This is almost a self-help book for those of us who have to deal with far too many emails and other internet-related demands on our time. A dry and rather OCD read at times, the book goes into a lot of interesting detail about how much more productive we could be if we tame the “bits”. A lot of our lives is spent fiddling around with emails, rather than actually getting on with things; and this book, in its opening chapters, makes a strong argument for pointing out the benefits of using technology better.
This book not only teaches you how to cope with email (a method that’s allowed me to achieve, for the first time in years, “inbox zero”), but also how to correctly send email, too. And that’s important. I’m struck by how poorly the organisations I’ve worked for have done email: particularly at the BBC. I had a fantastic amount of email (regularly over 200 a day); and it struck me how many colleagues were also, by their own admission, drowning in email. It’s clear there’s real room for improvement: if I were in charge, I’d send the entire Corporation on a “learning to use email” course.
The book’s not all about email: much is around how to save files, where to save them, and what to use to save them. There’s an incongruous chapter about whether Windows is better than the Mac; and one trying to sell the benefits of a Dvorak keyboard. Good luck with that. One chapter is, at first glance, a product promotion for a paid-for web todo manager (owner: Mark Hurst) that the book’s author (Mark Hurst) claims is the only bit-literate todo list out there. Once you start using GoodToDo, however, you realise that it forms the major part of inbox zero nirvana; and while there are other similar tools, his appears to work the best for my haphazard filing system.
If I do have a criticism, though, it’s that this book was written in 2007. Inevitably, technology has moved on since the book was written. Much effort, for example, is spent talking about archiving email, but doesn’t mention Gmail (which archives email automatically, and even, as of earlier this year, prioritises it for you). The “managing photos” section should probably be four words (“Use Flickr, tag stuff”). Twitter, and other social networks, get no obvious mention; yet this is a significant amount of extra bits that we all now need to cope with.
I agree with a lot in the book – file formats and even the naming system for files (you’re currently reading ’101206 blog-bitliteracy.txt’); but not all of it. There’s an old-world view in the “media diet” chapter that everything that you subscribe to should, somehow, be consumed. I fundementally disagree with this; and instead use things like Google Reader, or Twitter, as rivers of information that occasionally I take a sip from. I deliberately remove as much impersonal email from my inbox (which is for doing, not for reading); and spend some time on Google Reader, using the ‘magic sort’ which moves the good stuff to the top (and thus makes it more likely to read). Dip in, read a bit, and let the rest of the bits go; that’s my advice.
It is, though, a very good book, and at the current price, it’s hard to beat. I’d recommend it: not least to anyone who is ever thinking about sending me an email…