What Rich People Know & Desperately Want to Keep Secret

by Brian Sher

Would you like to know the secrets of the rich, secrets that you can use to make your business and your life a success? What Rich People Know & Desperately Want to Keep Secret reveals the habits and principles that guide the wealthy's approach to life and their secrets for business and money making. Author Brian Sher, one of Australia's top marketers and businesspeople, uncovers what the world's richest people know that everyone else doesn't! Presented in an easy-to-read format with simple, practical, yet innovative methods for enriching your life and enhancing your bottom line, Sher

• Why most people never get rich
• How to be unique in marketing yourself and your business
• The advantages you have that your competitors can never have
• How to prepare for, manage, and conquer the complexities of life and business
• And much more!


Finally, the mysteries of getting rich exposed, the secrets to getting everything you want out of life revealed. Dream big dreams, stay positive, and discover what rich people know—and watch the boundaries around your life suddenly disappear.



"A must-read. This book will increase the chances of success for anyone who dreams of being his or her own boss. Packed with common sense and sound strategies, Brian Sher shows how you can succeed and get a taste of the good life." —James W. Robinson, senior adviser, U.S. Chamber of Commerce, and author of the bestselling The Excel Phenomenon, Empire of Freedom, and The New Professionals


"A good primer for the self-directed, self-motivated, and self-employed. If you want to get rich, this is your guidebook. This is the new bible for the self-made millionaire. Follow it well and reap the rewards." —Edmund J. Pankau, CEO of Pankau Consulting


"A delightful book. Sher espouses that being rich and nice should be
synonymous." —Robert L. Shook, author of It Takes a Prophet to Make a Profit


About the Author

Brian Sher has spent his professional life learning the ins and outs of management, marketing, and business. Under his guidance, he turned his upstart business, Vision Publishing, into a multimillion-dollar enterprise and one of the largest publishers of newsletters and summaries in Australia. Sher is a sought-after business coach and popular speaker, with a reputation as one of Australia's most dynamic and exciting marketers. He divides his time between Sydney and Los Angeles.

Genres: Business, Self Help, Finance, Nonfiction, Personal Finance, Money

272 pages, Hardcover

First published September 21, 2000

Reviews

[Ross Dessert]

It looked better than it was. Authoer basically re-hashes a lot of Jim Rohn, Michael Gerber, Zig Ziglar, Brian Tracy, et al.

[Rob]

very straight forward, matter-of-fact explanations of some common sense ideas that most people gloss over when attempting to capitalize on business opportunities.

[Michael Vincent Solomon]

A very excellent book!

[Usiere Uko]

I think the title of this book is a bit misleading, and I doubt if the rich actually do desperately want to keep it secret. Most principles are now in the open.

That aside, this is an excellent book. Brian weighs in with experience of having been there, done that. I learned quit a lot on growing your business, some which I have started implementing. Highly recommended for business owners and folks that want to mind their business

[Liza Gaia]

I felt so lucky that I found this book at the right time. I was so lost in planning my business and this book guide me perfectly. The most importantly, he wrote it in the simpliest way, just right for my brain function. Haha. If I become rich, this book is the reason. Thank you Brian Sher.

[Akshay Shah]

A must read book for Entrepreneurs..!!!

[Chetan Hemaraju]

A Wealth of Insight

"What Rich People Know & Desperately Want to Keep Secret" by Brian Sher is an eye-opening exploration into the hidden world of financial success. With its thought-provoking insights and practical wisdom.

Sher's writing style is engaging and accessible, making complex financial concepts easy to grasp for readers from all walks of life. He masterfully unveils the strategies and mindsets that affluent individuals have employed to amass their wealth. The author's ability to break down these secrets into actionable steps sets this book apart from others in the genre.

One of the standout features of the book is its emphasis on the psychology of wealth. Sher delves deep into the mindset shifts required to transform one's financial reality. By focusing not just on monetary techniques but also on the psychological aspects, the book provides a holistic approach to achieving financial success.

The real-world examples and success stories throughout the book lend credibility to the author's advice. These anecdotes demonstrate how the principles Sher outlines have worked for others, inspiring readers to apply them in their own lives.

