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Brag Better: Master the Art of Fearless Self-Promotion

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This effortless and unapologetic approach to self-promotion will manage your anxiety and allow you to champion yourself. Does talking about your accomplishments feel scary or icky because you're worried people will think you're "obnoxious"?Does it feel more natural to "put your head down and do the work"?Are you tired of watching the loudest people in your industry get disproportionate praise and rewards?If you answered "yes" to any of the above, you might be self-sabotaging. You need to learn to Brag Better. Meredith Fineman has built a career working with "The Qualified Quiet": smart people who struggle to talk about themselves and thus go underestimated or unrecognized. Now, she shares the surefire and anxiety-proof strategies that have helped her clients effectively communicate their achievements and skillsets to others.Bragging Better doesn't require false bravado, talking over people, or pretending to be more qualified than you are. Instead, Fineman advocates finding quiet confidence in your opinions, abilities, and background, and then turning up the volume. In this book, you will learn the career-changing tools she's developed over the past decade that make bragging feel easy, remembered by focusing your personal brand and voice on key adjectives (like "effective, subtle, and edgy")Practice explaining what you do in simple, sticky terms to earn respect and recognition from the public and people at work.Eliminate words that undermine your work and find better ones--like your bio saying you're "trying" or "attempting" to do something instead that you ARE doing it.If you're ready to begin Bragging Better--to telling the truth about your accomplishments with grace and confidence--this book is for you.

288 pages, Kindle Edition

First published June 16, 2020

302 people are currently reading
2843 people want to read

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Meredith Fineman

3 books13 followers

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5 stars
148 (15%)
4 stars
349 (37%)
3 stars
331 (35%)
2 stars
93 (9%)
1 star
12 (1%)
Displaying 1 - 30 of 108 reviews
Profile Image for Leah.
747 reviews119 followers
November 20, 2020
Actually a very good and practical book. It has impacted my career quite a bit!

I'm definitely one of the "Quiet Qualified" who do their work quietly, effectively, and efficiently - but what's the purpose if no one knows I'm doing it? Sure if I'm just cruising by no one needs to ear about that, but if I'm going above and beyond the call of duty I need to let it be known to my superiors of the value and impact my work is influencing. It's not bragging by stating facts of your accomplishments, it's when you say it and how you say it that matters.

As women, most of us are humble and it's usually loud boastful men that comfortably take on the spot light and enjoy a nice ego boost (I'm generalizing). So we as women need to make a conscious effort (at least I do) to let it be known what you are doing.

It's also good to brag about teammates but be careful of when and how you do it.

In order to get a raise, or get a promotion we need to be masters at self promotion.

We shouldn't feel embarrassed to self promote it's a part of life, it's how we get ahead. How can you ever get a promotion or a job interview wants to hire you if you can't iterate what you've accomplished. Own it, be proud of your accomplishments, be prepared to discuss them in advance.

If others have a problem with you self promoting yourself it's most likely that they have issues with themselves. They don't believe that they can self promote or they don't want others self promoting because they feel too embarrassed to do it themselves so they don't want others to do it either.
113 reviews
August 5, 2020
I think this book is fantastic for people who have their own business, personal brand, or want to be a public figure or influencer (though she cringes at the word). I pretty much gave this book a 3-star rating because I do not have or really want any of those things. I listened to the audiobook, which was wonderfully read by Meredith Fineman herself, but I pretty much tuned out (or even outright skipped) whenever she started talking about self-branding, public appearances/being on TV, or giving speeches.

I did think that the parts that were applicable to me were well-written: bolstering your self-confidence, making a list of your accomplishments, asking for a raise, or dealing with people who don't appreciate your bragging. She did repeat herself A LOT, but maybe that was a strategy (she kinda talked about it at the end).

Last, I appreciated that she addressed that she is a white, cis woman and made it a point to try to understand and help minorities.
Profile Image for Ritu.
Author 1 book8 followers
July 17, 2020
Insightful! Highly recommend.

