創意天才的蝴蝶思考術

by Olivia Fox Cabane, Judah Pollack, 李芳齡 (Translator)

創意像蝴蝶，讓人心生嚮往，卻難以捉摸。
學習像天才一樣思考，訓練你的大腦，
就能讓靈感源源不絕，盡情爆發你的絕妙好點子！

　　◆ 暢銷書《魅力學》作者最新著作
　　◆ Amazon.com 讀者五星好評

　　創意不是與生俱來，突破並非純屬意外，
　　你要如何讓大腦產生突破，進而獲得創意？

　　創意來自突破，突破是什麼？
　　突破就是你的知識或理解突然躍進，讓你通過障礙，
　　進而出現解決問題的全新方法，與看待世界的全新方式。

　　你將可以在本書學到：
　　如何在短時間產生新想法，提升神經可塑性
　　如何從清醒前狀態獲得靈感，解決問題
　　如何透過不花腦筋的活動，增進創意表現

　　你知道愛因斯坦、賈伯斯、達利，這些改變世界的傑出者，
　　都是以同樣的流程獲得突破性思考嗎？
　　你知道你可能跟他們一樣，產生相同的創意突破經驗嗎？
　　趕緊跟著書中的練習，一步步提升你的創意思考力吧！

Genres: Psychology, Nonfiction, Self Help, Business, Personal Development, Film, Management

352 pages

Published November 30, 2017

About the author

What if charisma could be taught?

For the first time, science and technology have taken charisma apart, figured it out and turned it into an applied science: In controlled laboratory experiments, researchers could raise or lower people's level of charisma as if they were turning a dial.

In The Charisma Myth, Cabane takes a hard scientific approach to a heretofore mystical topic, covering what charisma actually is, how it is learned, what its side effects are, and how to handle them. She breaks charisma down into its fundamental components.

Olivia Fox Cabane is the author of The Net And The Butterfly and The Charisma Myth, cofounder of The KindEarthTech Foundation and former Director of Innovative Leadership for Stanford's accelerator, StartX. Her books have been translated into 32 languages, including Mongolian.

Official website: https://askolivia.com.
Follow Olivia on LinkedIn: linkedin.com/in/ofc

Reviews

[Alex Devero · Rating 5 out of 5]

There is no other way to rate this book other than 5 stars. It is packed with information, tips and techniques for training breakthrough thinking and creativity. It contains information from the latest research of many fields, such as brain science, neuroscience, psychology, sociology, etc. Everything is written in simple language that is very easy to understand. In addition, all tips and guidelines are very easy to try, follow and implement. Book also contains many interesting example stories to demonstrate the principles behind breakthrough thinking and creativity.

In a short, this book contains everything one could want to know about breakthrough thinking and creativity. This is not just a regular book. It is a manual for learning how to master breakthrough thinking and creativity. From brain and how it works to how to improve your environment and mindset to have breakthroughs (reducing fear of failure, viewing failure as a good thing, etc.). It is all there. I highly recommend this book to everyone!

P.S.: Don't be surprised if you found out that you need to re-read it a couple of times. There is just so much information to grasp on the first read. I already re-read and re-listened some chapters.

[Risto Hinno · Rating 5 out of 5]

At first I was sceptical about this book (maybe it is one these new age bullshit books which mask crap behind cherry picked scientific studies). I was wrong. It is inspiring book about how to be more innovative and how to deal with emotions that come along (like fear and quilt). It is very practical book which comes with excercies which could be done mostly sitting in a chair. As I've got older I've experienced that for breakthroughs you need deep focused work and relaxation. And almost as important is working with your emotions (I think most of the barriers to our successes comes from there). It was very reassuring to read that our brains are plastic and with training we could be mentally fit for long time (if brain could rewire itself to see (if you become blind) via clip in a tounge, imagine what could you learn in every day). Read it and do the excercises!

[Jordan Ferreira · Rating 4 out of 5]

Very insightful work from one of my favorite new non fiction authors.

