Gamification: Playing for Profits

by Chris Collins

Today more than ever, companies large and small are using game-based learning to generate and improve employee motivation. In fact, 87% of employees from just about every industry say Gamification makes them more productive workers.The explosion of Gamification is why noted “turnaround” specialist and sales trainer Chris Collins has written, Playing for Profits.From establishing goals to selecting games, prizes and spiffs, Chris walks you through the tools and techniques developed to enhance production, employee morale, and much more – no matter your business or industry.Gamification begins with the effect of human psychology on performance and illustrates the many ways to use behavior to build a better workplace culture. You’ll learn things every Gamification system starts with a goal and a prizeHow your MVP (Most Value Product) can make or break resultsWhy a shift meeting to present the game is an essential pivot point to successFind out why Playing for Profits has become the “go-to playbook” for managers looking to motivate their employees and increase productivity every single day.

153 pages, Kindle Edition

Published May 21, 2020

Reviews

[Surj · Rating 2 out of 5]

Abysmal, anecdotal and completely missing the meaning. Bloated. Good references though.

If you click on this you probably wanted something that would tell you how to apply the principles of gamification to your commercial proposition or enterprise.This book is no more than a bad conversation in a pub with a self-proclaimed know-it-all.I give it 2 stars because it does have a good collection of what appears to be Games found on the internet. The references at the back are actually of very good value And for the committed reader probably the only value available in this book.. The rest of it is indescribably inapplicable. There are two books much better than this, use the search term Gamification to get you there.

[Toby Beresford · Rating 3 out of 5]

For Collins gamification requires a prize - while to me this is incentivisation. He combats the short term engagement problem of giving prizes to motivate by recommending a continuous refresh of the game with different rewards and formats. There is no discussion of the problem of over justification or mixed remuneration, particularly outside the sales team. There are some good ideas around iteration, creating and playing as teams and converting points won into a chance to win rather than a direct relationship between points and prizes.