I stumbled across this book through nonfiction author Anne Janzer's site. Anne always recommends solid books, and so I picked this up. It sounded interesting. Like many women, I am a member of what Meredith calls the Qualified Quiet. I am also an introvert. As I have taken my creative work into the world, I have felt that tussle of learning how to manage feelings of discomfort and wishing to stay hidden to keep safe. But as I have gotten better at it, I have realized that real safety is in taking up space. This book will help you take up more space. I found it insightful, compassionate and conscientious. It's not one of those books that tell you how to " dominate the world." It's for those people who want to make a real impact, a real difference through their work. Bragging better is about claiming the space that is yours to claim instead of shrinking as a lot of quiet people and especially women often do. This book has actionable, ethical and thoughtful advice. I found it nuanced and I really liked the case that Meredith makes for bragging better -- If we don't want different aspects of the world to be taken over by the loud but unqualified, the Qualified Quiet does need to take up more space. I also really liked that this book had examples from all sorts of people and actually demonstrated the diversity in its examples --from people of color, LGBTQIA -- that most people and organizations just pay lip service to. Highly recommend!
Profile Image for Caroline.
6 reviews1 follower
March 15, 2021
A badly written and outdated 'Lean In' wannabe. I really wanted to like this book. Unfortunately it really was a huge disappointment. I wouldn't even call it a book but rather a collection of essays loosely connected by excerpts of other people's work - all in quotation marks as if the author doesn't know how to paraphrase while giving credit. It seems to be intended for people who are insecure, anxious and jealous of others and the recognition they might get. It's also quite hard to relate to if you don't work in a corporate environment. I selected two stars instead of one because the author shared several personal stories, making herself vulnerable, which can only be commended despite her poor writing style.
Profile Image for Cara Moran.
212 reviews16 followers
October 18, 2020
There was a lot of fluff and filler in this book. It also felt more like a how-to on building a personal brand than a guide on communicating accomplishments effectively and fearlessly.
Profile Image for Lyndsey.
72 reviews
January 27, 2021
Brag Better is a helpful book for the "qualified quiet." People who are very talented at their work but they don't effectively market themselves (via brags) to get recognition and increase their opportunities. Fineman advises how to brag by providing many easy actions and approaches. This book is focused on industry and entrepreneur scenarios but still lends useful advice for academics and scholars. Fineman often references Susan Cain's book "Quiet" (another book I loved) on introversion.
Profile Image for Erica W.
8 reviews1 follower
January 15, 2021
The ideas in this book could’ve been explained in one blog post. It was too corporate leaning for me, so it was hard to relate.
Profile Image for Peter.
61 reviews4 followers
Read
May 27, 2022
My wife (that's right Goodreads, I'm married now, get used to it) threw this book at me after we met up with a college friend of hers and I answered the question "what do you do?" with one of the biggest dud bombs of my life. 31 years of life has not made me any better at answering the question. If I never consciously work at deciding how I want to answer that question then it's very easy to imagine dying without ever having the right response.

I do not blame her for passing this one to me that evening, haha.

The book is definitely directed toward a female audience, which doesn't mean anybody can't read it, but it made me feel a little sheepish digging through for tips as a straight white cis-male. Ah well, I still appreciate Fineman for sharing the knowledge with me and it's important to be reminded of the discrimination and disadvantages others faces so you can be more aware of personal bias and work as a professional ally.

There's a ton of practical advice on how to present yourself professionally. Most of it comes down to practice and work on things that people expect are tics of one's nature, like being extroverted, confident, and well-spoken. My context for reading through is that I'm on a job-search for a new industry, specifically something writing focused like Technical Writing or UX Content Design. I feel like I have the tools and the capability sometimes, and sometimes I feel like a dolt. It's pretty normal to have those thoughts fighting for brain space. You just gotta work out the part that makes you feel good about yourself.

Fineman took on a difficult subject for a book, which is trying to prep everybody up to achieve whatever goal they may have, which can be a million different things. I saw some other reviewers bring this up, but apparently she helps a lot of people get on TV and spends several paragraphs throughout most chapters describing how to best get and perform on TV. I...do not need to be on TV. I don't know what percentage of readers are picking this up to get a slot on the Today show, but hell if that's what you want, you'll find some pointers.

