We face two important questions. The first pertains to who gets rich and what it is that they do. We need to understand that. The second is a matter of who stays poor and why they remain so. We need to understand that as well, in order to avoid it. We are going to discuss these questions, and the answers will change the way you think, live and structure your business. Entrepreneurship is a high-stakes game. Get it right, and you become a self-made millionaire. Get it wrong, and you could lose everything. Douglas Kruger, author of eight business and personal finance books, returns with a follow-up to the bestselling Poverty Proof. This time round, the focus is squarely on what makes or breaks a new business, and how you, as an entrepreneur, can get ahead of the curve. Could your idea change your financial reality? There’s every reason to believe that it could. Most millionaires and billionaires alive today are first-generation business owners. But too many entrepreneurs make simple mistakes when they start out that get in the way of accruing wealth. This book is your road map to avoiding the pitfalls, finding the ‘smart-cuts’, and ensuring that all your efforts amount to an empire rather than financial ruin.
Douglas Kruger is an award-winning speaker, and the author of over 16 books, by four publishers, on three continents. His titles cover such topics as wealth, leadership and philosophy. In 2022, he became a novelist with the publication of his debut story, 'The Man Who Never Was.' This was quickly followed up by 'CharacterScan,' and 'House of the Judas Goat.'
Born in South Africa in 1980, he now speaks around the world. In 2016, in honour of excellence on the stage, he was inducted into the 'Speakers Hall of Fame' by his local professional body.
Douglas is a member of Mensa - the High-IQ Society - and holds a degree in Philosophy. His favourite authors include JRR Tolkien, James A Michener, Dean Koontz, Roger Scruton, Thomas Sowell, Frank Peretti, and Orson Scott Card.