This was funny (darkly), interesting and kept me hooked right from the start. Organised as an epistolary, a series of email conversations, advertisements, posts on social media, reviews, chats, and random journal entries otherwise, the story moved on easily, narrating the story of Fawn Birchill, the curious bookseller. Fawn Birchill can be an easily hated person, I think because her character can be viewed as a dark portrayal, barring a few entries that show her other side as well, perception matters after all.
There are some beautiful lines on family, lost childhood, priorities, and empathy. Made me wonder, we only know parts of the exchanges, and still form a solid image of the characters, develop love and hatred for them, how opinionated and judging we are! That is exactly what I loved about the story too, a very good read, a very critical one too on the protagonist, that doesn't show an all positive or all negative person as the head.
One minus star is for the times when it felt dragging, could have been edited crisper.