Start and grow a durable business in the rapidly growing wellness industry! As we emerge from COVID-19 the world sits on the cusp of a massive wave of wellness industry growth. This "Fourth Wave of Wellness" will bring hundreds of millions more people into healthier, happier lifestyles, creating millions of jobs and producing massive entrepreneurial opportunities. Whether your goal is to work from home, open a neighborhood wellness studio or launch the next global wellness brand, Building a Wellness Business That Lasts is your definitive guide. Wellness has become one of the largest and most important business opportunities of our age, fueled by massive societal trends, rapid technology innovations, and hundreds of thousands of wellness business entrepreneurs. Independent teachers, trainers, and therapists and studio, gym, spa, and salon owners across the globe are transforming shopping malls and downtown districts with wellness experiences that help hundreds of millions of people live healthier, happier lives. Author Rick Stollmeyer is the co-founder and CEO of Mindbody, Inc., the leading technology platform for the wellness industry. Over more than two decades, Rick built Mindbody from a garage startup into a multi-billion-dollar technology platform for the wellness industry, helping thousands of wellness business owners achieve their visions in the process. This experience has given Rick a front row seat to the explosive growth of the wellness industry. He brings that unique experience and his passion for entrepreneurship to Building a Wellness Business That Lasts. This book will inspire and inform you at the same time and will serve as a powerful guide you can refer to on your path to success.
I really enjoyed the first part of this book that relates to the Health & Wellness industry and how it has been affected by Covid as well as predictions by Rick on the future trajectory of the industry.
The rest of the book was mostly irrelevant to me due to the stage I am at in my own business.
However, if you haven't started your health and wellness business journey yet then I would definitely recommend this book as there is a lot of advice that would be relevant to anyone wanting to start a health and wellness business.
A helpful read for anyone considering starting or purchasing a wellness businesses, or for those (like myself) who have run a healthy wellness business for years and want to better understand the outlook for the industry as a whole. Published in January 2021, this book is written for the post-Covid era with insights on what the recovery could look like (author says expect a huge boom) and how the landscape may be forever changed. There are practical exercises and journaling prompts. The author also includes lessons from his own struggles in building and scaling a wellness business. Quick read with lots of relevant information.
An excellent introduction to building a wellness business written by a remarkably successful man. I loved how the book prompts you to get your thoughts, mission statement and business plan organized. Highly recommend 🌟🌟🌟🌟🌟