The Common Path to Uncommon Success: A Roadmap to Financial Freedom and Fulfillment

by John Lee Dumas

It’s time to achieve your financial dreams with a 17-step roadmap to guide your journey to financial, location, and lifestyle freedom. Get rid of fear and doubts and say hello to your version of uncommon success! Based on thousands of interviews from John Lee Dumas’ highly acclaimed podcast, Entrepreneurs on Fire, this revolutionary step-by-step roadmap provides a proven path for entrepreneurs like you to achieve the financial freedom and lifestyle fulfillment you are capable of. Let The Common Path to Uncommon Success show you how. The Common Path to Uncommon Success JLD’s 17-step guide will help you accomplish your #1 goal in life by showing you how to properly focus on your vision of success until it becomes your reality. Hard work and persistence are only two of the ingredients. This book is the third.

Genres: Business, Nonfiction, Finance, Entrepreneurship, Personal Development, Self Help, Audiobook

272 pages, Hardcover

Published March 23, 2021

Reviews

[Alex · Rating 3 out of 5]

Super generic. Good introduction to online entrepreneurship, but only if you literally don't know anything about how it works. Book is a good overview, but content is super generic. For example, the chapter on building systems and teams for your business basically says: "track all the tasks you do each week, then film your self doing and explaining the task so you can train others. Then hire a great team. Yay! You've just built systems and teams to scale your business. You got this!" But thanks to the author for sharing his knowledge with others. I was just hoping to go a bit (a lot) deeper.

[Kylie · Rating 3 out of 5]

I found aspects of this book helpful and enjoyed the personal anecdotes from John and then guest contributors at the end of each chapter. However, only a few pieces of advice seemed unique and most of it I’ve heard before despite only reading one other entrepreneur self-help book. This book is also incredibly repetitive. It would probably be best to flip to a specific chapter you need guidance on rather than reading from start to finish. I did feel inspired at certain points, particularly the first few chapters. I would only recommend if you’re looking to profit off your own content (podcast, Instagram, blog, etc.).

[Lee · Rating 5 out of 5]

Great book with practical advice and motivations for someone who's intending to take a plunge in creating your own content. It clarifies many doubts & fears on how you can possibly monetize your content after, and also offers practical case studies on creating processes that will make workflow easier. I love it.

[Andrea Angella · Rating 4 out of 5]

"Try not to become a person of success but rather a person of value"
"Always enter the conversation already taking place in your customer mind"
Craft your avatar to drive your content production
Join or create a mastermind
Decide on a content schedule, frequency and days, and stick to it.
Use a calendar for everything you want to accomplish!
Book a day per month to evaluate and adjust your production content
Batch produce content on specific days
How did you hear about me? What do you like about the content? What don't you like?
What's your biggest struggle right now? What would be the perfect solution to your problem?
Wait for multiple people to give you the same feedback before making changes
Weekly live webinars can produce an amazing ROI.
Always do what's best for your audience
People vote with their wallets. Validate before building
Provide a massive discount to the people who help you build a new product
Study the top producers, learn from them and reach out to appear on their show
Implement systems and create teams with a family environment
Profit First! Keep the money you make
Get 1% better every day

[Aaron Asbury · Rating 3 out of 5]

This is a great resource if you are trying to launch an online business based on audio, video, or written content. But the book itself drags on and verges on the hustle-porn genre. I got a lot out of this but I wouldn't recommend it to someone who wasn't specifically looking at launching a content-based website.

[Charmin · Rating 5 out of 5]

HIGHLIGHTS:
1. ZONE OF FIRE:
- passionate list + expertise list + friends/family input list.
- Identify your big idea —> niche down —> niche down again —> keep niching til it hurts —> proof of concept.

2. AUDIENCE PROFILE:
- Identify your audience profile.
- Identify the void to serve those people.
- create an avatar of your target audience (eg “Jimmy”, 40, wife and kids, drives to work every day by himself).
- Entrepreneurs on Fire podcast is created for anyone who wants to be inspired by successful entrepreneurs, but it’s crafted specifically for one person, “Jimmy.”
- If you try to resonate with everyone, you will resonate with no one.