Most books like this feel like they're done by absolutely wonderful columnists or presenters who decided a book wouldn't be a bad way to tick off another accolade or expand the brand. Nothing wrong with that, I wouldn't have been exposed to the Brag Better brand if there wasn't a print copy of a book out there, but these books often seem to run out of things to say after a few chapters. I felt like I might've actually been better served by an hour long presentation with a downloadable PDF at the end of it. It felt a tad front-loaded, so I skimmed through the later chapters. I do want to shout-out the three part structure that was used to divvy up the chapters, which at least seemed structurally clever to avoid seeming like it a front-loaded presentation with some afterthoughts at the end (although...still kind of felt that way!).

The book made me want to work on my resume. Made me want to apply for some stuff and get rejected for kicks, like ask for a NASA internship or audition to be the next Captain America for the haha-factor and practice.
Profile Image for Alicia Rivard.
16 reviews
August 3, 2023
It’s ridiculous that we love hyping each other up, but hate talking about our own accomplishments. I’m recommending this book to every woman I know.
Profile Image for Aude Hofleitner.
254 reviews5 followers
December 9, 2021
While I find the title still off-putting and the author argue that it shouldn't, the main message that I took out of this book is the importance of communicating facts about your achievements and aspirations in a succinct manner and to make sure that the communication reaches the relevant people. This is important in a world of information overload in which you can't expect people to know all the things that you have done if you don't tell them, you can't expect them to know your desires or goals or know how they can best help.
Parts of the book are very focused on people in communication, Public Relations and I found these sections less relevant (not everyone wants a gig on TV!) though a lot of the principles remain fairly general.
Profile Image for Hannah Orenstein.
Author 5 books1,280 followers
June 18, 2020
Meredith Fineman makes self-promotion, personal branding, and networking feel utterly approachable and easy. I walked away from this book with an actionable list of tasks to take my public presence to the next level. Thank you, Meredith!
Profile Image for Rachel.
449 reviews12 followers
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September 7, 2020
It is hard to give a star review to a book like this, so I won’t. Either it will work for you, or it won’t. There are definitely pieces of this I will take with me, but a lot of it I found a little tricky to apply to my career.
86 reviews
April 14, 2021
Poor. What could have been written in an article is needlessly expanded into a full book.
Profile Image for MariWabiSabi.
568 reviews3 followers
May 5, 2021
Skimmable in a couple of hours. Generally some good takeaways and common sense. I appreciate that this was written to help elevate women in general. Seems geared towards those in their early careers.
Profile Image for Sharon.
Author 38 books397 followers
January 24, 2025
I learned about this book during a conference last year, but didn't get around to reading it for months.

I've been recommending it to people since the day I started reading. I am not kidding.

This book teaches us how to mentally reframe talking about our accomplishments not as "bragging" (with all of the negative implications that entails) but as stating facts. It also provides advice on how to Brag Better about others, especially those whose voices are marginalized if not downright silenced.

Highly recommended.
Profile Image for Poonam.
15 reviews2 followers
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November 28, 2022
"If more women stepped up and owned their stories - if they declared in a bigger way who they are and what they're up to in the world - it would shift our collective sense of what's possible for women to achieve."
Profile Image for Dale Erdmier.
283 reviews15 followers
March 25, 2024
2.5. Read this for a book club for a marketing membership I'm in. The first half had me hooked with ideas about my own business, but then it felt repetitive.
Profile Image for Anne.
676 reviews10 followers
December 2, 2020
I’m not sure I want to or will ever master the art of self promotion, but the advice here was helpful. I also appreciated the ways she framed the advice as a feminist project.
Profile Image for Masatoshi Nishimura.
318 reviews15 followers
October 11, 2020
The book seems to target female audience. But I enjoyed it nevertheless. We need to keep track of what we are good at, and focus on the facts when talking about accomplishment. That's the gist of bragging better.

The later chapter sounded more like social media personal branding strategy. I do notice many of the influencers on Twitter (or any other) are also amazing braggers. Those chapters gave me the language to describe what they were doing.

