Essentials of Entrepreneurship and Small Business Management

by Thomas W. Zimmerer, Norman M. Scarborough, Doug Wilson

This book contains updated and sound advice on how to manage a small business and how to get a small business by being an entrepreneur.

Genres: Business, Reference, School, Entrepreneurship, Management, Business Strategy

728 pages, Paperback

First published July 1, 1997

Reviews

[Patti K · Rating 4 out of 5]

I read this for a class on forming a small business. It's an excellent resource. The layout is pretty easy to read and for a textbook, it wasn't bad. I liked that there were often 'entrepreneurial profiles' throughout each chapter and section, typically very relevant to the topic at hand. The chapter is both summarized at the beginning and end - the beginning gives you what you WILL be learning from the chapter (and should retain) and the end summarizes with more detailed blurbs and even questions.

Overall, a great book. The professor noted that he hoped we would keep the book; I know I will.

[Jon Chin · Rating 5 out of 5]

It's extremely useful and well-written.

[Lory Marshall · Rating 5 out of 5]

I actually enjoyed this one :-)

[Hunny · Rating 2 out of 5]

A good book to read

[Zarul Affendi · Rating 4 out of 5]

dwee

[Yu Sandar]

small business is important

[Ali]

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[Awais]

good

[Amanda Saxton · Rating 4 out of 5]

Well written, really easy reading for a text book and very helpful in terms of business terminology and application of the concepts.

[Phillip · Rating 5 out of 5]

well written and helpful book that helps entrepreneurs how to mantain or grow their businesses, also inspires aspiring entrepreneurs and equip them with vast knowledge on how to run busisnesses

[Muhammad Musa · Rating 5 out of 5]

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[Fredrick Kibuli]

none

[CRISTINA PEREGRINO · Rating 5 out of 5]

es un buen libro