• Surround yourself with high-performing, supportive individuals.
• Prioritise tasks that align with your goals; avoid low-value distractions.
• Cultivate a resilient, solution-oriented mindset.
• Overcome analysis paralysis by taking bold, decisive action. Progress over perfection.
Quotes:
“
-The truth is that right now, it’s very likely that the things that you are prioritising over doing your life’s work are downright embarrassing. The time and energy you spend on recreational “fun” activities, screen sucking social media, useless emails and texts messages, and binge watching TV shows, or taking unscheduled calls and meetings, are killing your business. They’re killing you!
- Growth is perpetual. There is always room for more.
- Never settle for good enough. Good enough is simply not good enough.
“
Key Principles and Takeaways
• Take responsibility for actions and outcomes. Stop blaming external factors.
• Consistency in daily habits builds momentum and long-term success.
• Clearly define your goals to avoid distractions and indecision.
• Lead by example with decisiveness.
• Surround yourself with high-performing, supportive individuals.
• Prioritise tasks that align with your goals; avoid low-value distractions.
• Cultivate a resilient, solution-oriented mindset.
• Overcome analysis paralysis by taking bold, decisive action. Progress over perfection.
Quotes:
“
-The truth is that right now, it’s very likely that the things that you are prioritising over doing your life’s work are downright embarrassing. The time and energy you spend on recreational “fun” activities, screen sucking social media, useless emails and texts messages, and binge watching TV shows, or taking unscheduled calls and meetings, are killing your business. They’re killing you!
- Growth is perpetual. There is always room for more.
- Never settle for good enough. Good enough is simply not good enough.
“
August 11, 2023
I'm a Christian and I believe that I can't "Man Up" without help from the Holy Spirit so reading books like this are usually a little difficult for me. I end up stuck in a limbo where I want to do what the book recommends but I feel like I would be doing it in my own power and if successful I would be farther from God. So then I don't do anything with the information and my life just rolls on without any significant change. I was praying/journaling about it last night after I finished the book and I realized that I don't trust God to keep me on the right path. I incorrectly believe that if I attempt to man up in my own power that I will be successful and God will just let me run down that path unchecked even though I do desire to follow him. I didn't believe that he would put a stop to that if I was heading out on my own. Having since repented of that I am learning to trust that He does care about me and that if I am really seeking to bring him glory by "Manning Up" then things will go well but if I am trying to do it in my own power then things will not go well.
It sounds much more eloquent in my journal.
It sounds much more eloquent in my journal.
February 22, 2024
This text is about leadership related to entrepreneurial businesses. However, it can be related to any organizations or life in general. The author Bedros Keuilian is an immigrant from Armenia arriving with family at a very early age and growing up in California. He talks about the struggles of his family arriving with <$100. Eating out trashcan, not knowing the language and other associated struggles. He talks about learning work ethic and attitude from his father through his struggles. Within three years of arriving his father had his own taylor shop. Bedros grew and out of HS jumped from job to job looking for his place. He started a number of business with little to no success. Time passes and he liked fitness and found he liked working with people. Through trial and error gained no real traction. Linked up with mentor who help set a direction of growth. He founded Fit Body Boot Camp. Thorughout, he gives the reader the ups and downs, positive and negative aspects of his growth in business. By telling aspects of his live you come to understand that those who accept the hard road often field with risk gain th egreatest rewards. FBBC today is a world wide Franchise and still growing. As the author puts it life is a never ending of growth. Accept and keep learning. Book is for business, coaches and individuals.
June 14, 2022
Cuốn sách này giúp mình có thời gian nhìn lại cuộc sống hiện tại. Mình cần có trách nhiệm với mọi thứ xảy ra trong cuộc đời này, không được phép đổ lỗi do hoàn cảnh hay ai đó gây ra cho mình nữa. Ngoài ra cuốn sách này cũng chia sẻ những vấn đề gặp phải của tác giả khi xây dựng đội nhóm của mình. Thay vì phàn nàn về các thành viên thì với tư cách là một nhà lãnh đạo của nhóm chúng ta phải chịu trách nhiệm cho chất lượng của đội nhóm, làm thể nào để xây dựng được một đội nhóm có tinh thần chiến đấu hăng hái và hiệu quả nhất. Xin trích dẫn lại 6 trụ cột của 1 lãnh đạo thành công như sau:
1. Kỷ luật tự thân
2. Giao tiếp rõ ràng và hi���u quả
3. Sự quyết đoán
4. Ý chí kiên cường
5. Tầm nhìn và đường lối rõ ràng
6. Đội ngũ có hiệu năng cao
1. Kỷ luật tự thân
2. Giao tiếp rõ ràng và hi���u quả
3. Sự quyết đoán
4. Ý chí kiên cường
5. Tầm nhìn và đường lối rõ ràng
6. Đội ngũ có hiệu năng cao
December 1, 2018
Bedros has a great life story starting with humble beginnings and an early career as a cook at Walt Disney world, but he knew he had much more within himself and even after failing in his first attempt at business he was able to rebound and build a successful fitness franchise. Now he is a respected CEO and mentor to many executives and business owners. Humble and hard working are his go to habits. If you like success books that talk about the good, the bad and the ugly then this quick read is a must.