Overall, it may be too much for some. For others, it is a handy book from resume building to promotion negotiation.
18 reviews5 followers
July 22, 2020
Packed with great info. Read, and now going back to each chapter to get to work!
Profile Image for Rachel Ann.
246 reviews
June 20, 2021
I first heard Meredith on Natch Beaut and really enjoyed her rapport with Jackie. This book lived up to & even exceeded my expectations. Meredith is likable & knowledgable and I would definitely recommend this book to any of my friends struggling to advocate for themselves professionally.
Profile Image for Wendi.
25 reviews
February 20, 2021
Some nuggets of good information that the author repeats, using different words, until the end.
Profile Image for Lauren Searway.
27 reviews1 follower
July 22, 2021
The first part of the book was very helpful and insightful. The other two parts are probably best for people who want to be writers, speakers, etc.
Profile Image for Anna.
174 reviews
August 16, 2021
It took me ages to read this book. So bussinessy… some cool tricks are hidden in between those ceo-admiring pages though.
Profile Image for Jim Tincher.
83 reviews1 follower
September 4, 2021
Did not finish. It's general stuff, and is more about those who have a severe challenge with talking about themselves.
Profile Image for Danielle Wallace.
7 reviews1 follower
May 14, 2021
I added this book on Audible for 3 reasons:
1. I’m terrible at bragging. Either I don’t say anything at all about my accomplishments or in an exasperated attempt for authority, I brag obnoxiously, through sarcasm.
2. I had Audible credits.
3. I’m starting a business where I help people brag better about themselves, I may as well get some tips on doing it for myself.

First of all, I don’t like the word “brag.” To me, it has a negative connotation. Cringe, roll my eyes, and mutter something like “here we go.” So to me, that was a HUGE sign that I needed to completely change my mindset around bragging.

There is no second of all.

This book is not only a guide toward punch-kicking that mental demon that says “Who do you think you are?” when you try to brag about something. She also offers VERY practical tips on HOW to brag appropriately, at the right time, and effectively. (HINT: It’s not starting your sentences with “I hate to brag but…” or “Shameless self promotion…”)

Here are the 5 top things I’ve learned in this book:
1. Tips to develop my personal brand.
2. How to pitch potential clients
3. How to succinctly introduce myself to people in different roles in different businesses in a way that’s not either completely confusing, too over the top, or wayyyy too humble.
4. I still cringe at the word “brag” but I’m working on that.
5. Reframing failures as learning opportunities and celebrating negative comments as “hey! I was noticed and they took the time to actually read, listen to, or watch my content. Yay!) The biggest thing I’m afraid of as I start this business, is rejection. So I really liked her take on it.

I may have gotten the Audible book for the low, low price of “included with my Audible membership” but I bought the printed book as well. This book is way too good of a reference guide to not have a copy on my shelf.

If you’re struggling with promoting your achievements or even celebrating your wins, this book is for you. Also, you could come talk to me, I’m the best at celebrating other people. :)



Profile Image for Lee.
1,125 reviews36 followers
May 29, 2021
I hated this book for several reasons.

First, it combines the rhetoric of several of my least favorite discourses, airhead business writing and social justice warriors. In a first, Fineman manages to take the worst writing and speaking of country club Republicans and a left wing Democrats and combine them into a single, hotmess. In one sentence, Fineman is writing with all the finesse of a third-rate management theorist, and in another she is using virtue-signalling words like "empowerment" and "justice." Those left and right wing rhetorics are mixed in with this...I don't know how to describe it...raraism...cheerleaderism. You are great, you are amazing and everything you do is wonderful...come on, I am sometimes an idiot, stop giving me this half-baked millennial helicopter parent routine. Admit that not everything that I do is amazing.

Second, so much of this book felt like hotair, information that was as useful to my mind as cotton candy is to nutrition. Fineman hardly makes any helpful points.

Third, she is frequently quoting other people. This is a sign that she is not secure in what she is saying. It is the kind of thing that second-rate journalists do.

Fourth, there is some false advertising in this book. She claims that she is going to teach you to "brag better." In fact, much of this book (and her consulting work, apparently) is just focused on getting women to brag at all, not to improve their bragging. That is fine, but, at least, be honest and open about what you are doing. No where in the Publisher's Summary does it say anything about this being specifically for women. But this is a book for women who want someone to enable them to brag. People (i.e. men/assholes) who are not afraid to brag but want to do it better have no need to touch this book.

Made it 13% of the way through the book.
Displaying 1 - 30 of 108 reviews

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