3. FIND A MENTOR:
- Find a mentor who is where you want to be in a year.

4. MASTERMIND GROUP:
- Create or join one
- Peer group of 3-4.

5. DESIGN CONTENT PRODUCTION PLAN:
- Keep your content focused.
- Calendar: if it’s not on your calendar, it’s not gonna get done.
- Block off everything you want to accomplish.
- You control your schedule or your schedule controls you.
- Create free, valuable, and consistent content. This is how you build trust with the audience.
- Buffer in Margins: 6 weeks of content in advance.
- Batching: If you were booting up your brain each day just to create one piece of social media content, you’re being very inefficient with content creation.
- Every month: set aside one day a month when your team is evaluating the content production plan.
- Identify what is working.
- Every dollar we earn is documented. Every dollar we spend is scrutinized.
- Decide Frequency: show notes, email, social media
- Small leaks add up to massive losses, overtime and often bankrupt business that could have otherwise been successful.
- One dedicated day a month is all it takes to keep your ship sealed tight and headed in the right direction.
- Make it easy for a potential guest to say yes.
- Having a template, outline, or checklist in place, you can pull up every time you go to create content, makes it super easy to dive right into creating.

6. KEEP THE MONEY YOU MAKE:
- If you commit to keeping the money you make, and build a financial war chest, you’ll be able to deploy your assets in ways that will fortify and grow your business.

7. IMPLEMENT SYSTEMS:
- It’s critical to know your business from the inside out before you start to implement systems and build the team that will allow you to grow in scale.
- We need to know how every facet of our business operates.
- Time Audit: Write down everything you do over the course of a week. Be diligent. Keep track of every task you perform and by the end of the week you should have a comprehensive list.
- Separate the tasks into two lists. When will all the tasks repeat the following week?
- The other list consists of the “one-time task” you will not repeat.
- Rearrange the first list from time-consuming to least time-consuming. Identify one of the most time-consuming tasks you’ll have to create a system for and write out the step-by-step process of how you accomplish that task.
- Remove: See if you can identify any unnecessary steps. Remove every unnecessary step until you have the most efficient process you can create.
- Create a video of you talking and walking through this process.
- Once you finished, label the video correctly and store it in a folder on your computer labeled “systems.”
- Every week create at least one training video.
- Focus on the most repetitive and time-consuming tasks first, and work your way down the list.
- Nobody can take over your primary job. All other tasks can be outsourced.

8. INCREASE TRAFFIC:
- You need to create great content and then collaborate with other creators in your niche who are creating great content for your avatars.
- Create an amazing piece of content for their channel, and they do the same. You can interview them on your channel and vice versa.
- Creating a win-win relationship will allow their audience to become aware of you and vice versa.
- Approach this task with a mindset of abundance.
- Convert the converted.
- Be a podcast guest on at least 10 other podcasts every month. This exposure is the single most effective way. I got the word out about entrepreneurs on fire. Recruit the converted.

9. DIVERSIFY REVENUE STREAMS:
- Building a diversified business that has a foundation that will see you through the economic cycles and shifts to come.
- As your audience grows, you need to engage one on one at every opportunity.
- Questions to ask: how did you discover my content? What do you want to see more of? What do you want to see less of? What is your biggest struggle right now? If I could give you a magic button, that when pressed would reveal the perfect solution to that problem, what would that solution look like?
- Dominating the niche elevated me to the top of the podcast pyramid and submitted my status as an authority and expert on the platform. When you achieve that status, the snowball effect takes on a life of its own in your authority, and grows both with and without your efforts.
- I built an audience who trusted me because I provided them with free, valuable, and consistent content. I asked what their biggest struggle was. I proved the concept and crafted the solution. I built a funnel that took my audience on a journey where they want to go.
- The only reasonable conclusion was the product, service, or community I offered them.

