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The Business of Real Estate Photography: A Comprehensive Guide to Starting your own Real Estate Photography Business

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The Business of Real Estate Photography provides the blueprints to start your own real estate photography business by providing a detailed guide on developing a business strategy and marketing plan, in addition to valuable information on the financial and legal aspects of the business. It assists you in gaining a thorough understanding of the market and includes many useful tips and lessons learned from the author’s own experiences that can save you time and money when establishing and growing your own business. It also includes free templates to help with market research, financial planning and marketing activities.

The real estate photography business can be an enjoyable way to earn a living if you have a passion for photography or real estate and wish to enjoy a flexible lifestyle. The barriers to entry are minimal as all you need to get started is a digital SLR, wide-angle lens and a tripod. It is a niche photography discipline that requires knowledge of the real estate business and passion for developing the skills for photographing this type of subject.

The book includes many useful tips and lessons from the author based on his own experiences that can save you time and money when growing your business. The book is recommended for people who are planning to start or currently operate a real estate photography business. It is also a good read for those who have a passion for photography and want to start their first business or those who are interested in the business of photography and real estate from a marketing perspective.

138 pages, Kindle Edition

Published April 8, 2019

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About the author

Steven Ungermann is a professional real estate photographer and founder of multiple businesses in the fields of property marketing, proptech and fashion. Recent accolades include being listed in the Anthill 30 under 30 list and being named a finalist in the Broadcasting & Television 30u30 Awards and the Australian Small Business Champion Awards.

He started his real estate photography business while studying at university and grew it into a 6-figure company servicing some of the world’s largest commercial and residential real estate franchises in addition to boutique agencies and property developers in Brisbane, Australia.

He has written his books after ten years growing his own real estate photography business to provide the kind of guide that he would have loved to have had in the beginning of his career.

Since 2019 he has founded HauzPhotographers.com, PropertyRender.com and the REP Club (RealEstatePhotographer.Club) to provide further assistance to real estate photographers to grow their business.

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Displaying 1 of 1 review
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2 reviews
August 23, 2023
The author provided a good overview of things to consider and ways to approach establishing the business. There isn't anything ground breaking or things you haven't heard before either from other books or HELPFUL facebook groups. Where I do give credit is to the advise order of how to approach getting started.

FYI I listened to the audiobook
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