This is a different kind of book on negotiation skills.
To begin with, I am not interested in the self-aggrandizement that other books on negotiation generally succumb to. I have spent a lifetime in the deliberate study of negotiation practices and strategies and in applying what I have learned to improve my business and personal success. To improve my life.
In short, I know what I am talking about. But stories about how awesome I am do not teach you anything. And I don’t need the ego boost of telling you about my brilliance.
Second, I have written my book to be easily read and understood. I WANT to make this an easy read. There is no value in complexity for complexity’s sake. I am not trying to impress you with my writing skills, complex sentence structure, or vocabulary. I only want to impart what I have learned in a way that is most easily understood and applied by my readers. By you.
I am a negotiation evangelist.
My only goal is to make you a better negotiator. Because being a skilled negotiator matters.
Lastly, I wanted my book to be information-dense but still entertaining. Every chapter focuses on one (or sometimes more than one) effective negotiation strategy that works and includes one or two examples. I cover some fundamental negotiation strategies and also most of the commonly applied advanced techniques. But all are described in a way that allows you to easily understand and apply them.
I have spent thirty plus years of my life learning these lessons the hard way. My book is designed to save you the thirty years of struggle I have gone through.
But all of the above is a risk. In my NOT trying to impress you with my brilliance, and in simplifying my message so that the lessons appear pedestrian, I run the risk that you will think what I have written is of lesser value than other negotiation books.
So be it. This book is for those who want to dramatically improve their negotiation skills with the least effort. For those who want to improve their business and personal lives. If some people equate complexity and self-aggrandizement with knowledge, that is their failure. This book is not for them.
The subject matter could easily become dry, but the author lets enough personality in to make it feel more conversational.
The author doesn’t position himself as the world expert, only as a person who’s had a lot of success, learned a lot from mistakes, and wants to make the world a little better by helping people build successful partnerships through negotiation.
According to the author, this book started as his personal notes and, though they’ve been expanded into book form, it’s retained that condensed feel.
I wouldn’t have minded a few more examples and anecdotes, but that may have made the book miss its target and becoming too long to breeze through. Want a college textbook? Look elsewhere.
Five stars for being exactly what it intends to be, and for having some good insights.
If it were an option I’d knock half a star off for the number-sequence example. It’s not clear why the specific numbers in the suggested alternate question came from. I don’t think it’s a great example and it stuck with me as forced. But I’ve even since applied the lesson to my advantage.
Basically that lesson was don’t assume that someone’s position won’t allow for what you seek. Ask for what you want first and let them correct you if necessary. I was asking for some additional work after an initial fixed-cost statement of work and noticed that something from the initial SoW hadn’t been done. I hadn’t cared about that aspect t initially, but it had since become relevant and I now needed a higher quality than the original quote might have implied. Rather than prompting the provider to up-charge for the higher quality I just asked for it to be completed to my new specifications under the initial lump sum, with the truly additional work being billed separately. They quickly agreed, and I avoided the mistake of giving them a written invitation to charge me more.
You could summarize that as “don’t be an idiot”, and the author would likely agree. But in seeking agreement we often give concessions without getting any benefit. If you want a book to point out these mistakes, this one is worth the time to read.