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Nonprofit Management 101: A Complete and Practical Guide for Leaders and Professionals

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A new edition of the essential guide to nonprofit management This intensely practical, comprehensive guidebook is for both leaders new to the nonprofit sector looking for a quick primer on all the issues that matter, as well as established veterans looking to understand how all the pieces fit together. Showcasing practical tips and takeaways, this how-to manual and resource guide provides easy to implement solutions for organizations seeking to expand impact and meet mission. Seasoned veterans including Van Jones, Fair Trade founder Paul Rice, Lynne Twist, Kay Sprinkel Grace, Joan Garry, and more share knowledge and useful insights on all aspects of nonprofit management, This is essential reading for anyone in the nonprofit sector looking for the latest information in the field.

656 pages, Paperback

First published March 23, 2011

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290 people want to read

About the author

Darian Rodriguez Heyman

4 books14 followers
Darian Rodriguez Heyman is the Editor of Nonprofit Management 101 and co-founder of this website and our blog, Advancing Social Impact. As executive director of Craigslist Foundation (2004–2008), Darian worked to educate, inspire, and connect emerging nonprofit leaders and social entrepreneurs. He helped conceive its flagship program, Nonprofit Boot Camp, which grew into the largest nonprofit gathering in San Francisco Bay Area history, and launched a website that connected millions of leaders to helpful resources, and to each other. While there, he started and led several coalitions, including the Environmental Nonprofit Network and the Next Generation Leadership Forum. At the same time, he was appointed as a Commissioner of the San Francisco Department of the Environment by Mayor Gavin Newsom.

In addition to consulting for a variety of nonprofit organizations on all aspects of nonprofit management, especially board development and fundraising, Darian currently works as a managing partner at Code Green Agency, an environmental consultancy providing strategy, messaging, and fundraising support to nonprofits, businesses, and government agencies. He is a frequent public speaker, keynoting and facilitating events around the world, and recently led several civil society consultations for the United Nations Environment Programme. Darian also teaches at UC Berkeley’s Haas School of Business, where he taught “The Economics of Philanthropy” and now provides workshops on fundraising and nonprofit career planning.

In his past career as a dot-com entrepreneur, Darian co-founded and later sold the digital advertising agency Beyond Interactive to Grey Global Group, now WPP. He’s bridging this world to his social change work by preparing to launch a nationwide Social Media for Nonprofits conference series. He is passionate about supporting young leaders, integrating interactivity into educational environments, and helping noble efforts connect vision to action.

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5 stars
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67 (40%)
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Displaying 1 - 10 of 10 reviews
Profile Image for James E..
7 reviews
May 6, 2014
Whether you have made a career in the nonprofit sector, are new to it, or merely considering it, this well-structured work lays out a big-picture view of the nonprofit sphere that will earn your appreciation. I highly recommend this book.
Profile Image for Michael.
Author 1 book16 followers
May 23, 2017
// From my 2011 book diary:

It says 101 on the cover - and that is exactly what it is. Entry level guidance from a range of practitioners. Mainly North America focused but useful as a starting point for beginners to look up a topic. Some of the articles are very much 'of the moment' (technology for example - which moves fast) so it might be worth checking if there's a newer edition in due course.

You may also want to read the very different, but useful Managing the Non-Profit Organization Principles and Practices by Peter F. Drucker .
5 reviews
November 30, 2020
Highly recommended, especially if you're frustrated about how nonprofit management works. There's a lot about working with employees, volunteers, and patrons that is easily missed. And many that start a nonprofit do not think about how to succeed beyond the tax and corporate issues. For those interested, prepare to take notes and reread/cite your questions on this book - as it will be your bible for nonprofit managment.
Profile Image for Dajana.
112 reviews
March 16, 2023
A lot of good content but also a lot of stuff that doesn’t exist anymore (like the whole nonprofit website the book is based on).
Profile Image for Iddy.
28 reviews1 follower
December 10, 2024
This book is very basic if you have been working in the non-profit for years, but otherwise, a good introductory guide.
31 reviews
October 20, 2025
It is good starting point. I read it for class.
Profile Image for Zahid.
13 reviews2 followers
August 7, 2013
An excellent compilation of guidance from experienced contributors.
Profile Image for Kendra Rathbone.
6 reviews1 follower
May 17, 2017
This is a good primer for someone who is completely new to learning about the nonprofit sector from an academic point of view. It is a good balance of academic and practical knowledge. This book is what ignited my love for the NP sector, but does not begin to prepare one for a leadership role in nonprofit management. Further reading in nonprofit fundraising, volunteer management, board management, legal requirements (or knowing who to hire to manage the legal requirements), marketing (emphasizing social media marketing), and gift management are suggested.
Displaying 1 - 10 of 10 reviews

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