Designing Graphic Illusions

by SendPoints (Editor)

Optical illusions can be seen everywhere in our lives, from interior design, installation, 3D art, product, to brand identity, book cover, and typeface design. They can always draw a wide public attention and bring economic benefits. This book has summarized 14 principles of visual illusion and 8 creation techniques, and included more than 60 amazing optical illusion artworks. Most important, it enables readers to create visual illusion flexibly and effectively either for personal interest or for commercial project.

256 pages, Hardcover

Published March 12, 2019

About the author

SendPoints is a China-based publisher of design books and magazines. Representing traditional and cutting edge designs from around the world, their publications range across art and culture, graphic and product design, fashion, exhibition, interior design and architecture.