Masters of Networking

by Ivan R. Misner, Don Morgan

A NEW YORK TIMES BESTSELLER Masters of Networking know that givers gain, that creating, maintaining, and serving a wide network leads to great business and personal rewards. Generating leads and referrals, building healthy relationships, and delivering value over the long term are at the heart of networking and are critical for anyone. Packed with valuable insights and personal examples from many of today’s top networkers, this exciting book shows: 1 Why networking is the most effective marketing tool today. 2 The characteristics of the most successful networkers. 3 How the world’s best networkers leverage and maintain their networks. 4 How you can build a successful networking lifestyle through effective communication, long-term partnerships, and word-of-mouth marketing. 5 Featuring 90 of the world’s best authors and speakers including Deepak Chopra, Jack Canfield, Mark Victor Hansen, Harvey Mackay, Bob Burg, and many more.

Genres: Business, Relationships

Kindle Edition

First published October 25, 2000

About the author

Dr. Ivan Misner is the Founder & Chairman of BNI, the world's largest business networking organization. BNI was founded in 1985. The organization has over 5,800 chapters throughout every populated continent of the world. Last year alone, BNI generated 6.5 million referrals resulting in $2.8 billion dollars worth of business for its members.

Dr. Misner's Ph.D. is from the University of Southern California. He is a New York Times Bestselling author who has written twelve books including his latest #1 bestseller, "Networking Like a Pro".

He is a monthly columnist for Entrepreneur.com and is the Senior Partner for the Referral Institute - a referral training company with trainers around the world. In addition, he has taught business management and social capital courses at several universities throughout the United States.

Called the "Father of Modern Networking" by CNN and the "Networking Guru" by Entrepreneur magazine, Dr. Misner is considered one of the world's leading experts on business networking and has been a keynote speaker for major corporations and associations throughout the world. He has been featured in the L.A. Times, Wall Street Journal, and New York Times, as well as numerous TV and radio shows including CNN, CNBC, and the BBC in London.

Dr. Misner is on the Board of Trustees for the University of La Verne. He is also the Founder of the BNI-Misner Foundation and was recently named "Humanitarian of the Year" by a Southern California newspaper. He is married and lives with his wife Elisabeth and their three children in Claremont, CA. In his spare time!!! he is also an amateur magician and a black belt in karate.

Reviews

[Wendy White · Rating 4 out of 5]

My boss recommended this book to me as I told him I was interested in learning more about building communities of practice (internal supportive interest groups for various skills and interest) within our organisation. I was particularly keen to find ways to develop a supportive information-sharing community for our online content authors and editors (of which there are about 50).

He lent me this book, saying a lot of the things I wanted to do came back to the key principles of networking. I'm all for holistic approaches to learning so gave it a go.

Some of the advice is a bit dated now: "Make sure you have a dedicated fax machine line!" But the people-based advice is (mostly) up to date. It was nice to see such a profit-focused audience being given the message that networking should not be selfish, and that people should network to achieve better benefits for the world - not just their own little part of it.

I'd been put off the concept of networking as I'd once knew a self-professed networker, who made it his business to 'work the room' at any social gathering. I was thoroughly turned off because he was always out to find out what was in it for him, he delighted in getting people together and helping them out - but there was always this vulture-like quality that left you feeling greasy after talking to this 'fixer'. Morals did not play a part in his machinations. The book here advocates integrity and sincerity, genuine interest in helping others, and if all 'networkers' embrace these qualities things would be grand indeed.

[Cris · Rating 4 out of 5]

Promoting their own business a bit, but still a lot of good tips on polite networking fundamentals.

[Geoff Kirkwood · Rating 3 out of 5]

A good compiliation of mainly ego based stories from people who used networking to get ahead.

[Jeremiah · Rating 4 out of 5]

I learned 10 friendly questions to ask people in order to better understand them and to quickly develop trust in the first four minutes of contact (pp 144-146).

[David Driscoll · Rating 5 out of 5]

All about other people and there stories of success. So many different ways to do things but it states theories and the changes people make.