About The Book
The Inheritors, as the name suggests, talks about the inheritors of prominent family businesses in India; about the struggles that went behind each success, the familial bonds as well as feuds, politics and business rivalries and much more. Through nine prominent businesses that have a legacy to talk about- namely Dabur, Marico, Berger Paints, Motilal Oswal Group, Keventers, Max Group, Cyril Amarchand Mangaldas, Luxor and Select Group, the author offers us a behind-the-scenes look.
Through a much candid chat, the author unveils many a lesser known facts about some of the prominent Indian entrepreneurs; young and old alike. How a particular brand was born, how a now well-established brand was almost written off at its starting phase, how "inheriting" a business often doesn't mean special considerations, how professionalism is often much more important than family are some of the points a reader takes away from this book.
What I liked/ didn't like
Being someone who has always stuck to books of fiction, I was highly sceptical about picking up a non-fiction read, that too related to business. What tempted me to pick up The Inheritors was the promise of a behind-the-scenes look at what goes on at businesses like Marico, Dabur, Keventers and the likes. I was prepared to sleep through the book, I had in fact planned to simultaneously read a book of fiction to tone down the boredom. But, oh my God, The Inheritors is as unputdownable as it can be.
I was truly fascinated by the story of the birth of the brands like Real, Luxor etc, which are brands that I have come to love from the time I was a kid. The best part of the book is that it is not a formal mumble jumble. Sonu Bhasin has put forth the book in the form of a candid conversation, along with her inputs, which made it very engaging and reader-friendly. Right from the setting in which she is talking to the entrepreneur; her anecdotes about the office space to a detailed conclusion to each entrepreneur's story, the author has made the book quite perfect.
Conclusion
The Inheritors by Sonu Bhasin is an inspirational book on what went into the success of nine prominent family-owned businesses in India. It is not a how-to-become-an-entrepreneur-101 kind of book. Rather, it inspires you in a way only stories about real life people can. It teaches you about how you don't need all the luxury in the world to succeed in life. It teaches you how being a millionaire doesn't grand you success. It teaches about the importance of family, perseverance, hard work and most importantly the power of believing in oneself, and following one's guts. I highly recommend this to everyone, especially to those who have an interest in entrepreneurship.