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RECRUIT: Recruiting Real Estate Agents

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If your business isn't growing then it's dying. To attract agents to your real estate team or brokerage, you must evidence your ability to increase their productivity and help them sell more real estate.

In his most important work to date, veteran coach and real estate consultant, Brian Icenhower, shares the systems and strategies he used to build some of the fastest growing real estate companies in the United States.

Recruiting is the single most valuable skillset in real estate and the linchpin of all successful real estate businesses. To exponentially and sustainably increase the net profit of your real estate business, it is essential that you operate a committed and systematic recruitment practice.

From sourcing recruits and recruiting with technology to setting, conducting, and closing recruiting appointments, this exhaustive book provides invaluable insights and practical instruction for creating a production-centric growth environment that attracts agents to your real estate team or brokerage.

With our consultative approach, recruits guide agents to a place where they self-discover that the best way to sell more real estate, become more successful, and increase their net income is by joining your team or company.

285 pages, Kindle Edition

Published January 28, 2019

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About the author

Brian Icenhower

15 books6 followers
Brian Icenhower is the CEO and Founder of Icenhower Coaching & Consulting (ICC), which provides customized coaching and training programs to many of the highest producing real estate agents, teams, and brokerage owners in North America. This progressive company also produces online courses, podcasts, training materials, speaking events, video modules, and real estate training books. ICC is one of the largest real estate coaching companies in the world with thousands of clients and a large team of the most accomplished coaches in the industry.

Brian Icenhower is also the creator of TheRealEstateTrainer.com, the world’s leading production training website for real estate agents with well over 100,000 subscribers. As a best-selling author, Brian Icenhower has written a large number of books on real estate topics like recruiting, prospecting, geographic farming, hiring talent, house flipping, real estate administrative systems, sales communication and behavior, building a sphere of influence, and coaching for business performance.

Brian Icenhower began his career in real estate as a top-producing real estate broker in the early 1990s until launching and operating a number of production-focused real estate offices in California and the Midwest United States. His implementation of extensive real estate productivity coaching, training, and recruiting programs has propelled these companies to be repeatedly recognized as some of the highest producing and fastest growing offices in North America by a number of major industry media sources.

Throughout his 30-year career in real estate, Brian Icenhower has also opened and operated various escrow and title companies, real estate licensing schools, property management companies, commercial real estate divisions, and mortgage companies. He also regularly serves as a keynote speaker and presenter for many of the largest real estate companies and organizations in the United States. As a result, Brian Icenhower has become one of the most recognized names and authorities in the real estate industry today.

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Profile Image for Mike Guillen.
Author 10 books1 follower
February 25, 2020
Reading RECRUIT will save realtors and real estate brokers time and money, especially if you're hiring team members for the first time!
Displaying 1 of 1 review