Gucci Gucci Coo: A Novel

by Sue Margolis

The acclaimed author of Original Cyn finds fertile ground for her wicked wit in this ferociously funny new novel about babies, sex, celebrity...and daring to date a gynecologist.

Ruby (still single at thirty-two) Silverman has made a name for herself at Les Sprogs, her exclusive baby boutique where trust-fund mothers swaddle their infants in the hottest designer wear. But all those bumps and babes can’t prepare Ruby for the bombshell her fifty-year-old mother drops on Ruby’s about to get…a baby brother or sister!

When Ruby recovers from the shock of her mother’s pregnancy, she can’t help but question her own baby-making future. Is catering to celebrity moms and cooing over her friends’ kids all she has to look forward to? Sam Epstien would passionately disagree. He’s the gorgeous Jewish gynecologist who has set his amorous sights on her. Soon they’re seriously involved, and life seems to be looking up for Ruby. Until she stumbles upon a shady baby-brokering business that could erupt into a major scandal, derail her career, and maybe even force her to toss the supposedly perfect man out with the bathwater.

Genres: Chick Lit, Fiction, Romance, Contemporary, Humor, British Literature, Beach Reads

384 pages, Paperback

First published January 1, 2006

About the author

Sue Margolis is the author of nine books, which have more than half a million copies in print from Bantam Dell. She lives in England, where she's at work on her next novel.

Sue worked as a reporter for the BBC, before leaving broadcasting to write her first novel. She lives in London with her journalist husband Jonathan. They have three grown up children. Sue’s hobbies include napping, constantly interfering in her children’s lives, not going out, eating - especially the remains of the previous night’s take-out curry straight from the fridge, and watching made for TV true-life movies in her PJs.

She died of lung cancer, aged 62.

Reviews

[Cheryl · Rating 1 out of 5]

Trite. Filled with cliche and preachy. Most of the characters seemed to be caricatures rather than believable. The amount of discussion of "too posh to push" motherhood got very old. I kept waiting for the book to redeem itself but it never did.

[Jessica · Rating 4 out of 5]

British Chick Lit-Great book, a little different for Sue Margolis. Still funny but not as gratuitous as usual. Proves that she can practice different styles of writing.

Ruby Silverman's boutique caters to London mothers who treat their tots like the latest fashion accessories. And the type of celebrities whose pregnancy bumps miraculously disappear the minute they're holding their new bundles of joy. But when she accidentally catches a pregnant star sporting a prosthetic belly, she suspects something fishy is going on at London's best maternity ward. Just to make things interesting, Ruby has recently begun dating a handsome American doctor at that very hospital. Margolis deftly takes on pregnancy, relationships, body image, and medical ethics all in one hilarious and quick-paced package. Who knew baby brokering could be such a riot? This popular British author keeps turning out fun and witty novels that readers will grab off the shelves. Though her previous books have drawn many Bridget Jones comparisons, her writing may become the new standard for the chick-lit genre.

[Maria · Rating 4 out of 5]

Cartea asta ar fi putut fi cu vreo 200 de pagini mai scurta si absolut nimic nu s-ar fi schimbat, în rest nu am ce sa-i reproșez. Este scrisă binisor, fata de ce am citit în ultima vreme de la colectia chic. Unde mai pui ca si tratează câteva subiecte interesante. Lumea asta a holywood-ului unde toate actritele sunt slabe si frumoase, chiar și la câteva ore după naștere... când de fapt totul este o mare vrajeala.
Ruby este o tânără antreprenor care visează să aibă propriul magazin cu produse organice pt copii. Planul nu ii iese chiar asa cum si-a dorit, iar lucrurile se complică când Stella, asociata ei, decide sa-si retragă investitia. În paralel, Ruby, trece prin canoanele femeii singure căreia prietenii ii aranjează întâlniri pe nevăzute. Prietena ei, Fi, face niste alegeri de tot râsul. Asta e partea amuzantă a poveștii dacă e să mă întrebați. Apoi, totul se amesteca mai rau ca intr-o telenovelă. Este o carte simpatică, un pic cam lungita pentru gustul meu, dar numai buna de citit la sfarsit de weekend.
4 stele.

[Elyse Walters · Rating 2 out of 5]

Want my honest opinion??? (I rather read another type of book)

....I wanted to read this book because a wonderful friend sent it to me ----(I adore my friend)!!!!

This is just not the type of book for me ---(not really).

Things I DID enjoy about this book:

1) LOVE the Cover and the title of the Book (adorable). I hope I can still appreciate 'cute'.

