Erfolgreich verkaufen für Dummies

by Tom Hopkins

Verk ufer gibt es viele. Aber nur wenige Verk ufer wissen mit den Hindernissen auf dem Weg zum Gesch ftsabschluss umzugehen. Mit diesem Buch bekommen Sie die wichtigsten Informationen ber das Verkaufen kompakt und leicht verst ndlich an die Hand, um alle Klippen auf dem Weg dorthin zu umschiffen. Tom Hopkins zeigt Ihnen, wie Sie beim Verkaufsgespr ch professionell auftreten und das Vertrauen der Kunden gewinnen. Sie erfahren, wie Sie Kunden richtig einsch tzen, Ihr Produkt erfolgreich pr sentieren und Ihr Talent als Verk ufer aus sich herauskitzeln, um Kundenbedenken zu zerstreuen und schlie lich zum Abschluss zu kommen. Packen Sie es an und werden Sie mit ein paar Tipps und Tricks zum Meisterverk ufer!

Genres: Business, Nonfiction, Audiobook

561 pages, Kindle Edition

First published September 1, 1995

Reviews

[Rory · Rating 3 out of 5]

This book may help many people who are a bit scared of selling or don't know where to start.

I hate selling. I am useless at it. This book did not change that. It did not make anything easier for me or help me to improve. Selling is not for me.

[Mark · Rating 3 out of 5]

Good read if you're looking to refresh sales skills back to basics. Something in here for all but seems to have a hint of real estate, insurance and car sales tone to it. The 4th edition was what I read. Handy to have to review every so often too.

[Nick · Rating 5 out of 5]

Excellent - covers everything you need to know about sales and gives you the exact words to say. Perfect

[Kevinhoytjr · Rating 5 out of 5]

Excellent

[Kat · Rating 3 out of 5]

A decent overview of the basics of selling - somewhat out of date but it underlines sales principles

[Jared Fontaine · Rating 4 out of 5]

It was good. Some of the closing at the end I will use actually.

[Seemy · Rating 1 out of 5]

Well I guess it lived up to his name "for dummies" nothing beyond that as it's pretty basic and even dated - come to think of it not sure why I listened to it - but had the audio version so I always like to put on some passive listening whilst doing other things to maximise my productivity- having said that it may spark an idea worth visiting even in this age - which is why I don't mind revisiting older or basic marketing info

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Seemy
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[Enrique · Rating 5 out of 5]

Vender es legítimo. Todos vendemos algo para conseguir algo: aceptación social, dinero, popularidad, validación, no ser excluidos de la sociedad...

El problema de las ventas es el CÓMO. Y si alguien quiere un buen ejemplo, ahí están muchas vergonzosas campañas de marketing y publicidad de los tiempos en que vivimos, especialmente en la política y en el mundo del espectáculo.

Si considerara que el autor sólo pretende vender la moto (nunca mejor dicho), jamás le daría las 5 estrellas. DETESTO a los típicos vendedores pesados que te intentan meter su producto por los ojos y forzarte a comprarlo cuando les has dicho ya cien veces que no lo quieres.

Tengo pensado leer algunos libros más sobre el tema, pero hay una cosa que tengo clara con respecto al mismo: la ética es fundamental. No todo vale.

[Tom Behr) · Rating 1 out of 5]

Surprise - if you sell the way he recommends, you'll BECOME a dummy.

[Jack · Rating 3 out of 5]

Helpful.

[Jeffrey · Rating 3 out of 5]

Helpful but I found some of it out of date with the current climate of business.

[Nino Kitiashvili · Rating 3 out of 5]

საკმაოდ კარგი წიგნია დამწყები სეილსმენებისათვის. თუმცა საკმაოდ მრავლად არის ისეთი მაგალითები, რაც საქართველოში არ გამოდგება და ცალსახად ამერიკის ბაზარზეა გათვლილი

[Skerbyluvr · Rating 2 out of 5]

Irrelevant for my life.

[Yates Buckley · Rating 3 out of 5]

Good intro for impatient but quite general, nevertheless useful.

[Tao Lee · Rating 5 out of 5]

Live and breath selling. Get referrals from clients to get to more clients. Make work fun and you will most likely have more fun if you are making money and get better. Be addicted to learning new things. Take actions right away. Everything will be overwhelming if you don't take charge. Attend seminars. Have the right attitude. You need to sell what benefits for your customer, not what you like or don't like. Keep your mind and opportunity open. You need to be constantly on the prowl for new information. Learn your competitors personality and what they do and do it better. Make sure that you are there all the time so that your competitor is not there to take new customers. Use the word pop in. "Do you want to pop in and check it out?" The words that you use is very important. Listen twice as much as you talk. If you feel like you're going to say something stupid, just as a lot of questions and listen. Spend 80% of your time for prospecting and 20% being informed. Brainstorm where your prospect is. You can ask friends and family for referrals.