The Digital Transformation guide is intended as a kick-start for any business in their digital transformation journey. In this easy and logical step-by-step process, award winning digital transformation specialist, Yoav Tchelet, has complied the ultimate 7 day business transformation guide using technology.
The fast-paced business world is increasingly demanding better, cheaper and quicker processes to improve their bottom line. A process that can only be achieved with a successful digital transformation program in place.
This book will help you start this journey and understand what the key pillars for digital transformation are and how to get started on the road to digital transformation success.
Yoav Tchelet has over 25 years experience working with some of the world's largest brands, helping them scale and grow their businesses.
Yoav has founded a number of startups including Wriize, a global growth and marketing agency and The Growth Factor, a business growth accelerator and education consultancy and advises numerous startups and Fortune 500 companies.
Yoav is a recognised Growth, Innovation and Marketing leader, thought leader and author.
This book is very focused on introducing about terminologies and concept of Digital Transformation(DT). DT is widely used terms by business leaders and technocrats across industries. But there are many misunderstanding and misuses of this word DT by stakeholders. This book is quick read and helps in making informed understanding about DE. I rate it 4 because it serves it's very purpose in introducing the concept in detail but it will not make you master of DT in my understanding.
From a serial startupper, I expected deeper insights. The book is fine for getting the basic principles, ideas, information and strategies on digital transformation. They are well explained, and some good examples are provided. If you are not a total beginner look elsewhere.
** Thanks to Netgalley and the publisher for providing me with the digital copy of this book in exchange for my honest review ** El libro, tal como se explicita en su descripción, es una guía introductoria, y cumple con serlo perfectamente. Se abordan todos los conceptos, de una forma clara y concisa. Es de fácil lectura. me parece algo interesante, y un total abierto, que se brinde un pequeño resumen al final de cada capitulo. Ampliamente recomendable como guía introductoria.
The author tries to demystify the meaning of digital transformation and succeed to the extent that it is not just about digital or technologies but it is as much (if not more) about transformation.
He arguments and the approach he suggests in the book makes sense. However, the one thing that this book lacks is a deeper take on the approach and the milestones. The author could have done better in mapping the route a bit more in depth.
If you are looking for basic principles, ideas, information and strategies on digital transformation, this book is for you. The terminology and practices of digital transformation are well explained as well as some examples provided. I liked the structure of the book because it does guide you on what, how and why of digital transformation. The only thing is that this book is for beginners.