9. CREATE CONTENT:
- Doing the work is the hardest part, which is why most entrepreneurs never celebrate their one-year anniversary.
- Doubt, fear, stress, and anxiety are emotions that protect you from being vulnerable because you’re trying something new and scary.
- It is now scarier NOT to provide a solid financial foundation for yourself.
- The higher the obstacle, the lower the competition.
- The system was successful because I had mastered three things: my productivity, my discipline, and my focus.
- Productivity = producing the right content for your avatar.
- Discipline = being a disciple to a plan of action.
- Write down your plan of action the day before.
- Focus = Follow one course until success.

10. LAUNCH:
- Start with the end in mind and reverse engineer the transformation.
- Use stories, step-by-step guides, case studies, and “support the transformation”.
- Do a complete brain dump of all your ideas.
- Organize the ideas into an order and hierarchy.
- Create the hook.
- Create the title.
- Launch Day: if I stayed in my pre-launch fantasy, I could keep hoping for the best and brightest future.
- Once that launch button was pushed, the fantasy bubble would pop into reality would set in.

11. PINPOINT AVATAR’S BIGGEST STRUGGLE:
- What is your biggest struggle right now? – You need to document every response to this question and sort the responses based on similarity. You will see trends develop. Get at least 30 responses to do this question and look for groups of at least five similar struggles. Identify which struggle you want to create a solution for. Offer real solutions to our avatar's real problems. Choose the struggle you are going to create the solution for follow your intuition.
- Hyper-responsive Questions: When it comes to X, what is the single biggest challenge or frustration you are dealing with right now? Please be as detailed as possible. If you were to qualify it, how much time have you invested? Trying to solve this problem? How much money have you invested trying to solve this specific challenge?

12. WELL OF KNOWLEDGE:
- Focus: follow one course until success.
- Get traction, and hang on for their life. Countless entrepreneurs reach the proof of concept stage, and then inexplicably shift into coasting mode.
- Live below your means. make it through the rainy days, weeks, or even months that are ahead.
- Get one percent better every day.
- All the magic happens outside of your comfort zone.
- Figure out what sets you on fire and have tunnel vision.
- Achieving financial freedom and fulfillment is tough. The price is hard work, consistency, and patience. Trust the process.
- Sales: four things = time, money, sex, and approval/ peace of mind
- Negative reviews: everyone who creates something meaningful in the world is taking a stance, whenever you take a stance, you’ll have haters. Haters might disagree with you, dislike you, or more likely just have a bad day. Hurt people hurt people. Haters are hurting inside. Feel empathy towards your haters. They may not deserve it, but they need it.
- Everything that exists in the world is meant to distract you. Control your attention.
- Focus is a practice. Each day is a new battle to say yes to what matters and say no to what doesn’t.
- If we miss opportunities to learn from every situation, we limit the knowledge we can gain.
- Different is better. Go back to the beginning. Deadlines are everything.
- We must always set deadlines. Once the deadline hits, we ship. Uncommon success does not derive from perfection, but rather from imperfect action.
- Gratitude is a core foundation. The more we can live in a mindset of gratitude, the more we will enjoy our time in this world.
- We are all amateurs. Pros are the ones who make the same mistakes. We all do, but recover so gracefully that we don’t notice their mistake. Become great at making mistakes and even greater at recovering from them.
- Habits are powerful building blocks. Start good habits wherever possible.
- Be interested in people. Ask them questions. Be curious about their activities. Care about their lives.

RESOURCES:
- Podcast answer man - Cliff Ravenscraft.
- Google Calendar
- Schedule Once
- Email Template: Request Guest (pg. 99)
- Click Funnels = provides all the tools you need to create a sales funnel for your business, complete with landing, pages, registration, forms, order forms, etc.
EOFIRE.com/click
- Funnel on Fire (free course for members)
- Email Template: Ask to be a guest on a podcast (p. 187)
- Email Template: Engaging with Audience Avatar 1-1. Ask for a call to answer 4 questions (pg. 134).
- Webinar Ninja - https://webinarninja.com/
- Product launch formula - by Jeff Walker

[Tiago F · Rating 4 out of 5]

I am generally pretty skeptical about these types of books, but a friend recommended it to me, and given that I am starting a business, I wanted to give it a chance.