2) I enjoyed The British/English writing (yet, we are not speaking great literature) --fun 'slang'

3)The Characters were likeable


I appreciate that woman enjoy books like this ....(I'm not against ANY type of reading)---but I have too many other books I'd rather be reading.
..... This book was *cute*....a little mystery --some sex scenes for a little thrill--and a Hollywood type ending.

[Jess · Rating 1 out of 5]

Terrible. This book was awful. The premise is an interesting one, but the execution is just plain bad. The characters are stupid (not 'Ugh, that character is one I don't like and it doesn't even make sense for this plot' stupid, but actually intellectually dead). For a business woman who has tapped a much-needed niche of her world, you would think she wouldn't be a complete dolt. But she is. She keeps landing herself in the same situations over and over by jumping to conclusions, not listening, or by just not being smart enough to understand what is going on around her. Unfortunately, I am sure the author knows this, because she rests on the main character's moronic tendencies to move the contrived plot towards a predictable non-climactic climax to the story.

[Meri Meri · Rating 3 out of 5]

The first book I translated into Romanian for the Polirom Publishing House. At times I felt like I was gonna burst with laughter, plus the writer is a pretty smart woman with sharp screenplay writer skills(as she ought to, given her job). Not a book for those with existential problems or high literary aspirations and criteria. Plain, guilty, nightstand fun.
Definitely commercial, but fun, catchy and Briget Jonesian all the way, complete with 50 year-old pregnant mothers, a detective plot, celebrity slandering and junk food odes.

[July · Rating 2 out of 5]

I checked this book out at the library! I can't remember where I saw the review that it was good but I found it boring.
Some of the book was quite humourous but most was boring. I actually liked the character Ruby but she just had so much going on in the book that it became boring to read.
Ruby's mom is 50 and pregnant which was a shock to Ruby and her aunt Sylivie that was a funny scene.
There are some funny parts its just so long and full of boring I had to rate it low.

[Noelle Santorelli · Rating 3 out of 5]

Egh. Really I would rate it 2 1/2 stars if I could. There were parts that were funny and parts that had nice twists but overall the writing was expectable and cutesy to the point that I was actually rolling my eyes while reading. The end is better than the beginning if you can push through - I thought about not finishing the book about 1/2 way through. Just not my thing.

[Izabelle · Rating 2 out of 5]

so much extra backstories that made the book drag in the beginning but was actually really surprised at the plot twist

[Stephanie · Rating 4 out of 5]

Running Les Sprogs, an elite baby boutique, is the perfect opportunity for Ruby Silverman. It gives her the chance to work towards her dream of opening her own shop.

Though she enjoys her line of work and the direction her life is headed in, she can't help but to feel a little pressure to find the right man and maybe start a family of her own. When she heads over to her parents house one day, she gets hit with the most unexpected news ... Her mother is pregnant. Ruby discovers that she will be a 32 year old older sister and it sort of scares her. If she's not mistaken, the shoe should definitely be on the other foot and she should be the one starting a new family.

Luckily for her she has another job at St. Luke's Hospital to keep her occupied. She gets a chance to talk to expectant mothers and give them advice about items they will need for their newborn babies.

Upon leaving an appointment of her own, Ruby bumps into a devastatingly handsome American gynecologist by the name of Sam Epstein, who she meets under the most embarrassing of situations. Their paths cross again through her best friend and they hit it off immediately. But she can't help but to be a bit suspicious when some clues lead her to believe that the utterly sexy Sam may be a part of some shady business dealings going on at the hospital.

Between trying to get to the bottom of all the hospital drama, figuring out if Sam is the man she thought he was, being there for her best friends Fi and Chanel and convincing her mom that she won't be a singleton forever Ruby has a lot on her plate.

GUCCI GUCCI COO is a hilarious tale with great twists and an even greater ending.

[Jencey/ · Rating 4 out of 5]

Thank you to Melissa Amster and the ladies at Chick Lit Central for a copy of Gucci, Gucci, Coo by Sue Margolis. I am so thankful when opportunities such as this happen. I get to share this fabulous book. Sue Margolis is not an author that I have read before. My readers are in for a great treat!
Synopsis:
Ruby runs a shop in the suburbs of London that sells fashionable babywear. She runs the shop with Chanel but her cousin Stella owns part of the shop as well. Ruby has to go for annual appointment at St. Luke’s hospital with her gynecologist. After the appointment she meets this American doctor. They seem to run into each other often. Ruby finally agrees to go out with him. She and the doctor find they have much in common. Jill works at St. Luke's Hospital in the maternity section. She asks Ruby to speak St. Luke’s Hospital. Her topic is about the needs of the baby after it has birthed. Once Ruby speaks the women of the group share their dieting plans. When a famous actress comes to the shop to do a little shopping Ruby makes a discovery about her pregnancy. Will these discoveries help or hurt her relationship with the doctor? Will he be able to keep his job at the hospital?
My Thoughts:
I enjoyed this novel. The characters are well developed. They are interesting to get to know, and are entertaining. These characters have their flaws but it also makes for a more interesting read. The story is set in a suburb of London England. The story is told from Ruby’s point of view.
I was not too wild about Sue Margolis’s narration of this novel.

