Marketing, an Introduction Plus 2019 Mylab Marketing with Pearson Etext -- Access Card Package

by Gary M. Armstrong, Philip Kotler

Brand new. Sealed. 

Paperback

Published July 30, 2019

Reviews

[Dolunay Bilsin · Rating 5 out of 5]

I used this materials 17th publish my educator uses the older versions before or after the lecture I read from this book and even she confuse with the terms I wish some educators develop themeselves too she gave me lower points too becuse of that I was overeducated for the lesson. It was a great book and includes detailed explanation. Id even use this for my businesses marketing. This book must read by people who are in business such as company owners or small businesses.

[Carol Queiroz · Rating 4 out of 5]

Read this whole thing for my marketing class. It really got the basics down. Not much to write review wise, but I just wanted to mark it down as read 😎