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Electronic Commerce: A Managerial Perspective

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Describes the essentials of electronic commerce - how it is being conducted and managed as well as assessing its major opportunities, limitations, issues, and risks. With its managerial orientation and interdisciplinary approach, this book is for beginners as well as graduate students in e-commerce.

792 pages, Hardcover

First published September 1, 1999

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565 people want to read

About the author

Efraim Turban

149 books6 followers

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5 stars
76 (41%)
4 stars
50 (27%)
3 stars
31 (16%)
2 stars
19 (10%)
1 star
9 (4%)
Displaying 1 - 15 of 15 reviews
Profile Image for DJ.
11 reviews1 follower
May 19, 2017
This book was required for one of my courses, and I wasn't quite impressed with it. There was little elaboration, choosing to use one or two paragraphs to gloss over the general idea of the topic at hand. It relies heavily on additional website links to provide more detail, which can be problematic when it's in hardback form.

Also, the editing was poorly done. As soon as I got to the second page and saw "projects, the major one are follow," I immediately was disconcerted with the book. It did start to grow on me throughout the semester, but I definitely would not recommend it.
Profile Image for Dress up games.
2 reviews2 followers
July 27, 2011
Some basic concepts of E-commerce, E-business for managers especially for CIOs.
Profile Image for Ibrahim.
146 reviews78 followers
December 18, 2012


i've read it as it is a required book for the B.A
Profile Image for Vo QuangHieu.
2 reviews1 follower
April 29, 2015
read
This entire review has been hidden because of spoilers.
Profile Image for Annisa Monicha.
5 reviews
June 16, 2020
Buku ini mengulas secara mendalam mengenai dunia E Commerce, lengkap dengan Case2 di kehidupan rill. Buku ini juga dilengkapi dengan berbagai macam pertanyaan utk mengasah pemahaman.
Displaying 1 - 15 of 15 reviews

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