[Christina Onasis · Rating 5 out of 5]

Powerful book to gain new capacity of breakthrough thinking. Olivia Fox as the former director of innovative leadership for Stanford StartX and Judah Pollack as current lecturer at the University of California combine research and exercises of modern neuroscience. Authors identified four distinct styles of breakthroughs (eureka breakthroughs, metaphorical breakthroughs, intuitive breakthroughs, and paradigm breakthroughs). How the brain works: connected brain modes (switching between EN and DN) to produce fertile environments for breakthroughs. How to achieve brakthroughs: allowing our minds to wander (changing our physical, auditory, social, and psychological environments), making association between unrelated ideas or subjects, increasing our plasticity (by do new things), and evaluating the breakthroughs by Edward de Bono's Six Thinking Hats. The supertool within this book also help us to overcome the blockers or inhibitors of breakthroughs butterflies (the spiders of fear, the wasps of failure, and the icy cold of uncertainty.)

Read and re-read this briliant thoughts, my rating absolutely 5/5.

[Leanne Hunt · Rating 3 out of 5]

I enjoyed the first part of this book immensely then worked my way through it at a slower pace. The book gets technical at a certain point and it was here that my interest began to fade. Nevertheless, for anyone wishing to learn about breakthrough thinking, especially in regard to invention, marketing, or any other commercial venture, I think this book would be very useful.
My interest was perhaps more in the way the unconscious yields up ideas from the depths, how these ideas form and what causes certain things to converge into ideas in the first place. This is the stuff of speculation and individual experience, and i was probably expecting too much hoping that I would find answers here.
What the book taught me was that much research has gone into investigating how creative ideas can be "caught" as in a net, and that although the origination of ideas remains a mystery it is nevertheless possible to increase the number of ideas we capture and, thus, increase our potential for generating new and novel solutions to problems.

[Lance · Rating 3 out of 5]

This is the second work I've read by Ms Cabane. That may be the problem actually. A staggering amount of the information here about increasing creativity is also represented, sometimes completely verbatim from her first work on Charisma. While I recognize that mental discipline, agility, and the like will be similar I feel like it's a derivative work rather than a fresh science.

That gripe aside, I do think specifics in the book are well researched, unique, and practical. There are portions that really can help, even if they seem a bit ridiculous. I'd encourage anyone to have a read through it, simply for the applicable changes you can make to planning that have an effect.

[Tom Schulte · Rating 4 out of 5]

This is a varied collection of active thinking techniques some of which could even be labeled new age: meditation, etc. Be prepared for "loving kindness" and "mindfulness". Well, at the peak levels, it is all a head game and this motivating compendium of approaches reminds us of the activating effects of altruism, and the voice of genius that can be heard in zen-like tranquility. There are also useful approaches to corral brainstorming sessions in meetings, etc.

[Rick Presley · Rating 2 out of 5]

Useless psychobabble. Lots of platitudes. Little real substance.

[Michael · Rating 2 out of 5]

Waste of time. Very little first party data. The second half of the book is especially unoriginal. The first half had a bit of intrigue.

[Asia · Rating 3 out of 5]

I like that the authors have included different types of practices that can help you to achieve breakthrough thinking and the chapter summaries.

[Gregg R. · Rating 4 out of 5]

Her book Charisma Myth is a favorite of mine. This one was not at the same level and took me longer to finish, but I really enjoyed the main premise.

[Pete · Rating 5 out of 5]

Any book proclaiming to offer, "The Art and Practice of Breakthrough Thinking" ought to be approached with great skepticism. And it's not that, of course. But hype aside, what it is is chock full of interesting ideas about creativity; the workings of the brain; obstacles to overcome; and tips and techniques for exploring, practicing, and challenging your own creative capacities. The examples are relevant and compellingly presented, the chapters are compact and full of ideas, and the tools and exercises are organized for maximize ease of use and ready reference. It's an enjoyable read, and a useful set of ideas to have so handily presented.

