Jump to ratings and reviews
Rate this book

The 60 Minute Startup

Rate this book
How to start a business from home in only 60 minutes a day

Over 543,000 new businesses are started every month. Most fail. Many never get a paying customer. Why? Because new entrepreneurs are told to “start with why,” take internet marketing courses, and spend hours doing market research. Do these time-intensive activities attract customers? Make sales? Create profit? No!

If you’re ready to finally start a profitable business and dump the bad business advice that keeps you confused, overwhelmed, and broke, The 60 Minute Startup is for you. This book gives you a proven system on how to start a business online in just one hour a day and get your first paying customers in one month (or less).

The secret is ”agile entrepreneurship”—the new way to entrepreneurial success. Agile entrepreneurs do only activities that attract, close, and keep customers. Why? Because if you don’t have customers, you don’t have a business! In the tech industry, the agile approach made possible the Airbnbs, Instagrams, and Ubers we can’t imagine living without. If agile software founders can build companies worth billions in a garage, imagine what agile entrepreneurship can do for you!

This book shows you how to:

Sort through good ideas on how to start a business to find the best one for you

Start an online business—even if you don’t know how to get customers online

Discover your profitable strengths (no other business idea books tell you this)

Stop wasting time online and start getting customers

Use a proven idea validation tool so you know what people will buy

Adopt the entrepreneurship mindset so prospects take you seriously

Market your business like a growth hacker—even if you hate marketing

Turn chance conversations into instant sales without feeling salesy

Learn how to get customers to buy without feeling awkward

Start a business online and find your target buyers in one month

All of the above and more in just one hour a day for one month. Whether you’re an experienced entrepreneur, an aspiring solopreneur, or you just want to make extra money on the side, The 60 Minute Startup gives you proven action steps to start your business today, get paying customers this month, and reap the rewards of business ownership for life.

182 pages, Kindle Edition

First published November 7, 2019

221 people are currently reading
156 people want to read

About the author

Ramesh Dontha

8 books107 followers

Ratings & Reviews

What do you think?
Rate this book

Friends & Following

Create a free account to discover what your friends think of this book!

Community Reviews

5 stars
18 (37%)
4 stars
15 (31%)
3 stars
11 (22%)
2 stars
2 (4%)
1 star
2 (4%)
Displaying 1 - 14 of 14 reviews
Profile Image for Helly.
222 reviews3,793 followers
August 26, 2020
Why is this book not more popular? It's literally godsend for anyone who is interested in Starting a Biz or Startup and needs help with planning. And it's so well made with actionable strategies. Recommended!
Profile Image for Diane.
Author 3 books47 followers
January 11, 2020
The 60-Minute Startup: A Proven System To Start Your Business In 1 Hour A Day And Get Your First Paying Customers In 30 Days (Or Less) provides a different formula for business success than the usual entrepreneurial guide to conducting market research, focusing on how to begin an online business in an hour a day or less. It explains the premise of "agile entrepreneurship" and explores how it applies to any and all business ventures, but it also makes some surprising contentions—such as the idea that one can conduct an online business even with little prior knowledge of the online environment's processes.

How? The first step is not considering 'why', but 'what'. This is illustrated in a case history example of would-be entrepreneurs Sally and Sunder. Sally is a diligent student who researches everything and carefully considers her online business choices. Sunder puts a minimal amount of work and effort into building an online presence. Guess who gets the most customers for the amount of effort expended? What did he do right, and what did she do wrong?

The 60-Minute Startup is startling in many ways. The first is because it refutes popular business wisdom of how to research, work against learning curves, and progress at a step-by-step snail's pace to build a thoughtful venture. The agility program illustrated in the Sunder example, in contrast, promotes speed, flexibility, and adaptability. In a nutshell, these features describe the agile business personality and environment.

What remains are the nuts and bolts of how to create such an environment and how to assure its profitability. Here's where The 60-Minute Startup truly shines. Chapters offer checklists and specific tasks that all lend to lean approaches to business-building, from setting up a payment processing account to building a sales pipeline through cultivating local relationships, joining support and networking groups, and delivering services or products at a profitable price point.

Using social media to cultivate referrals, adopting a service-oriented approach that sets one's business apart from competitors, and building a business on a limited budget are all pieces of the bigger success story that The 60-Minute Startup tackles in a step-by-step manner.

No startup manager or owner should be without this book. It not only reveals a strategy proven to work across the board for many different types of businesses, but it confronts and dispels many myths about wheel-spinning efforts along the way, honing in on the lean, agile techniques that result in the most sales for the least amount of effort.

It's all about working smarter, not harder. The 60-Minute Startup is the epitome of this approach: a blueprint for success, not to be missed.

Profile Image for Chad.
11 reviews1 follower
November 16, 2019
I couldn't wait for this book to be released at midnight and dug into it right away. I had always heard about Agile Methodology but could never find a clear explanation on what it was exactly. I suppose that's because it is more of a software term but the method of applying it to a startup business is sheer brilliance.