If you're unfamiliar with John Lee Dumas, he is the host of the "Entrepreneurs on Fire", a quite successful podcast. In this book, he gives him wisdom in order to be a successful entrepreneur.

The book didn't start very well for me. It went into too many personal details about his life that I wasn't that interested in. And worse of all, it kept mentioning mentorship programs over and over again. It felt like an ad to the idea and the fact that there is a fair bit of self-promotion put me off.

I almost considered giving up on the book, but since it is short I figured I would finish it. Luckily the book did it better. I started to better appreciate his personal experience as an early entrepreneur, and especially what he did wrong and how we would re-do it if he could.

I also liked the overall message of how he approached entrepreneurship. For example, he gave the example of his non-professional yet significant career swimming career, and how the approach he took to swimming by focusing on improving one aspect of the time can cross over the business. Best of all, I appreciated that he really focused on providing value to your audience and solving problems better than what the market is offering.

It also gave some practical examples which given a business novice I really enjoyed. Some of it was somewhat technical regarding sales, such as funnels and up-selling. These were often mentioned by a successful story of someone implementing that feature into their business and how that helped them, which was a nice touch instead of being a dry marketing lesson.

There were also other practical elements regarding how to get started in your business. And some of them were as practical as you can possibly get, for example, he included samples that you can study and use for emailing people that you want to partner with. I'm sure that for many people this is incredibly helpful when they're starting out as they feel overwhelmed and have no idea how to approach such things.

Its practical nature, although I think should have been done to an even greater degree, was what saved the book for me. Many of them I'm sure can be applied to any business. How obvious they are for the average person I can't tell since my knowledge about this topic was close to zero, but I personally found most of them helpful.

There were a few other things that I didn't like. His overall tone and personality were often a bit too aggressive and positive for me. Perhaps a weird criticism, but it almost made it seem fake at times. In addition, some concepts I found that weren't as easy to apply as the author makes it seem. For example, I really loved his "proof of concept", meaning that you should make sure there is truly a market for your idea (by for example having a pre-sale). But this is basically impossible to do before you have a big audience.

There were a few factors that I wasn't a fan of this book, but despite that, it still exceeded my expectations. It was for the most part enjoyable to read, and I learned a fair bit and a fair bit of information I will be able to put into practice in a very direct manner. If you want to learn about entrepreneurship, especially if you're new, I think it's worth a read.

[Jung]

Uncommon success is attainable, and the path to achieving it is available to everyone. By identifying your big idea and adapting it to provide a real solution to a niche audience, you can start creating valuable content. Mentors and mastermind groups will guide you through the inevitable obstacles. If your content production is consistent and you design worthwhile paid content, you’ll reap the benefits of sales funnels and affiliate marketing – and achieve financial freedom.

And here’s some more actionable advice:

Don’t confuse your cheerleaders with your buyers.

When testing out a new idea, stay away from cheerleaders – people who say it’s a fantastic plan but don’t sign up after launch. Instead, only pursue customers who vote with their wallet. If someone has invested in the past, he’s more likely to be a buyer in the future. Send him an email with your proof of concept, and offer an early bird discount for those who pay before launch. That way, you can be sure your hard work won’t be for nothing.

---

Find a mentor, and start or join a mastermind group.

You’ve made it this far on the path to uncommon success, and now you’re almost ready to get started creating content for your avatar. You’re bound to encounter hurdles along the way, and for the occasional question or crisis you might be inclined to lean on friends or family for help.

But, in the long run, it’s more effective to have dedicated people you go to for advice and constructive criticism. That’s where masterminds and mentors come in.

A mentor has been through these early phases and faced similar challenges, so she can help you avoid some of the common pitfalls. To find the perfect mentor, you don’t need to go after famous business gurus like Richard Branson or Barbara Corcoran. Instead, just look for someone who is currently where you want to be a year from now.

