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“韧性”创新——创新者“窘境”的解答
哈佛商业评论
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创新是个从无到有的过程,用时髦话来说,就是要从0到1。但从0到1着实不易。首先,人们的固有观念和认知偏差会阻碍创新。Innovation Accelerator公司的创始人发现,功能固着、设计固着以及目标固着是人们的3大认知障碍。这些创新的障碍像地球引力一样普遍,让企业往往忽视隐藏在身边的解决方案。
目 录
序:让创新更具韧性
创新,在意想不到之处
创新来自原创性文化
创新战略引领成功
让初创公司渡过“青春期”
另一种颠覆
Siri之父:跨越创新的“死亡之谷”
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86 pages, Kindle Edition
Published December 26, 2016
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哈佛商业评论
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