[Lindsey Laubacher]

Ruby Silverman grew up as an only child, and her parents were both artists. Later in life, Ruby wants to become a business owner, and so with the help of a family member, she opens a baby store called "Les Sprogs". Business is great for her, and she even has a few celebrities as customers. At a doctor's appointment, Ruby meets a new man, and then runs into him multiple more times. They begin a new relationship, and he works at the nearby hospital. Yet, things seem to become a little fishy when he gets random calls and then acts odd. Acting as a detective, Ruby begins searching for reasons. A few weeks back, Ruby had seen a celebrity in her store with what she thought was an artificial baby belly. After she catches wind that the celebrity may be a part of a pregnancy hoax where at the hospital her boyfriend works at, she begins her detective work. In all of the mystery, Ruby ends up losing her boyfriend. Finally, she proves that what she thought about the pregnancy was true.

The point of writing this novel is for entertainment for the reader. It was somewhat different from other chick-lit novels I had read before, considering this novel was set in Europe, and so much of the language and humor were different. Yet, besides the language, the book was very entertaining.

The theme of this book is that what you see on the surface is not always exactly what is true. When Ruby started dating Sam, her boyfriend, she thought he was a great guy. Yet, she later uncovers things about his life as well as her own throughout her detective work.

[Rebecca · Rating 3 out of 5]

I am putting these books together (Original Cyn) because they from the same author and I accidentally read them back to back. And thinking back about them, they are really the same book, just slightly different backdrops. But all the characters are the exact same and the exact same thing happens and the outcome happens in the same way. Not that I didn’t enjoy it, but looking back, I love connecting books, but this was a bit much.
Girl is a Jewish Brit. I love that, because it’s so so so rare! Has a weird family, but loveable. Boy enters girl’s life through weird path and has secrets, but she doesn’t really think about them. When she does try to push, Boy gets defensive and doesn’t want to revel everything. When he finally does, it’s lame lame lame. Girl gets pissed that Boy didn’t tell her in the first place, but the whole thing is lame. Girl uncovers some secret at her job, but doesn’t want to say anything, but it doesn’t matter anyway, because the people keeping the secrets end up “are not able to hold it in any longer, so they tell anyway”. Ain’t that handy! Girl ends up forgiving guy and they end up happily ever after.
I swear to god, both books are exactly like that, just different jobs and boys, sort of. Sorry if that made no sense, but if you read them, you’ll know what I was talking about. Not that you will, because I give them both a meh.

Grade: C

[Joyce Nalaielua Quirch · Rating 4 out of 5]

This really cute story is about Ruby. She is a smart business savvy girl with an eye for the unusual. Especially when it comes to new Mother's. She is co-owner of a very posh shop in England called Le Sprogs.

This books is full of some really cool twists and turns, some of them I never expected.

Take a couple of Hollywood type mother's, some eating disorders, and a very swank baby delivery hospital, and you have Gucci Gucci Coo.

Margolis does a great job of tell Ruby's story and she adds just a dash of spice to keep you interested and turning the page. She hasn't written a Cinderella story, but a believable, interesting, and humorous one.

This book covers the gamut of parenthood in a funny and smart way. If you know someone about to have a baby, or even a mom, this book is a bright read.

I enjoyed it thoroughly, and as a mother, I really liked it!

[Chrisie · Rating 3 out of 5]

more a 3 1/2 .. Good fun story and the author read it well. Sue apologies at the beginning that her American accent for the couple of American characters and yea wasn't all that but it was alright you could identify the characters were from the USA . BUT what really got my goat was British London characters calling a packet of crisps photo chips and even more annoying our babies here in the uk wear nappies not diapers and we put our penny worth in not our ten cents worth in. Other than that this was a chic flick feel good story that kept s me entertained on my car journeys to work all this week.