To narrow this down to a few concrete criteria, you can map out what your day-to-day projects entail, what audience you’re serving, and how much monthly revenue you’re generating. Then, look for entrepreneurs in your industry who’ve achieved those aims.

In 2012, when the author decided to become a podcast host, he needed professional guidance. So he looked ahead to his one-year goals and sought out entrepreneurs who fit the bill; five made his short list. The author spent days consuming their content and following their social media pages. Then he reached out to his top choice, Jaime Masters, and asked if she’d be his mentor. To his surprise, she said yes!

Masters, who has a successful business podcast of her own, held the author accountable for deadlines and goals. She also connected him with other entrepreneurs.

An equally valuable tool is a peer-to-peer mastermind – a group of people who meet for an hour each week to share advice. A mastermind should have three or four people at similar stages in their journey, as well as a strict attendance policy. Every meeting starts with each person taking five minutes to relate their biggest success of the past week along with something they’ve learned.

For the next 30 minutes, one member is in the hot seat – it rotates each week – and talks about his biggest struggle that week. The other members ask follow-up questions and discuss possible solutions. For the final ten minutes, members wrap up the meeting by stating one big goal for the upcoming week.

[Rahel Charikar · Rating 3 out of 5]

"The Common Path to Uncommon Success" by John Lee Dumas offers a comprehensive roadmap for aspiring entrepreneurs seeking financial freedom and lifestyle fulfillment. Based on Dumas' extensive podcast interviews, this book provides a 17-step guide to help individuals achieve their business goals.

The book's strengths lie in its practical advice and actionable steps. Dumas draws from his own experiences and those of successful entrepreneurs he's interviewed, providing valuable insights into what it takes to build a thriving business. The emphasis on persistence and hard work as essential ingredients for success is a valuable reminder for anyone on their entrepreneurial journey.

However, the book does have some drawbacks. While the advice is sound, it may not offer a lot of groundbreaking or innovative ideas for experienced entrepreneurs. Some readers may also find the book overly repetitive at times, as it reiterates the importance of certain principles throughout.

Additionally, the book's marketing and promotional tone can be off-putting for those seeking a more objective and unbiased guide to entrepreneurship.

In conclusion, "The Common Path to Uncommon Success" is a practical guide for aspiring entrepreneurs, offering valuable insights and a structured approach to achieving their goals. However, it may not provide as much new or groundbreaking information for those already well-versed in entrepreneurship, and its promotional tone may not resonate with everyone. It's a helpful resource but falls short of a higher rating due to its limitations.

[Mickey Fitch-Collins · Rating 5 out of 5]

"The Common Path to Uncommon Success" by John Lee Dumas is a must-read for anyone who is looking to achieve their goals and create a successful business. As someone who has interviewed over 3,000 entrepreneurs on his podcast, "Entrepreneur on Fire," Dumas has a wealth of knowledge and experience to share with readers.

What I appreciated most about this book was its practicality. Dumas breaks down the steps to success into 17 actionable chapters, each focusing on a key principle. From identifying your niche to creating a content production plan, he covers everything you need to know to get started on the path to success.

One of the standout features of this book is the emphasis on mindset. Dumas understands that success is not just about tactics and strategies, but also about having the right mindset. He provides valuable insights on how to cultivate a success-oriented mindset and overcome common mental roadblocks that can prevent us from achieving our goals.

While I'm not an entrepreneur, I greatly enjoy the mindsets and actions of one and love learning this stuff to apply to.ky.dsily.work.

Overall, I highly recommend "The Common Path to Uncommon Success" to anyone who is looking to start or grow a successful business. Dumas' practical advice and inspiring stories will motivate you to take action and achieve your own uncommon success.

[Chris Boutté · Rating 5 out of 5]

I’m torn on this book. If you’re an entrepreneur just starting out or just need some advice, this is a pretty decent book. I’ve heard quite a bit about Jonn Lee Dumas, but I’ve never consumed his content. He’s a podcaster who interviews entrepreneurs to help other entrepreneurs. There’s a lot of solid advice in here, but sometimes it just gets too far into the “If you’re not succeeding, you’re not hustling hard enough” vibe.