[Pete Sena · Rating 4 out of 5]

An inspiring and approachable guide to innovative thinking

I appreciate the collection of approachable frames and exercises for tackling creative and breakthrough thinking. Their fusion of art and science of the brain is very informative and valuable for leaders looking to spread creativity to their teams and customers. Enjoy!

[A.L. Sinclair · Rating 5 out of 5]

A fantastic book for anyone interested in the psychology and neuroscience behind breakthrough and innovative thinking. Clear, with practical examples and exercises, this book is definitely one you can keep going back to, whatever you are facing in your personal or professional life.

[Lukas Nossem · Rating 4 out of 5]

The book provides useful insight on the periods between deep work that lead to breakthroughs. It includes concrete practices you that can be implemented in your workflow to bring about such mental states.

[Hamza F. Al-Sheikh · Rating 5 out of 5]

This is one of the best books I have read so far.
The book is properly designed to make you grasp all the important information it has within.

Many things to learn, be ready to scratch your mind.

I'd recommend doing the exercises found they are really helpful.

Breathtaking!

[Marin Marinov · Rating 5 out of 5]

Fantastically practical, tons of techniques and exercises to cultivate creativity and creative problem solving. I particularly enjoyed the ones for leveraging the brain's default mode network (DMN.) One of my top favorite books!

[Wellington · Rating 2 out of 5]

Was reading this book on the plane and got more interested in watching my daughter's inane game on her Ipad. Even the in flight magazine was more interesting.

Sometimes, books just don't click for me and this is one of them.

[Marlene · Rating 5 out of 5]

Wonderful book that describes how to utilize the different aspects of your brain to work together and solve problems in fresh ways. If you have experienced a great idea during a shower or other down time, you have experienced the techniques described in this book.

[Josephine Blümel · Rating 4 out of 5]

The second party of the book about how to handle failure is on point and was super interesting.

Loved this statement:
Breakthroughs do not come from people who stand in the certainty of their answers, but from those who have the courage to stand in the uncertainty of their questions.

[Bukka · Rating 5 out of 5]

I loved this book though I believe it deserves more stopping and reflecting than I did the first time through. Will read again!
Great science & story if you like brain/psychology stuff.

[John Browning · Rating 5 out of 5]

Fascinating, and, I believe more true than most believe this book makes you think through the cause and effect of many things in the complex adaptive system we call life.

[Eimantas · Rating 5 out of 5]

Believe it or not, geniuses are living in your head. This book teaches you how to get the best of them and break through even the most irritating blocks in your thinking.

[Jordan · Rating 4 out of 5]

Very insightful work from one of my favorite new non fiction authors.

[Budd Margolis · Rating 4 out of 5]

Some useful concepts here for sparking the inner genius.

[Gladys · Rating 5 out of 5]

Probably one of my favorites, walks you through how to have breakthroughs and how to keep trying and be innovative

[Morgan B · Rating 5 out of 5]

First off- I need Olivia Fox Cabane to write more books as both of hers are excellent (this and Charisma myth).

Secondly and more importantly- I thought this book was fantastic. While a bit heavy on the metaphors at times, it does an amazing job covering not just the main topic (how to be more creative and have break thru ideas) but also delves into how to think more clearly in general and live a more fulfilled life. Easily one of my favorite books this year!

[Kandachamy Vijayakumaran · Rating 4 out of 5]

A wonderful book for those who are involved in creative thinking.

[Yong · Rating 4 out of 5]

"https://bobmorris.biz/the-net-and-the...

http://fortune.com/2017/02/15/how-to-... "

[Karen Highland · Rating 5 out of 5]

This book was rich with information, tips and techniques for breakthroughs...after 4 years of research the author has used information about brain science, neuroscience, etc. It's written so the layman can understand. I especially like the chapter on brain plasticity. I've already used some recommended techniques and have experienced some creative breakthroughs. I'll likely re-read it and portions of it several times.