[Susan · Rating 2 out of 5]

One and a half stars. This book was very Bridget Jones-esque, but adding in a lot more soap-opera/ outrageous plot twists that were unnecessary and odd, when it could have, in my opinion been better, had the author just delved a bit deeper into the characters themselves instead of putting them into "high intrigue" situations that weren't even very exciting. A few really funny scenes, particularly in the first half of the book, but for a book of this genre, I should have wanted to finish it more than I did. Blah.

[Lucy]

This book was an easy read and fun. It is very shocking to find out that you will be having a baby sister or brother at age 32, even more when your mom becomes pregnant at age 50! Well Ruby goes through alot of doubts with her GYN-boyfriend,Sam when she finds out a major scandal about St.Lukes hospital the prestigious maternity childbirth for celebrities has been doing shady business. At the end it all clears that Sam was not involved and life seems to be looking for Ruby.

[Megan · Rating 3 out of 5]

The beginning was a bit slow, but once it started to pick up, it was an entertaining read between Ruby dating a gynecologist, her 50 year old mother being pregnant and everything else in between that happened. I thought the whole scandal was extremely creative and definitely surprising. The ending was a nice touch to the book because it wrapped everything up so there were no unanswered questions.

[Charity · Rating 3 out of 5]

Ruby's life has become very complicated at the moment. She co-owns an upscale baby boutique with her elitist relative that gives her very little say in the business, has a pregnant 50-year-old mother, is in love with a gorgeous American doctor that she is constantly embarrassing herself around, and has uncovered a major surrogacy scandal at a top-rated hospital. Good, fast read.

[Charlotte · Rating 3 out of 5]

Sue Margolis' latest is another chick-lit masterpiece. It may be my favorite so far. Like all of her books, the plot line is a bit far-fetched, but that is what makes the story fun to read and easy to get absorbed in. You can't believe it, but you also can't stop turning the pages to find out what crazy things happen next.

[Bianca · Rating 3 out of 5]

I have recently finished this book and will never look at celebrity pregnancy in the same way. It took me awhile to warm up to the plot and certain of the characters...it made me laugh out loud a few times...but I do feel as though the ending was rushed and left unfinished...which is why I rated it a 3/5.

[Jenn · Rating 3 out of 5]

It definitely had its funny moments. The stamp in the vagina was hilarious. It had ups and downs, but overall was good. There was really no mystery so if you are looking for a good mystery this isn't it. I also liked the fact that the 50 yr old mom got pregnant. Some 50yr old moms wouldn't quite take it as well as she did.

[Karina · Rating 2 out of 5]

Light summer fun, 1st book I've read by this author. I did like how all the loose ends were tied up by the end of the book but thought the plot was a bit see-through (a woman who's mother raised her boho is running a maternity shop and falls in love;her boho mama at 50 becomes pregnant. There's a bit more than just this going on but let's not give away all of it, hmmm?

[Devin · Rating 1 out of 5]

This book was very difficult to read. There were too many side stories and side stories from the original side stories, which made the plot unfold very very slowly. I read about 50 pages and became fed up with the book and stopped reading. I was disappointed because I really enjoyed a couple other of Margolis' books, but this one was just too confusing and slow for me.

[Sarah Amin · Rating 5 out of 5]

Loved this book. I finished it before Christmas but haven't had time to post anything until now. Don't let that say anything about my thoughts of this book though. This book was hilarious and surprising. There was also a hint of scandal and danger. Mix that with one hot relationship, and you end up with a book that you just don't want to put down.

[Christina, Join Me on Storygraph! · Rating 1 out of 5]

Oh my God, this book. I got about 50 pages into it, and wanted to poke my eyes out. I think it might have been written by a 6th grader, the dialogue was so bad. Perhaps it has a great story, I'll never know, but it just wasn't worth it for me!

[Jennifer · Rating 3 out of 5]

Super funny!

Its a light hearted book that is very easy to read.

The first chapter hooked me, when she was at the lady doctor getting her annual and an uncomfortable situation goes from bad to worse in what i think is a hilarious twist.

[Sarah · Rating 3 out of 5]

I read this while I was on vacation. I read some of it aloud to Sean because the prose was so cheesy. But I still wanted to know what happened in the end and didn't stop reading so I must admit that I liked it, overall.

[Celeste Johnson · Rating 4 out of 5]

This book was super cute and had a great plot! The only draw back is that the author is pretty out there (vulgarity) etc. Not typical American vulgarity -- it's a British book. But anyway super cute if your mind can edit some of the junk.

[Ashley (mac\u0026chip) · Rating 2 out of 5]

It took awhile for me to get into this book, but after that I found the book okay. It was an easy read and fun read, but most of the book was rather obvious and you knew exactly what was coming before it happened.