The one thing none of these books will tell you is how much luck is involved in success, and you also need to know when to quit. You can follow every step in this book religiously and still fail horribly due to nothing you did or didn’t do. What’s wild to me is that in addition to the author, he references other entrepreneurs who have made an insane amount of money helping other entrepreneurs. So basically, they’re claim to fame is making a ton of money just by talking about being entrepreneurs, but their success comes from that alone. This means they don’t have specific advice for specific people (for example, someone who wants to open a clothing store or become an author), so all their advice is basically for entrepreneurs who want to coach other entrepreneurs? It’s a weird pyramid scheme-type situation.

[Aminur Rahman · Rating 5 out of 5]

Uncommon success is attainable, and the path to achieving it is available to everyone. By identifying your big idea and adapting it to provide a real solution to a niche audience, you can start creating valuable content. Mentors and mastermind groups will guide you through the inevitable obstacles. If your content production is consistent and you design worthwhile paid content, you'll reap the benefits of sales funnels and affiliate marketing - and achieve financial freedom.

Don't confuse your cheerleaders with your buyers. When testing out a new idea, stay away from cheerleaders - people who say it's a fantastic plan but don't sign up after launch. Instead, only pursue customers who vote with their wallet. If someone has invested in the past, he's more likely to be a buyer in the future. Send him an email with your proof of concept, and offer an early bird discount for those who pay before launch. That way, you can be sure your hard work won't be for nothing.

[Becky L Long · Rating 5 out of 5]

Audiobook read by the author. This book was amazing. I totally binge listened in nearly 24 hours. The information was excellent and up to date. He gives very practical solutions to common online marketing problems and suggestions for any aspiring entrepreneur. The author has the same level of energy as Gary Vee, so it was a very entertaining listen. I love how he breaks up his week into very specific tasks for each day. I have a physical copy of this book headed my way as well - couldn't wait that long - and I'm sure I will be referencing it often! Read this is you have any interest in setting up an online business or platform or use the internet in any way to market a product. If you're content to get paid for your muscle and/or time, you likely won't get anything out of this book.

[Kamil Mauel · Rating 5 out of 5]

Afternoon for audiobook worth its time. One and only JLD as a reader. Awesome, but no surprise. Who could do it better?
Concise in a good way. Consumed in one shot only still yields a lot. You could get the most from podcasts, yet that is several thousand episodes and repetition still required. In the book they are filtered and enriched by the author’s experience accumulated up to the point of release. No risk of anything outdated as could be with the older podcasts. You feel empowered to transform the content to your own life. That is what EOFire is about.

[Kathy Husser · Rating 3 out of 5]

Very quick read on the success of the author’s rise in the podcast industry. Tips on how you should start your own business and how relentless focus, drive and calculated risk will help you succeed.

Reading this story, it seems the entrepreneurs who leapt into something head on and we’re the FIRST were the most successful, similar to author John Lee Dumas. I won’t be adding this book to my personal library, but The Common Path to Uncommon Success is an inspirational story! Pick it up for a boost of “can do” motivation.

[Cleo · Rating 4 out of 5]

~ Your common path to uncommon success begins with an idea. A big idea at the intersection of you passion and expertise.

~ Identify an undeserved niche. Niche down. Niche down again. Keep niching till it hurts. Become the best (and potentially only) option.

~ Your avatar is the north star to guide you along your journey.

~ Your perfect mentor is currently where you want to be one year from today.

~ Join or create a Mastermind of 3-4 people, no more, no less.

~ Schedule a content calendar and Create consistent content.

[Rich Lewis · Rating 5 out of 5]

Most comprehensive book on this topic that I have come across! Thank you!

For now my biggest takeaways as I think about where I am:

- Niche down and keep doing it
- I now feel better about my diversified income streams after hearing what you have to say: my book, coaching, speaking, affiliate income and should consider an online course.
- Go all in I keep hearing you say in my head

Thanks so much for an outstanding book!

