Idea Time: Creative thinking for entrepreneurs

by Jo North

Talent, knowledge and skill aren't enough to achieve business success, especially when it comes to shooting for big, ambitious goals. For today's business leaders and entrepreneurs it's about learning how to make the most of their business brainpower, develop their innovation and decision-making capability and tap into the creative potential of their network of contacts. It is also about being able to influence with integrity to make things happen, make progress quickly and respond to changes and opportunities. In this fascinating and inspirational new book, Jo North, PhD offers an insightful, pragmatic and time-efficient roadmap to success, taking the reader through a thought-provoking, creative thinking process to achieve an actionable plan for accelerated and sustainable results. Idea Time draws upon cutting-edge research in entrepreneurship, business creativity and innovation, productivity, human performance and success, and takes lessons from relatable business innovation case studies. Idea Time is a book that will help you to find a clear path to achieving your big, ambitious goals. It also offers dozens of personal 'lightbulb' moments and insights, into yourself and the people you work with. The book is packed with practical tools, techniques and strategies that you will use well into the future. Idea Time offers a brilliant blueprint for unlocking your full potential, and giving you the confidence and motivation to go after what you really wants in your business or career. It gets you thinking differently, unsticks what is stopping you from moving forward, and gets you focused on taking action to achieve the success you want. The key step towards using your time, thinking and energy at work as productively as you can is to be very clear about your priorities and what you want to achieve. While this may seem obvious, so many of us can easily succumb to the day-to day pressures and demands of business. We may not spend as much time as we would like on the things that will make the most difference overall, sometimes due to factors that we genuinely can’t influence. The problem is that, before we know it, weeks, months, or years can pass by – and then we look up, we wonder where the time went, and reflect on how much more we could have achieved if we ‘only had the time’. The tools and techniques in the Idea Time programme aim to help deal with this in three They are designed to help you raise your focus temporarily from the day-to-day. They encourage our minds to see things from fresh perspectives and use different parts of our brain to break our usual thinking patterns and routines. This is an important ingredient in business creativity and innovation. They don’t take long to do – but you can spend longer on them if you’d like to or keep coming back to them to extend your thinking. Idea Time helps managers, entrepreneurs, leaders, consultants and their businesses to grow and realise more than they ever thought was possible. Idea Time will help you to think differently about subjects such as marketing, selling, business development, procurement, creating new products or services, or just developing that idea or solving that conundrum by finding a good answer to a challenging problem or great opportunity. Throughout the chapters you'll apply the proven science of innovation, giving you an easy-to-follow self-coaching process and insights to support you in achieving your big goals for your career and business.

Kindle Edition

Published December 12, 2019