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Cause Selling the Sanford Way: A Guide to Relationship-Driven Fundraising

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Philanthropy is about advancing your organization's cause and advancing the goals of the donor. With "Cause Selling the Sanford Way: A Guide to Relationship-Driven Fundraising," both are possible. People, preferences, and politics have altered the giving landscape. If you truly want to be an agent of change, you have to change the status quo. "Cause Selling the Sanford Way: A Guide to Relationship-Driven Fundraising" will help you focus on what really matters in today's climate: the donor.

432 pages, Kindle Edition

Published May 13, 2019

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