[Kurtis · Rating 5 out of 5]

I’ve listened to JLD’s podcast off and on over the years and have always been impressed by how much he gets done (who does a daily podcast anyways?!). I bought this book as I explore launching something myself and I’ll say it was extremely helpful and practical. This would be a go-to resource for anyone looking to start a content business!

[Howard · Rating 4 out of 5]

This is a great summary on starting a content-marketing business! It should work for podcasts, youtube & blogging. I like his aggressive = take no prisoners style of hard truth. Its the kick in the butt some people (like myself) need do the work necessary to make it happen. The style is quite different than any other I've listened to on the topic. Great book!

[Samuel Johnson · Rating 5 out of 5]

I used Audible while reading this book on the Kindle. As an EOF listener it just made since to have JLD read it to me! JLD's knowledge and expertise is shown in this body of work and the knowledge of the people he interviewed and included did as well. I will be listening/reading a couple of times to make certain I can achieve uncommon success!

[Steve Trujillo · Rating 5 out of 5]

Motivating and helps to identify my thoughts into a more finite view to understand who my avatar is and how to create the solution for the problems my avatar has. Lastly and worth the cost of the book is the Well of Knowledge at the end of the book. Tons of inspiration to come back to for when I need a quick pick-me-up.

[Shehraj Singh · Rating 5 out of 5]

Must-read book for creators! I loved how the author explained the process in a very simplified manner.

I knew most of the things that the book is talking about, but it is always good to read an expert opinion on those topics.

I do really recommend this book for authors and another creative types of people.

[Dan Organ · Rating 2 out of 5]

I listened to this as an audio book. Ever heard of the saying “fake it til you make it”? Well I feel like this guy is still in the faking it part.

Lots of enthusiasm, lots of babble talking but not a lot of quality information. It felt like I was being pressure pitched for a pyramid scheme. 2 stars from me and that is generous.

[QQ · Rating 5 out of 5]

The book is really inspiring and solid. John provides the concrete steps for this common path and examples from his own path. Also, in the common path, there must be some difficulty, for that, he shares many knowledge which he has learned from other people who he admire, like James clear and Naval Ravikant. Highly recommended!

[Alexis Maiden · Rating 5 out of 5]

This book was phenomenally inspiring. John Lee Dumas aids in setting up a roadmap for success, and it is seemingly quite simple to follow. I also really enjoy that the book also includes witty quotes from current successful businessmen & women as well as historical figures. I feel as though this book possesses useful information that any aspiring entrepreneur should have in their toolkit.

[Chris Cahill · Rating 2 out of 5]

2.5 stars. This book would be fantastic for someone looking for a guide to starting to produce content (blog, video, podcast) but for everyone else it’s only got a few useful tidbits. The whole book is centered around content creation which I was not aware of, and I think it makes the name a bit misleading.

Will pick this one up again only if I decide to become a content creator.

[MADHUKAR DAYAL · Rating 5 out of 5]

A book for new age (Internet, YouTube, Facebook etc based) entrepreneurship. John discusses his journey to rapid entrepreneurial success in the 21st century technology based domains providing excellent guidance for budding ones. The last (18th) chapter is a collection of his famous quotes and learnings from selected best entrepreneurs - too good.

[Dr. Louise · Rating 4 out of 5]

A good overview of productivity and focusing on the right things in the entprenuerial space. Nothing too surprising but definitely worth reading. Mentions some good specific resources to check out along the way.

[Jess Paloposki · Rating 3 out of 5]

A great starting point for new entrepreneurs. It's written for those wanting to start a podcasting career but loads of the information is transferrable to any other business. He is repetitive in the messaging and for that reason I give the book a lower rating.

[Chuck Huckaby · Rating 3 out of 5]

Great if you want to be a Podcaster or Content Producer

This is great if you want do be a content producer of some kind… it’s 100% applicable then.

But if you’re in other fields, it’s less applicable in my opinion, though it still has good points.