September 24, 2022
Bedros is a force to be reckoned with! Bigger than life but down to earth in his message. Coming from a humble immigrant background to being one of the most successful businessmen that I know of is not a simple process and Bedros will share not only his story but also his wisdom on how you can succeed in your life as well. Anyone that can achieve his level of success and have such an incredibly giving heart is worth listening to!
May 29, 2019
This man has led quite the life. He started at the bottom. His family was so poor they siphoned gasoline to wash his hair to get rid of his lice. Now he's the owner/CEO of a huge multimillion dollar company. His advice is sharp and to the point. Highly recommend this book for anyone who wants to consider seriously improving their life and their business
January 21, 2021
I didn’t have high hopes for this book however after the first few minutes I learned it wasn’t what I expected. This book goes in depth on the lowest lows of entrepreneurship and mental health as well as the journey of climbing from that low, to the very top. Inspirational story of growth from a hard spot.
June 24, 2022
Even though this is written mainly for entrepreneurs, anyone can read this book for insight and tips into taking more control over your life (and business). Mr. Keuilian really gets open and honest about his upbringing in America, his failures as a leader in regards to his family and business ventures — and how he corrected them to reach the level of success he has. Excellent book!
September 1, 2024
This book took a while to finish due to life taking its course with unforeseen events, but nonetheless a great book with lots of insight.
If you read personal development books it’s no different than any other, but Bedros does have a way with motivating you. (Especially if you listen to his podcasts and know his story) Would definitely recommend, this book gets very good towards the end.
If you read personal development books it’s no different than any other, but Bedros does have a way with motivating you. (Especially if you listen to his podcasts and know his story) Would definitely recommend, this book gets very good towards the end.
March 9, 2025
Como sigo el pocast de Bedros entonces me encantó el audiolibro, definitivamente hay mucho que aprender de la parte del emprendedor, de los errores que se pueden solventar, sistemas de como se trabaja una empresa. Un muy buen libro y que sin duda puede ayudar muchisimo a los que tarde o temprano van a lanzar un proyecto.
This entire review has been hidden because of spoilers.
May 31, 2022
Man up! Simple as that , follow these rules to make sure you build a successful business:
- disciption
- straight communication
- decisive
-strong mind
- clear vision and target
- excelltent team
- disciption
- straight communication
- decisive
-strong mind
- clear vision and target
- excelltent team
July 6, 2022
Great book with lots of great advice. I liked how the author came from humble beginnings and is a positive and helpful person who shares his knowledge with people to help them reach their full potential. I'd definitely recommend this book.
January 9, 2023
My favorite part of this book were the stories. I love how Mr. Keulian takes his reader into his past so we can walk with him into his success.
A fast and inspiring read. Great for a rainy Saturday or long airplane ride.
A fast and inspiring read. Great for a rainy Saturday or long airplane ride.
September 7, 2023
On a whole I enjoyed this book. It was a bit too repetitive and I frankly still don’t like the title. However, I enjoyed his story from being an immigrant and its struggles, the vulnerability of his faults early in his career as a leader, and his eventual growth personally and professionally.
December 31, 2024
One of my favorite books i ever read,is like all in one book,be a man,been a father,be a leader and at the same time been a good team player and how to inspire your fellow team member to perform better everyday.
December 22, 2018
Simple and effective book. Bedros shares a lot of experiences of his life which I appreciate.
I wrote a summary of the book here: https://www.wenhao9.com/man-up
I wrote a summary of the book here: https://www.wenhao9.com/man-up
January 31, 2019
Very motivating. The book opens your eyes about yourself, that your either not doing enough, or that whatever you are doing, you can do A LOT more! I loved it, will definitely read it again.
August 22, 2020
Not a 5 in abstract terms but relevant to me at the time of reading and thought provoking as well
January 30, 2021
This book makes me want to get s**t done! Very motivating and full of ideas to build a great team.
Read
July 12, 2021The book is a great book
August 5, 2021
Wasn't bad but there was too much repeat of info, over and over again it said too much of the same things, some good things in here but not enough for 4 stars.
Displaying 1 - 30 of 64 reviews