Snapchat 101: A Complete Guide to Snapchat

by Brandon Jones

This book contains information on what, why and how's of Snapchat. Jones starts with a brief introduction about Snapchat, it's history and eventually proceeds to topics such as Snapchat paid Advertising.Developed by three Stanford University students (Evan Spiegel, Bobby Murphy and Reggie Brown) as a part of a class project, Snapchat began under the name Picaboo. When Evan Spiegel (pictured to the left) debuted their idea to the class in April 2011, the other students scoffed at the idea of impermanent photos. Little did they know that this idea would go on to become insanely popular. In 2014, the Snapchat app was the fastest growing social app, boosting a 57-percent growth in the course of the year. While Pinterest, Instagram and Facebook Messenger also had a high rate of growth, none of them could come close to keeping up with the amount of downloads Snapchat was/is getting. While there are many different platforms out there that incorporate images and videos, Snapchat has found a niche in the social media universe. It has become one of the most popular social networks around. And it shows no signs of stopping. Snapchat is a social media app that allows you to take pictures and videos and send them to others without having to worry about whether or not it'll still be there the next day - in particular, worrying about your embarrassing pics and videos. This is because Snapchat was designed to specifically delete or remove the pictures or videos – also called memories – that you post from its database within 24 hours after being posted on its platform. And more than just being about pictures and videos, Snapchat is all about short-term content, also called transient pictures and videos. That is why, by default, all you can see on the app's home screen is just a simple camera view. And with such simplicity, it's very easy and convenient to send your pictures and videos to just about anyone on Snapchat. Here is a preview of what you will learn... Snapchat and it's history Getting Started on Snapchat How to take and Send a Snap How is Snapchat different from WhatsApp and Facebook Gaining followers on Snapchat Snapchat Paid Advertising Converting Followers And More…..

52 pages, Paperback

Published August 24, 2017

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Reviews

[Brandon Clark · Rating 5 out of 5]

Great insight for a powerful app!

Wouldn’t get any better information anywhere else!
Brandon Jones, the author, jumps into detail on not only how to use Snapchat, but how to succeed within it.

This book caters to the social side as opposed to the business which is why I got it.

There are a number of tips and resources to help even the novice Snapping turtle leave his/her shell.

So don’t be coy! Get out and Snap (after reading this)

Oh and add me ... @bc-tv
Cheers!