Writing for the Web: A Beginner's Guide: [2nd Edition]

by Sharon Hurley Hall

Revised and updated for 2019/2020, the second edition of Writing for the Web is an introduction to several key aspects of the web content writing business to help you to get your writing career off the Learn about usability, structuring web content, search engine optimization (SEO), and much more. 1. Understanding The Web Content Writing Market 2. Usability - How Readers Read 3. Introduction to Structuring Web Content 4. Introduction to Search Engine Optimization (SEO) 5. Using Data in Writing 6. How to Find Credible Sources for Linking 7. Style and Tone - What's Right for the Web? 8. What You Need to do After Publication 9. Writing Markets - Where to Find Writing Jobs 10. How to Promote Your Writing to Attract More Clients It includes a few brief exercises and some useful resources.

36 pages, Kindle Edition

Published October 12, 2019

About the author

Sharon Hurley Hall is an anti-racism activist, writer, and educator. Firmly committed to doing her part to eliminate racism, she is the Founder and Curator-in-Chief of Sharon’s Anti-Racism Newsletter.

In this twice-weekly online publication, Sharon writes about existing while Black in majority-white spaces, and amplifies the voices of other anti-racism activists. She has written and ghostwritten articles for companies and non-profits looking to show up authentically with their DEIB and JEDI content. She is the author of Exploring Shadeism, and the essay collection, I'm Tired of Racism.

Sharon holds MA degrees in Media and Cultural Studies, and in Teaching and Learning in Higher Education.