The author found my sweet spot in terms of explaining things clearly, in a step-by-step format so that I know exactly what I should be doing each day. It took far too long for someone to release the exact blueprint on how businesses like Uber, Airbnb, and Instagram are created but I'm elated that it's here now.

I will be applying these methods to an idea I've been sitting on for a long time now. I love the fact that methods of other successful entrepreneurs are included in the book and surprised to see that several of them even gave up their "once private" sales templates and swipe files.

I'd like to thank the author for taking the time to put this valuable workbook together for people like myself who just needed a clear explanation of what to do, when to do it, and how much. Pardon me now as I have a startup to create.
Profile Image for Kevin Mallik.
544 reviews30 followers
April 11, 2020
The 60 Minute Startup by Ramesh Dontha is a great book and I could understand all of it essence as I have tried quite a number of businesses in my life before landing up with blogging. And I have worked in an agile environment with my previous organizations. Most of the points highlighted in the book are genuine and explained with people’s failure and success stories.

I liked the way author nudged people for implementing agile method to get into business world. He is right that too much cogitation doesn’t work, rather one must try hard and strive ahead. If there is a business idea, check it out. The book is written in simple language so that millions can make use of it to shape up their lives in the field of business. The author urged to read it over 30 days, but I feel that it depends on your speed of reading and note making. Go for it…it’s a meaningful and very relevant book in today’s changing business landscape.
Profile Image for Janalyn, the blind reviewer.
4,612 reviews140 followers
December 11, 2019
LOL moments and a how to book

Although this is a how to set up your business book the author also included funny antidote which I thought made the book move along famously and although I felt I should’ve waited until after I got my business off the ground to review this book I kept thinking about all of those who would be looking for a good book to help them get started and I wanted to be the first want to say get this book! It is a comprehensive step-by-step not so general advice. He is not trying to sell you on a theory, but something he knows to actually work. The author seems likable and trustworthy and so if you’re looking for a book to help you get this book I really enjoyed it. How often do you hear someone say that about a how to book?
Profile Image for Brenda.
120 reviews
December 12, 2020
This book presents a very balanced approach to starting a business. I loved the beginning, the checklists, & the overall idea that the business executed is far more beneficial than the business that never gets out of planning stages. Great ideas shared with clear communication. I did some brainstorming but still don't know what business I can start in the near future but if I do figure it out, I would re-read this & follow the steps. I think the ideas are worthy of keeping it permanently around.
Profile Image for Wade Sarver.
67 reviews4 followers
January 19, 2021
My start up guide

When reading this book you may be inspired, but more importantly, you will have the steps to starting your business.
I appreciated all the examples of business startups, but the the steps were laid out for me to follow.
You just need to pick the example that fits your situation.
I read the book and then went back to review the sections that aligned with what I felt, my plans, and the business I wanted to be in.
Thanks to the author for articulating the details so well.
Get your first paying customer!
Profile Image for Ed Barton.
1,303 reviews
January 8, 2020
Agile Approach to Get Stuff Done and Launch

The 60 minute a day 30 days to first revenue approach advocated by the author is brilliant - especially for the tech entrepreneur likely familiar with the approach. While the approach is simplified and likely to take longer to execute, the principle is well understood and well written. A good resource for the entrepreneur to keep moving and focus on the critical few things.
Profile Image for Amanda Leeber.
Author 4 books14 followers
November 16, 2019
I've been just like Sally!

OMG! I have been working on my small business just like the example the author gives of Sally--overwhelmed with research, courses, and information overload.

I loved learning about agile entrepreneurship and I'm looking forward to implementing it straight away. This has been a helpful book. I recommend the read.
2 reviews
February 8, 2020
I chanced upon the book as it was on discount. Read the sample and was intrigued when the "agile" was actually quoting from the agile software development methodology. that got me interested to read more.

the tools mentioned in the book may not be the most updated, but the concept still apply - how to get your paying customers.
This entire review has been hidden because of spoilers.
Profile Image for Christine Reidhead.
Author 5 books141 followers
December 13, 2019
Start-up

This is a solid book that requires only 60 minutes a day to reach your goals after 30 days! The author breaks down each step along the way, providing examples, to help get you well on your way. Excellent guide!
Author 9 books1 follower
March 16, 2020
Great info

Highly recommended. 4 stars instead of 5 because I would have loved more details about the specific strategies. Great information, though.
Profile Image for Harry.
15 reviews
August 25, 2023
Don't know what I expected from this. Certainly nothing amazing or ground breaking. Easy, actionable steps on how to start a business, however most of these stuff I they could be a Google search
Profile Image for Cesar Zurita.
90 reviews1 follower
February 6, 2023
This book is great for people with little business knowledge that want to build a lifestyle business. Not really for people that want to launch a startup (as defined in 2020)

Great structure, clear steps.

Cons: timings are not realistic (60 min to build a business plan?), lots of ideas are too generic.
Displaying 1 - 14 of 14 reviews

Can't find what you're looking for?

Get help and learn more about the design.