Click Happy: Your Guide to a Meaningful Life & Career in the Digital Era

by Molly Pittman

In an increasingly digitized world, online commerce, digital marketing and virtual jobs are no longer the exception... they're the norm. But navigating this new reality can be how do you start your digital career, balance work and life, and find the right path for you? The book you hold in your hand has all these answers and more.In Click Happy, renowned media buyer and educator Molly Pittman details how digital marketing is changing our world as individuals and professionals. She'll share her journey from bartender to consultant, educator and professional speaker and how her career in digital marketing made this possible. She also shares how you too can transform yourself and your life, looking at a variety of different career paths available in the industry. And you'll walk away with the fundamentals you need to begin your career in this rapidly-evolving field.Honest, thought-provoking, and optimistic, Click Happy looks ahead at the digital-first direction our world is headed and shows you how you can carve out your own space and your own happiness.

Genres: Business

214 pages, Kindle Edition

Published May 21, 2020

Reviews

[Christine Herman · Rating 2 out of 5]

I love Molly Pittman and have followed her since her time at Digital Marketer. She's an excellent teacher and digital marketer. However, her book was not at all what I expected from her. It seemed like hurry-up, rush, I-need-to-get-a-book-published-so-I-can-be-seen-as-an-authority-on-this-topic. A large chunk of the book is verbatim interviews or written articles by other digital marketing colleagues. It's not a great book for people hoping to get a roadmap on how to get started in the industry. Molly frequently repeats how she was lucky enough to answer the right ad on Craig's list (although admittedly that was followed by years of hard work). In some sections there are too many digital marketing acronyms that only those with some experience will understand. I was also extremely annoyed by the editing (or lack thereof) in this book. There were words missing from sentences, grammatical errors, and errors that spell check couldn't catch ("of" instead of "if", etc). Frequent reminders to check out resources on Molly's website for more info were also very irritating. If the details are important, include them in the book!

[Andrew · Rating 5 out of 5]

Loved it! Good insight into the DM world and the importance of balance

Anyone thinking about it currently the wonderful world of digital marketing should check this book out. It's got great actionable material along with some of the intangible 'you just have to experience it' stories. Molly is a rockstar and I'm definitely recommending this to friends in the industry

[Sixty G · Rating 5 out of 5]

I failed with Facebook Ads for 2 years. Then this book came along...

Let's be real, digital marketing isn't simple. Yet, Molly Pittman has a wonderful way of conveying complex ideas in an easy to understand way.

The ROI you get from this book is immeasurable:

- you can walk into an interview for a job in digital marketing with more confidence
- you'll have a stronger understanding about how to create successful FB ads
- you'll understand how to tie digital marketing to a business' bottom line

Thank you for bringing 'Click Happy to the world Molly...I just wish you'd written it 2 years ago! :)

[JBM Digital · Rating 5 out of 5]

Educational and inspirational. A guide for a life working in the virtual, uncertain, challenging,automated world of digital marketing

I first came across Molly, around 5 years ago, through the perpetual traffic podcast. Her passion for educating others and sharing her phenomenal knowledge is addictive and has given me the clarity I needed, to continue following in her footsteps and share my own knowledge to help others find their true purpose in life. If you've ever had a desire to earn money online then this book is the perfect place to start.

[Kristian Jeffrey · Rating 5 out of 5]

When I first read this book I thought it was interesting but not mind blowing. Over the last ten days Ive referred back to it almost every day. I really enjoyed this book and I'm going to read it again and study it this time. Ive been in digital marketing for a long time and Molly's book is refreshingly different for anyone looking to get started in Facebook advertising.