Furthermore, Sher's candid discussion of the obstacles and misconceptions that hold people back from achieving financial prosperity adds a layer of authenticity to the book. His no-nonsense approach and straightforward language make it easy for readers to connect with the material on a personal level.

While the book is undoubtedly packed with invaluable advice, the only reason I'm withholding a fifth star is its occasional tendency to oversimplify certain wealth-building aspects. Additionally, some readers might find certain sections repetitive, although this repetition does serve to reinforce key concepts.

In conclusion, "What Rich People Know & Desperately Want to Keep Secret" is a must-read for anyone seeking to better understand the mindset and strategies of the wealthy. Brian Sher's clear and actionable insights make this book an excellent resource for beginners and those already on the path to financial success. With its valuable lessons, relatable examples, and focus on psychological transformation, this book has the potential to reshape your financial journey.

[Stephen Lung]

All around us, we hear people quitting their jobs to start a business aka entrepreneurial seizure. There are many who even drop out to start their own ventures. But there is a primary misconception that many have: being well trained in a technical skill (ie. Engineering, computer science) does not translate to being able to run a business which in itself is another specialized technical skill. The author shares 4 main advantages you can have which are the basics and the foundations to building your business. I personally know that this knowledge will be super useful the day I decide to start my own business.

Recommendation thanks: A great friend who started his own business back in 2015 and recommended me this book. His business sales has grown at 64% CAGR for the past 4 years. Last year they recorded close to 200% growth in revenue. I saw this growth first hand as I oversaw their numbers.

Suggestion: Yes but only if you plan on starting a business soon. And before you quit that job.

[Jeff DeRosa]

Don’t be fooled by the title. This is basically Business 101. The core message is simple: the fastest way to get rich is to start your own business, followed by a collection of “secrets” that boil down to maximizing profit once you do.

That said, it’s not without value. Even if you have no interest in starting a business, there are useful takeaways around leadership, marketing, and how to treat people. Just don’t expect anything groundbreaking or truly secret.

[Salvatore Farieri]

This book wastes no time getting to the points and the secrets of the rich. It gives you strategies and things you should do to run a successful business to give you the financial freedom you seek. This is a must read.

[Rtandrew Del Marcus]

This book is for those who are relatively new to entrepreneurship or already have an upgoing business. It talks about the most common habits successful people practice - when launching a product or managing a business, and also the common pitfalls and how they can be avoided.

[Saalim Farhmand]

Wonderful.

[Gursewak Singh Sidhu]

A good read, especially for personal growth. Talks about the way to grow personally and financially

[Kris]

An excellent book recommended by the great business author M. J. DeMarco! If you like MJ then you love this one.

[Evelyn Annabel A]

Very interesting and educating

[Irhan Hisyam]

Buku yang bagus tetapi judul bukunya terlalu menjual soalah ini adalah dangat rahasia

[Evelyn Olguin]

Libro que te ayuda, desde una lectura sencilla, comprender cómo funciona el marketing, los sistemas, las ventas, los productos y cómo mejorar tu empresa. Es sencillo y solo expone conceptos básicos.

[Yeung Cheuk]

Nice and inspirational reader

Not in a very deep talk but great content in general.
Good for pumping up your mentality when you get weak on the road of entrepreneur.

[Fayvor]

This is an amazing book. Totally transforms your mind and gives you just what you need to succeed

[Abisoye Falabi]

If you're going into a business that others are already ahead of you then you would love this book.
It points out with common sense the little and basic things you can do to retain your customer turning them to partners.

[Bookish Enchantment (Katherine Quirke)]

A very very good book. Particularly if you are quite perplexed about getting ahead financially.

Certainly worth reading.

[Ramon Lamadrid]

Este libro se tiene que leer con cuaderno y lápiz a la mano para anotar la ideas que da y las que vienen al momento de leerlo y meditarlo.

[Emmanuel Ayeni]

An interesting book on the subject of the attitude of the Wealthy and practical steps.

[Arif]

Kadang hal yang paling sepele dalam bisnis adalah yang paling penting.